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The Journal

1015 guides from the brewhouse floor.

Written by brewers who actually run the numbers, for people learning beer in India. Start with the door that fits you.

For beer lovers

New to craft beer? Styles, tasting and pairing in plain English.

A simple beer tasting sheet for beginners with a free template
Tasting

A simple beer tasting sheet for beginners with a free template

Most people forget a beer by the next morning. A one page sheet fixes that. It costs nothing.

Read 3 min
Adding water to whisky: how much, when and why it changes the flavour
Whisky

Adding water to whisky: how much, when and why it changes the flavour

A few drops of water can make a whisky smell completely different. Here is what is going on in the glass.

Read 4 min
Rice lagers of Asia compared from Japan to Thailand and India
Styles

Rice lagers of Asia compared from Japan to Thailand and India

Japan's dry lagers, Thailand's beach beers and India's strong beers all use rice. They taste nothing alike.

Read 3 min
Barleywine or imperial stout for ageing at home in India
Styles

Barleywine or imperial stout for ageing at home in India

Both are big, both can age. One handles Indian heat better than the other. The reason is in the glass.

Read 4 min
Beer and chocolate pairing with dark, milk and white chocolate
Tasting

Beer and chocolate pairing with dark, milk and white chocolate

Stout and dark chocolate is the obvious match. Wheat beer with white chocolate is the one that surprises people.

Read 3 min
Beer with pizza and burgers
Tasting

Beer with pizza and burgers

Pizza and beer is the easiest pairing there is. Getting it right rather than merely fine takes about two minutes of thought.

Read 3 min
Show all 189 beer lovers guides
Why some beers make spicy food hotter
Tasting

Why some beers make spicy food hotter

That 8% double IPA did not cool your Andhra chicken. It turned up the heat. Here is why, plus what to order instead.

Read 3 min
Beer with tandoori food and kebabs
Tasting

Beer with tandoori food and kebabs

Charcoal and roasted malt speak the same language. That is the shortcut to pairing beer with tandoori food.

Read 3 min
Beer cocktails worth making at home, from shandy to michelada
Tasting

Beer cocktails worth making at home, from shandy to michelada

A shandy on a hot afternoon is one of the oldest beer cocktails there is. Here are six more worth trying.

Read 3 min
How to order and taste a beer flight
Tasting

How to order and taste a beer flight

Four small glasses on a paddle. Order them badly and the last two taste of nothing. Here is how to get it right.

Read 4 min
Beer styles that age well and the ones to drink fresh
Styles

Beer styles that age well and the ones to drink fresh

Some beers get better in the bottle. Most do not. Here is how to tell which is which before you hide one in a cupboard.

Read 4 min
Beer styles that pair with a Bengali meal, fish to mishti
Styles

Beer styles that pair with a Bengali meal, fish to mishti

Mustard oil, sweet fish curries, slow cooked mutton and then mishti. Here is which beer to pour at each stage.

Read 4 min
Beer with butter chicken, dal makhani and rich North Indian curries
Tasting

Beer with butter chicken, dal makhani and rich North Indian curries

Butter chicken wants caramel and bubbles, not a bitterness contest. Here is what to pour with the richest dishes on the menu.

Read 3 min
Beer styles to drink with Goan seafood and vindaloo
Styles

Beer styles to drink with Goan seafood and vindaloo

Coconut, kokum, vinegar and Kashmiri chilli. Goan food has its own rules. The right beer follows them.

Read 3 min
Beer styles for Indo-Chinese food like chilli chicken and noodles
Styles

Beer styles for Indo-Chinese food like chilli chicken and noodles

Chilli chicken, manchurian and schezwan rice want different beers. Here is which one to order next time.

Read 3 min
Beer and Indian street food: chaat, pav bhaji and momos
Tasting

Beer and Indian street food: chaat, pav bhaji and momos

Pani puri and an IPA is a bad idea. Pani puri and a tart wheat beer is a very good one.

Read 4 min
Matching beer styles to a vegetarian Gujarati or Rajasthani thali
Styles

Matching beer styles to a vegetarian Gujarati or Rajasthani thali

Sweet dal, sour kadhi, ghee soaked baati and fiery chutney on one plate. One beer cannot do it all, but two can.

Read 4 min
Belgian pale ale and English pale ale compared in the glass
Styles

Belgian pale ale and English pale ale compared in the glass

Both are copper coloured ales around 5%. One tastes of biscuit and earthy hops, the other of pear and pepper. The yeast is why.

Read 4 min
Cask finishing in whisky: what a finish adds and what it can hide
Whisky

Cask finishing in whisky: what a finish adds and what it can hide

Sherry finish, port finish, rum finish. A second cask can add a lot. It can also hide a whisky that was not good enough on its own.

Read 3 min
Chill filtration and caramel colouring in whisky, explained plainly
Whisky

Chill filtration and caramel colouring in whisky, explained plainly

Two of the most argued-about words on a whisky label. What they really mean for flavour, colour and the bottle on your shelf.

Read 3 min
Choosing wine glasses without buying a full cabinet of them
Wine

Choosing wine glasses without buying a full cabinet of them

You do not need a different glass for every grape. One good shape covers almost everything.

Read 3 min
Christmas and New Year beers worth seeking out
Styles

Christmas and New Year beers worth seeking out

December is when brewers bring out the big beers: dark Belgian ales, imperial stouts and barleywines made for slow sipping.

Read 3 min
Cider styles explained for drinkers who are new to cider
Drinks business

Cider styles explained for drinkers who are new to cider

Cider runs from bone dry and funky to sweet and sparkling. Here is how to find the one you like.

Read 3 min
Cooking with beer: which styles work in curries and batters
Tasting

Cooking with beer: which styles work in curries and batters

Beer can make batter crisper and a curry deeper. The wrong beer can also make dinner bitter. Here is how to choose.

Read 3 min
Gifting craft beer: what to buy a beer lover
Tasting

Gifting craft beer: what to buy a beer lover

The best beer gift is often not a beer. When it is, freshness matters more than the label.

Read 3 min
Czech dark and amber lagers and how they differ from German ones
Styles

Czech dark and amber lagers and how they differ from German ones

Czech dark lager is sweeter and softer than German schwarzbier. Czech amber is hoppier than Vienna lager. Here is why.

Read 4 min
Czech pale lager and German pilsner compared glass by glass
Styles

Czech pale lager and German pilsner compared glass by glass

Same name, same pale colour, very different beers. Here is how to tell a Czech pale lager from a German pils by taste.

Read 4 min
Decanting wine: when it helps and how to do it at home
Wine

Decanting wine: when it helps and how to do it at home

Decanting does two different jobs. Knowing which one your bottle needs saves you from ruining an old wine.

Read 3 min
Describing malt flavours from biscuit and toffee to roast
Tasting

Describing malt flavours from biscuit and toffee to roast

Bread, biscuit, toffee, coffee. Malt gives you a ladder of flavours. Once you can climb it, your tasting notes stop sounding vague.

Read 4 min
How to describe sweetness and dryness in beer without guessing
Tasting

How to describe sweetness and dryness in beer without guessing

Most people call a beer sweet when they mean full. They call it dry when they mean bitter. Here is how to tell them apart.

Read 4 min
Beer with Diwali snacks and sweets
Tasting

Beer with Diwali snacks and sweets

A box of mithai and a crisp pilsner do not get along. A milk stout and gulab jamun get along very well.

Read 3 min
Belgian dubbel or quadrupel: strength, colour and flavour
Styles

Belgian dubbel or quadrupel: strength, colour and flavour

Both are dark Belgian ales with raisin and caramel. One is a 7% table companion, the other a 10% after dinner sipper.

Read 4 min
Eisbock explained: the strong lager made by freezing
Styles

Eisbock explained: the strong lager made by freezing

Freeze a strong lager, take out the ice and what is left is stronger, sweeter and darker. That is eisbock.

Read 3 min
English golden ale: the summer pale ale from British pubs
Styles

English golden ale: the summer pale ale from British pubs

A pale, crisp cask ale invented to win lager drinkers back to the pub. It works rather well in an Indian summer too.

Read 4 min
Ex-bourbon, sherry and wine casks and how each one changes whisky
Whisky

Ex-bourbon, sherry and wine casks and how each one changes whisky

Vanilla and coconut, dried fruit and spice, red berries and tannin. Most of what you taste came from the cask, not the still.

Read 3 min
Festbier or Marzen? What Oktoberfest really pours today
Styles

Festbier or Marzen? What Oktoberfest really pours today

Picture an Oktoberfest beer and you probably see amber. At the Munich Wiesn today, the beer in your stein is golden.

Read 4 min
Foreign extra stout and tropical stout for hot climates
Styles

Foreign extra stout and tropical stout for hot climates

Stouts brewed stronger to survive long voyages and hot countries. India's climate is exactly what they were made for.

Read 4 min
Gateway beer styles for friends new to craft beer
Styles

Gateway beer styles for friends new to craft beer

Your friend drinks only strong lager and you want to take them to a brewpub. Start here, not with a triple IPA.

Read 4 min
Corn, rye, wheat and rice: how the grain shapes a whisky
Whisky

Corn, rye, wheat and rice: how the grain shapes a whisky

Bourbon tastes sweet, rye tastes spicy and wheated whisky feels soft. The grain bill explains most of it.

Read 3 min
Can hops grow in India? What growers in the hills have found
Ingredients

Can hops grow in India? What growers in the hills have found

Hops love long summer days and cold winters. Most of India has neither, but the hills tell a more interesting story.

Read 3 min
Growlers and crowlers: taking taproom beer home
Tasting

Growlers and crowlers: taking taproom beer home

Taproom beer tastes best at the taproom. A growler or crowler gets you close at home, if you know how long you have.

Read 3 min
Gruit: the herbal beer brewed before hops took over
Styles

Gruit: the herbal beer brewed before hops took over

For centuries Europe's beer was bittered with bog myrtle and yarrow, not hops. Then the rules changed.

Read 4 min
Hazy pale ale or hazy IPA? Where the line between them sits
Styles

Hazy pale ale or hazy IPA? Where the line between them sits

Same cloudy glass, same tropical smell. So why does one cost more and hit harder?

Read 3 min
Hazy or clear: what cloudiness tells you about a beer
Tasting

Hazy or clear: what cloudiness tells you about a beer

A cloudy IPA is meant to look like orange juice. A cloudy lager is usually telling you something went wrong. Here is how to tell.

Read 3 min
A short history of beer brewing in India since colonial times
Styles

A short history of beer brewing in India since colonial times

India's first breweries were built for thirsty soldiers in the hills. Two centuries later the country has its own beer culture.

Read 3 min
Tasting hop varieties with a hop tea before you brew with them
Tasting

Tasting hop varieties with a hop tea before you brew with them

A packet of hops costs real money. Ten minutes and a kettle tell you what is inside before it goes into a whole batch.

Read 3 min
Hosting a whisky tasting evening at home for a group of friends
Whisky

Hosting a whisky tasting evening at home for a group of friends

Four bottles, small pours, plenty of water and a running order. That is most of a good whisky evening.

Read 3 min
How hop acids protect beer from bacteria
Brewing science

How hop acids protect beer from bacteria

Hops were added to beer for preservation long before anyone loved them for bitterness. Here is how that protection works.

Read 3 min
Why one hop smells of mango and another of pine
Ingredients

Why one hop smells of mango and another of pine

One hop smells of ripe mango, another of a pine forest. The difference is chemistry. It starts in the hop cone.

Read 3 min
How long an opened bottle of wine lasts and how to keep it fresh
Wine

How long an opened bottle of wine lasts and how to keep it fresh

Most opened wine is fine for a few days if you recork it and put it in the fridge. Even the red.

Read 3 min
How a new beer style gets added to the style guidelines
Styles

How a new beer style gets added to the style guidelines

Hazy IPA spent years as an argument before it became a category. Here is how a beer goes from trend to official style.

Read 3 min
How nitrogen gas gives nitro stouts their creamy head
Brewing science

How nitrogen gas gives nitro stouts their creamy head

That slow cascade and thick white head are not magic. They are tiny bubbles of a gas that hates to dissolve.

Read 4 min
How to run a blind beer tasting at home with friends
Tasting

How to run a blind beer tasting at home with friends

Hide the labels and your friends' favourite beer might come last. Here is how to run a blind tasting that is fair and fun.

Read 3 min
How to taste at a beer festival without losing your palate
Tasting

How to taste at a beer festival without losing your palate

Thirty breweries, one afternoon and a palate that gives up after the fifth IPA. Here is how to taste well at a beer festival.

Read 4 min
How to taste sour beer without the acidity flattening your palate
Tasting

How to taste sour beer without the acidity flattening your palate

Sour beer can make everything after it taste dull. Here is how to taste it and still taste the next one.

Read 3 min
How to taste strong beers like imperial stout and barleywine
Tasting

How to taste strong beers like imperial stout and barleywine

A 12% imperial stout served ice cold from a pint glass is a waste of a good beer. Here is how to taste strong beer properly.

Read 3 min
How winemakers blend wine across varieties and barrels
Wine

How winemakers blend wine across varieties and barrels

Most wines you drink are blends, even the ones with one grape on the label.

Read 3 min
Imperial and double in beer names: what the words really mean
Styles

Imperial and double in beer names: what the words really mean

On a menu, imperial and double usually mean one thing: stronger. Usually.

Read 3 min
Indian single malt whisky and what sets it apart from Scotch
Whisky

Indian single malt whisky and what sets it apart from Scotch

Younger than most Scotch, yet often richer. Heat is the reason.

Read 3 min
Judging a beer's head by foam height, lacing and retention
Tasting

Judging a beer's head by foam height, lacing and retention

The head is the first thing you see and the first thing a judge scores. Here is what it tells you about the beer and the glass.

Read 4 min
Judging beer colour and clarity before you take a sip
Tasting

Judging beer colour and clarity before you take a sip

Straw, gold, amber, mahogany, black. Colour and clarity tell you a lot before the beer reaches your lips.

Read 3 min
Kellerbier and zwickelbier: unfiltered lagers explained
Styles

Kellerbier and zwickelbier: unfiltered lagers explained

Lager straight from the tank, cloudy and fresh. The Germans have two words for it. They are not quite the same.

Read 3 min
Late harvest and dessert wines: how the sweetness is kept
Wine

Late harvest and dessert wines: how the sweetness is kept

Sweet wine is not just wine with sugar added. The sweetness comes from the grape and has to be kept on purpose.

Read 3 min
Low alcohol craft beer: what to look for
Styles

Low alcohol craft beer: what to look for

A good 3.5% beer is harder to brew than a 9% one. Here is how to find the ones that taste of something.

Read 3 min
Mexican-style lager and why it suits hot Indian afternoons
Styles

Mexican-style lager and why it suits hot Indian afternoons

Pale, crisp, maize-lightened and served ice cold. The Mexican lager was built for heat. India has plenty.

Read 3 min
Natural, organic and biodynamic wine: what the words really mean
Wine

Natural, organic and biodynamic wine: what the words really mean

Organic and biodynamic have rules behind them. Natural mostly does not. Here is how to tell them apart.

Read 3 min
Non-alcoholic spirits: how they are made and who buys them
Drinks business

Non-alcoholic spirits: how they are made and who buys them

A gin alternative with no alcohol sounds impossible. Here is how they are made and why they taste the way they do.

Read 3 min
Orange wine explained: white grapes made the way reds are made
Wine

Orange wine explained: white grapes made the way reds are made

Orange wine has nothing to do with oranges. It is white wine made the way red wine is made.

Read 3 min
Ordering wine at a restaurant in India without the stress
Wine

Ordering wine at a restaurant in India without the stress

The wine list is not a test. Here is how to choose well, stay on budget and handle the tasting ritual calmly.

Read 3 min
Palate cleansers for beer tastings: water, crackers or bread
Tasting

Palate cleansers for beer tastings: water, crackers or bread

Water, crackers or bread? The right palate cleanser keeps every beer tasting like itself. The wrong one makes them all taste like peanuts.

Read 4 min
Pastry stouts and dessert beers and how brewers build them
Styles

Pastry stouts and dessert beers and how brewers build them

Vanilla, cacao, coffee, coconut. A pastry stout tastes like dessert in a glass. It takes careful brewing to stop there.

Read 3 min
Pilsner or Helles: how the two pale German lagers differ
Styles

Pilsner or Helles: how the two pale German lagers differ

Both are golden, both are German, both are lager. One is about hops, the other about malt.

Read 3 min
Planning a beer pairing dinner menu course by course
Tasting

Planning a beer pairing dinner menu course by course

Five courses, five beers and a table of friends. Here is how to build a pairing dinner where every match makes sense.

Read 4 min
Porter or stout: is there really a difference between them?
Styles

Porter or stout: is there really a difference between them?

Ask ten brewers the difference between porter and stout and you may get ten answers. History gives the honest one.

Read 3 min
How to read a taproom menu
Tasting

How to read a taproom menu

ABV, IBU, DDH, nitro, 300 ml or 500 ml. A taproom menu is easy once someone translates it.

Read 3 min
Reading packaged-on and best before dates on beer in India
Tasting

Reading packaged-on and best before dates on beer in India

A date on a can tells you more about the beer than the label art. Here is how to read it.

Read 3 min
The real history of India pale ale and the voyage myths
Styles

The real history of India pale ale and the voyage myths

The story says IPA was invented to survive the voyage to India. The records tell a more interesting one.

Read 3 min
Red IPA and rye IPA: two hybrid IPAs and how they differ
Styles

Red IPA and rye IPA: two hybrid IPAs and how they differ

Both look like an IPA that wandered off the path. One went towards caramel, the other towards spice.

Read 4 min
Retronasal smell and why you taste beer after you swallow
Tasting

Retronasal smell and why you taste beer after you swallow

The best part of a beer's flavour often arrives after you swallow. That is retronasal smell. You can learn to use it.

Read 3 min
Rum styles explained, from light and dark to spiced and aged
Drinks business

Rum styles explained, from light and dark to spiced and aged

White, golden, dark, spiced, navy, agricole. Rum has more styles than any other spirit. Here is how to tell them apart.

Read 3 min
Running a vertical tasting of the same beer across several years
Tasting

Running a vertical tasting of the same beer across several years

Three bottles of the same barleywine, each a year apart. A vertical tasting shows you exactly what time does to beer.

Read 3 min
Saison or farmhouse ale: what the two labels really mean
Styles

Saison or farmhouse ale: what the two labels really mean

Every saison is a farmhouse ale. Not every farmhouse ale is a saison. Here is why that matters at the bar.

Read 3 min
Signs of a badly kept pint at a bar and what to say
Tasting

Signs of a badly kept pint at a bar and what to say

Buttery, sour, flat or stale. A badly kept pint usually tells on itself. Here is how to spot one and what to say.

Read 3 min
Sour beer for beginners
Styles

Sour beer for beginners

Sour beer is not beer gone wrong. It is one of the oldest ways to brew. The easiest ones to start with taste like fruit and lime.

Read 3 min
Starting a whisky collection in India on a sensible budget
Whisky

Starting a whisky collection in India on a sensible budget

A good collection starts with whiskies you want to drink, bought one thoughtful bottle at a time.

Read 3 min
Stewarding at a beer competition and what it teaches you
Careers

Stewarding at a beer competition and what it teaches you

Stewards carry bottles, pour samples and keep things running. They also hear every word the judges say.

Read 3 min
Storing an opened whisky bottle: oxidation and how long it keeps
Whisky

Storing an opened whisky bottle: oxidation and how long it keeps

An open bottle of whisky will not spoil like wine. It does change. The air in the bottle is the reason.

Read 3 min
Sulphites in wine: why they are added and who should worry
Wine

Sulphites in wine: why they are added and who should worry

Almost every wine contains sulphites. Here is what they do, why they are there and who needs to check labels.

Read 3 min
Tasting a strong Indian lager against a pilsner side by side
Tasting

Tasting a strong Indian lager against a pilsner side by side

Both are pale, cold and fizzy. Taste them together and they turn out to be almost opposite beers.

Read 4 min
Tasting barrel-aged beer for vanilla, oak and spirit notes
Tasting

Tasting barrel-aged beer for vanilla, oak and spirit notes

Vanilla, toasted coconut, a breath of whisky. A barrel adds all of that to a beer. It can also bury the beer completely.

Read 4 min
Tasting beer in Indian summer heat without losing flavour
Tasting

Tasting beer in Indian summer heat without losing flavour

In May your beer warms faster than you can taste it. A few simple habits keep the flavour in the glass and off the floor.

Read 3 min
Tasting fruit beer and telling real fruit from flavouring
Tasting

Tasting fruit beer and telling real fruit from flavouring

A mango beer that smells like a mango candy and tastes of nothing much. Here is how to tell what went into the tank.

Read 4 min
Tasting rice and maize in lager and what adjuncts do to flavour
Tasting

Tasting rice and maize in lager and what adjuncts do to flavour

Most of the lager drunk in India contains rice or maize. Once you know what to taste for, you can spot it in a single sip.

Read 4 min
Why smoked beer divides drinkers and how to taste it fairly
Tasting

Why smoked beer divides drinkers and how to taste it fairly

The first sip tastes like a campfire. The third tastes like beer. Smoked beer rewards anyone who waits for it.

Read 3 min
Tasting yeast character: banana, clove and pepper in beer
Tasting

Tasting yeast character: banana, clove and pepper in beer

That banana in your hefeweizen came from yeast, not fruit. So did the clove. Learning to taste them is the fastest way into yeast character.

Read 4 min
Telling citrus, pine and tropical hop aromas apart in IPA
Tasting

Telling citrus, pine and tropical hop aromas apart in IPA

Every IPA claims to be juicy and dank. Here is how to work out which hop aromas are really in the glass.

Read 3 min
Handia, zutho and apong: traditional rice beers of India
Styles

Handia, zutho and apong: traditional rice beers of India

Long before craft breweries opened in Bengaluru, villages across India were brewing beer from rice. They still are.

Read 4 min
West Coast IPA and New England IPA tasted side by side
Styles

West Coast IPA and New England IPA tasted side by side

One is clear, dry and bitter. The other is hazy, soft and juicy. Taste them together and you will never confuse them again.

Read 3 min
What whisky competition medals mean and how to read them
Whisky

What whisky competition medals mean and how to read them

A gold medal on a whisky bottle sounds impressive. What it means depends on who gave it and how.

Read 3 min
Where to drink this weekend in Bengaluru: IPA
Tasting

Where to drink this weekend in Bengaluru: IPA

Grapefruit, pine and a dry, bitter finish. Here is where Bengaluru's brewpubs pour an IPA this weekend.

Read 3 min
Where to drink this weekend in Bengaluru: stout
Tasting

Where to drink this weekend in Bengaluru: stout

Dry, roasty and easier than it looks. Six places across Bengaluru list a stout this weekend.

Read 3 min
Where to drink this weekend in Gurugram: hefeweizen
Tasting

Where to drink this weekend in Gurugram: hefeweizen

Cloudy, fizzy and full of banana and clove. Five places in Gurugram list a hefeweizen this weekend.

Read 3 min
Where to drink this weekend in Gurugram: pale ale
Tasting

Where to drink this weekend in Gurugram: pale ale

Citrus hops on a biscuit malt base, at a strength made for a long dinner. Here is where Gurugram pours a pale ale this weekend.

Read 3 min
Where to drink this weekend in Hyderabad: hefeweizen
Tasting

Where to drink this weekend in Hyderabad: hefeweizen

Banana, clove and a cloudy pour. Here is where Hyderabad lists a hefeweizen this weekend.

Read 3 min
Where to drink this weekend in Hyderabad: IPA
Tasting

Where to drink this weekend in Hyderabad: IPA

A West Coast IPA in Jubilee Hills, a New England IPA in Madhapur. Here is where to taste the difference this weekend.

Read 3 min
Where to drink this weekend in Mumbai: Belgian wit
Tasting

Where to drink this weekend in Mumbai: Belgian wit

Hazy, bright and spiced with orange peel and coriander. Here is where Mumbai lists a witbier this weekend.

Read 3 min
Where to drink this weekend in Mumbai: stout
Tasting

Where to drink this weekend in Mumbai: stout

Black, dry and lighter than it looks. Here is where Mumbai pours a stout this weekend, from Kemps Corner to Thane.

Read 3 min
Where to drink this weekend in Pune: Belgian wit
Tasting

Where to drink this weekend in Pune: Belgian wit

Orange peel, coriander seed and a hazy pour. Here is where Pune lists a witbier this weekend.

Read 3 min
Where to drink this weekend in Pune: stout
Tasting

Where to drink this weekend in Pune: stout

Black, dry and lighter than it looks. Here is where Pune pours a stout this weekend.

Read 4 min
Pairing whisky with Indian food, from kebabs to mithai
Whisky

Pairing whisky with Indian food, from kebabs to mithai

Peated whisky with tandoori chicken. Sherried malt with rogan josh. Bourbon with gulab jamun. Start there.

Read 3 min
Whisky glassware: tulip glass, tumbler or highball glass
Whisky

Whisky glassware: tulip glass, tumbler or highball glass

The glass changes what you smell. Pick it for how you are drinking the whisky tonight.

Read 3 min
The whisky highball and why it suits a hot Indian summer
Whisky

The whisky highball and why it suits a hot Indian summer

Whisky, ice and cold soda in a tall glass. Simple, refreshing and gentler than a neat pour.

Read 3 min
Why a beer tastes sweeter and less bitter as it warms in the glass
Tasting

Why a beer tastes sweeter and less bitter as it warms in the glass

The same beer tastes crisp at the first sip and sweet at the last. Nothing in the glass changed except the temperature.

Read 3 min
Why craft beer costs more than mass-market lager
Tasting

Why craft beer costs more than mass-market lager

The gap between a craft pint and a big-brand lager is not all margin. Most of it is malt, hops, scale and a cold truck.

Read 3 min
Why the same beer tastes different on draught and in a can
Tasting

Why the same beer tastes different on draught and in a can

Same brewery, same recipe, same tank. Yet the pint at the bar and the can at home taste like cousins rather than twins.

Read 3 min
Why the same wine tastes different from one vintage to the next
Wine

Why the same wine tastes different from one vintage to the next

Same vineyard, same winemaker, different year. The weather writes a different wine every season.

Read 3 min
Wild ale or sour ale: the difference and why it matters
Styles

Wild ale or sour ale: the difference and why it matters

Some sour beers are not wild. Some wild beers are not sour. Here is how to tell which you are drinking.

Read 3 min
Wine and cheese pairing for beginners, with Indian cheeses too
Wine

Wine and cheese pairing for beginners, with Indian cheeses too

Red wine with every cheese is the most common mistake on the board. Here is what actually works, Indian cheeses included.

Read 4 min
Wine pricing and restaurant mark-ups in India, explained
Wine

Wine pricing and restaurant mark-ups in India, explained

The same bottle can cost three times as much in a restaurant as in a shop. Here is where every rupee goes.

Read 4 min
Serving wine at the right temperature in an Indian summer
Wine

Serving wine at the right temperature in an Indian summer

Room temperature for red wine meant a cool European cellar, not a Delhi flat in May. Here is how to fix it.

Read 3 min
Warming beers for an Indian winter
Styles

Warming beers for an Indian winter

For a few weeks each year, North India gets cold enough for the beers the rest of the world drinks by the fire.

Read 4 min
Writing whisky tasting notes: a working vocabulary for beginners
Whisky

Writing whisky tasting notes: a working vocabulary for beginners

Nose, palate, finish. A simple structure and a few dozen good words are all you need to start.

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Where to drink this weekend in Bengaluru: hefeweizen
Tasting

Where to drink this weekend in Bengaluru: hefeweizen

Banana, clove and a cloudy pour. Here is where Bengaluru's brewpubs list a hefeweizen this weekend.

Read 4 min
Beer with dosa, appam and Chettinad food
Tasting

Beer with dosa, appam and Chettinad food

Sour batter, coconut, tamarind and a lot of black pepper. South Indian food asks different questions of a beer.

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What is new in brewing in 2026: the trends worth watching
Industry update

What is new in brewing in 2026: the trends worth watching

Alcohol-free beer is growing, lager is back in fashion and brewers are worried about the weather. Here is what is actually changing.

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Cold IPA: the lager-brewed IPA, explained
Styles

Cold IPA: the lager-brewed IPA, explained

It looks like a lager, smells like an IPA and finishes drier than both. Meet Cold IPA.

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Which beer goes with biryani
Tasting

Which beer goes with biryani

A hoppy IPA with Hyderabadi biryani feels like a dare. Here is what actually works, plate by plate.

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Rauchbier and smoked beer
Styles

Rauchbier and smoked beer

It smells like a bonfire and a lager had an argument. Smoked beer starts with the malt, not the finished brew.

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Barleywine
Styles

Barleywine

Wine strength from a mash tun. Barleywine is built to be bottled, forgotten and rediscovered years later.

Read 4 min
What is craft beer, really?
Start here

What is craft beer, really?

Four ingredients, one process and a lot of marketing noise. Here is what the word actually means.

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Beer styles, explained without the jargon
Styles

Beer styles, explained without the jargon

Ale or lager is only the first fork in the road. Here is the map of everything after it.

Read 9 min
How to taste beer like a professional
Tasting

How to taste beer like a professional

Drinking is not tasting. A method turns a vague impression into something you can name and repeat.

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Flanders red ale
Styles

Flanders red ale

Sweet and sour in the same sip, aged in oak for as long as it takes. Flanders red ale is Belgium's answer to balance.

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Lambic and gueuze
Styles

Lambic and gueuze

No yeast is pitched. The beer ferments with whatever the air around Brussels happens to carry in.

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Belgian strong dark ale
Styles

Belgian strong dark ale

Dark fruit, warming alcohol and a finish that never quite lets you relax. This is the top of the abbey ale ladder.

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How to read a beer label
Tasting

How to read a beer label

A beer label carries more useful information than most drinkers ever use. Here is what each part is actually telling you.

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Belgian tripel
Styles

Belgian tripel

Golden, strong and dangerously easy to drink. Tripel hides its alcohol better than almost any other beer style manages.

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How to store beer at home
Tasting

How to store beer at home

Most beer is ruined at home, not at the brewery. A few small habits fix nearly all of it.

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Belgian dubbel
Styles

Belgian dubbel

Dried fruit and caramel with almost no roasted malt in sight. Dubbel gets its colour from sugar, not grain.

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Saison
Styles

Saison

Peppery, tart, bone dry. Saison is the one style where the yeast, not the hops or the malt, is doing most of the talking.

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Fresh IPA versus stale IPA
Tasting

Fresh IPA versus stale IPA

Of all the beer styles you can buy, the IPA has the shortest shelf life for tasting the way it was meant to. Here is why and how to catch it in its window.

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Amber and red ales
Styles

Amber and red ales

Copper in the glass, toffee on the tongue. Amber and red ales are what happens when crystal malt is allowed to lead.

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Pale ale
Styles

Pale ale

Biscuit malt on one side, a wall of citrus and pine on the other. Pale ale is really two families wearing the same name.

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Metallic off-flavours
Tasting

Metallic off-flavours

A beer that tastes faintly of blood or coins is not making a statement. Something in the path from tank to glass has iron in it that should not be there.

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Session IPA
Styles

Session IPA

Session IPA promises the hop character of a full strength IPA without the full strength. Pulling that off honestly is harder than it sounds.

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When sourness is an infection
Tasting

When sourness is an infection

One sour beer took a brewer months to make on purpose. The other took one dirty hose to ruin by accident. Here is how to tell them apart.

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Double IPA
Styles

Double IPA

Double IPA takes everything a regular IPA does and turns every dial up at once, malt, hops and alcohol together, without losing the balance that makes an IPA work in the first place.

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Phenolic off-flavours
Tasting

Phenolic off-flavours

Clove is a feature in one glass and a fault in the next. Here is how to tell which beer you are actually holding.

Read 3 min
English IPA
Styles

English IPA

English IPA is where the whole category started, long before American brewers turned it into something louder. It is worth knowing the original before judging the remix.

Read 3 min
Lightstruck, or skunked, beer
Tasting

Lightstruck, or skunked, beer

That skunky smell in a beer that sat in a clear or green bottle is not your imagination. It is light doing real chemistry to your hops.

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New England IPA
Styles

New England IPA

Hazy is not a flaw in this style, it is the entire point. New England IPA turned everything West Coast IPA stood for inside out and drinkers loved it anyway.

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Oxidised beer
Tasting

Oxidised beer

Wet cardboard in your pale ale, sherry in your stout. Here is what is actually going on and why it is rarely the brewery's fault by the time you taste it.

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West Coast IPA
Styles

West Coast IPA

West Coast IPA is the original American IPA template: clear, bitter and unapologetic about it, before the hazy version came along and split the style in two.

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Acetaldehyde: the green apple fault
Tasting

Acetaldehyde: the green apple fault

Green apple in a finished beer is rarely a flaw in the recipe. It usually means the beer was packaged before it was ready.

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Milk stout and oatmeal stout
Styles

Milk stout and oatmeal stout

Two stouts, two completely different ways of getting a fuller mouthfeel. One uses sugar the yeast cannot touch, the other uses grain that was never meant to ferment cleanly.

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DMS: the sweetcorn fault
Tasting

DMS: the sweetcorn fault

Cooked sweetcorn or cabbage in your pale lager usually means one thing: the boil was not doing its job.

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Imperial stout
Styles

Imperial stout

Imperial stout was originally brewed strong enough to survive a sea voyage to the Russian court. Modern versions keep the strength and drop the boat.

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Diacetyl: the butter fault
Tasting

Diacetyl: the butter fault

Butter, butterscotch and a slick film on the tongue. Diacetyl is the fault every new brewer meets first.

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Dry stout
Styles

Dry stout

Dry stout is the beer people think they know from the tap widget alone. The roasted barley underneath the cascading pour is doing most of the actual work.

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Porter
Styles

Porter

Porter is the beer that gave stout its name and then spent two centuries being confused with it. Here is the difference that actually matters.

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Training your palate
Tasting

Training your palate

Tasting more beer does not automatically train your palate. Tasting deliberately does.

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English brown ale
Styles

English brown ale

Nutty, malty and quietly built, brown ale is the beer that taught a lot of drinkers that dark does not mean heavy.

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English mild
Styles

English mild

Mild was once the most consumed beer style in England. It is now one of the hardest to find in most pubs.

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English bitter
Styles

English bitter

English bitter is named for a bitterness that, by modern hop forward standards, barely registers at all.

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Altbier
Styles

Altbier

Alt means old. Dusseldorf's altbier keeps a brewing method most of Germany moved on from, on purpose.

Read 4 min
Beer and dessert pairing
Tasting

Beer and dessert pairing

Put a dry lager next to a rich dessert and the beer loses every time. Here is how to actually win that match up.

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Kölsch
Styles

Kölsch

Kolsch breaks the usual rule that ales are warm fermented and lagers are cold fermented. The beer is better for the contradiction.

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Beer and cheese pairing
Tasting

Beer and cheese pairing

Cheese and beer share a fermentation heritage that cheese and wine never had. The pairing shows it.

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Gose
Styles

Gose

Adding salt to beer sounds like a mistake until you taste a well made gose, where it sharpens everything else rather than tasting salty at all.

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Pairing beer with Indian food
Tasting

Pairing beer with Indian food

Butter chicken and a delicate pilsner is a mismatch. Here is what actually works and why.

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Berliner weisse
Styles

Berliner weisse

Napoleon's troops reportedly nicknamed this beer the champagne of the north. It is barely 3% alcohol and tart enough to make you understand why they needed a nickname at all.

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Beer and food pairing basics
Tasting

Beer and food pairing basics

Wine pairing gets all the attention. Beer is arguably the more flexible pairing partner, if you know the three basic moves.

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Witbier
Styles

Witbier

Witbier almost disappeared entirely in the 1950s. It survived because one retired brewer refused to let it stay dead.

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How we perceive bitterness
Tasting

How we perceive bitterness

IBU is a number on a lab sheet. What you taste is something else entirely.

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Hefeweizen
Styles

Hefeweizen

The banana and clove in a good hefeweizen do not come from fruit or spice. They come entirely from the yeast, working exactly as it should.

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Mouthfeel and body
Tasting

Mouthfeel and body

Body is not the same as alcohol strength. Mixing the two up is the most common tasting mistake we see.

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American light lager
Styles

American light lager

The beer craft drinkers love to dismiss is also one of the hardest to brew without a single flaw to hide behind.

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Using the beer flavour wheel
Tasting

Using the beer flavour wheel

The flavour wheel looks intimidating until you realise it is just your vocabulary, organised.

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Dunkel and schwarzbier
Styles

Dunkel and schwarzbier

Dark beer does not have to mean roasted or bitter. Dunkel and schwarzbier prove a lager can be dark, smooth and still gentle at the same time.

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Building your beer aroma vocabulary
Tasting

Building your beer aroma vocabulary

"Fruity" is a start, not a finish. Here is how to get more specific without making words up.

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Bock and doppelbock
Styles

Bock and doppelbock

Doppelbock was reportedly brewed by monks as sustenance during Lenten fasting. Whether or not that history is entirely accurate, the beer is still strong enough to double as a meal.

Read 3 min
How to pour beer
Tasting

How to pour beer

Most bad pours are either too timid or too aggressive. The fix is one tilt-then-straighten motion.

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Vienna lager
Styles

Vienna lager

Vienna lager gave the world Vienna malt, then largely vanished from its own city while that malt went on to build half the amber beers in Europe.

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Beer serving temperature by style
Tasting

Beer serving temperature by style

Serve everything fridge cold and you will miss most of what you paid for in a good beer.

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Märzen and Oktoberfest beer
Styles

Märzen and Oktoberfest beer

The beer poured at modern Oktoberfest is not the beer that gave the festival its name. Here is what actually happened.

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Beer glassware and why shape matters
Tasting

Beer glassware and why shape matters

The same beer in three different glasses will smell like three different beers. That is not a myth, it is physics.

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Munich Helles
Styles

Munich Helles

Helles means pale in German. That plainness is deliberate. This is a beer built to hide absolutely nothing.

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How to set up a beer tasting
Tasting

How to set up a beer tasting

Six beers, six glasses and a plan for the order you pour them in. That is most of the work.

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Pilsner: the style guide
Styles

Pilsner: the style guide

Pale, clear and bitter enough to argue with your food, pilsner is the style every other pale lager has spent two centuries copying.

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For homebrewers

Brewing at home and want every batch better than the last.

A bottling day checklist for homebrewers
Brewing basics

A bottling day checklist for homebrewers

Bottling is where good homebrew goes flat, foamy or explosive. Here is the list we work through every time.

Read 4 min
A first pale ale recipe for a 10 litre homebrew batch
Brewing basics

A first pale ale recipe for a 10 litre homebrew batch

Two malts, one hop, one yeast. A 10 litre pale ale recipe that fits a kitchen stove and teaches you the basics.

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A simple cleaning routine for the hours after brew day
Brewing basics

A simple cleaning routine for the hours after brew day

You are tired, the kitchen smells of wort and the kettle has a crust on it. Here is the order that gets it done in under an hour.

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Adding coffee to beer
Ingredients

Adding coffee to beer

The kettle is the worst place for coffee. Here is where it should go instead.

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Adding Indian honey to beer without losing its aroma
Ingredients

Adding Indian honey to beer without losing its aroma

Pour honey into the boil and you get a drier beer that tastes of nothing. Here is how to keep the honey in the glass.

Read 3 min
Are electric all-in-one brewing systems worth the money?
Brewing basics

Are electric all-in-one brewing systems worth the money?

They look like the obvious upgrade. Whether one is worth it depends on how often you brew and what your kitchen wiring can take.

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Show all 146 homebrewers guides
Astringency in beer and why it can feel like stewed tea
Tasting

Astringency in beer and why it can feel like stewed tea

That dry, puckering grip on your gums is not bitterness. It is astringency. It usually starts at the mash tun.

Read 3 min
Belgian table beer and the low strength style made for long sessions
Styles

Belgian table beer and the low strength style made for long sessions

Belgium drank this beer with dinner for generations. Brewing it well at 3% is harder than brewing a tripel at 9%.

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Belgian yeast strains and how temperature shapes their flavour
Ingredients

Belgian yeast strains and how temperature shapes their flavour

Belgian yeast is a flavour ingredient you control with a thermometer. Get the schedule right and the same strain gives you pear or nail polish.

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BJCP and Brewers Association style guidelines compared
Styles

BJCP and Brewers Association style guidelines compared

Two style guides, two jobs. Use the wrong one and your 'perfect' entry lands in the wrong category.

Read 4 min
Black IPA history and how to brew one without harsh roast
Styles

Black IPA history and how to brew one without harsh roast

A black IPA should look like a stout and drink like an IPA. Most homebrewed ones taste like a hoppy porter instead.

Read 4 min
Brewing a Belgian witbier at home with coriander and orange peel
Brewing basics

Brewing a Belgian witbier at home with coriander and orange peel

Hazy, pale and lightly spiced. Witbier is a natural fit for Indian kitchens, as long as the spice stays in the background.

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Brewing a fizzy ginger beer at home with fresh ginger
Brewing basics

Brewing a fizzy ginger beer at home with fresh ginger

Fresh adrak, sugar, lemon and yeast. Ginger beer is the quickest fermented drink you can make. It is also the easiest to over carbonate.

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Brewing a hazy IPA at home without it turning brown
Brewing basics

Brewing a hazy IPA at home without it turning brown

Day one it is glowing orange and smells of mango. Three weeks later it is muddy brown and tastes of onion. That is oxygen. You can beat it.

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Brewing a honey ale at home with Indian honey
Brewing basics

Brewing a honey ale at home with Indian honey

Pour a jar of honey into the boil and you will barely taste it. Here is how to keep the honey character you paid for.

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Brewing a Kolsch-style ale at home without a lager fridge
Brewing basics

Brewing a Kolsch-style ale at home without a lager fridge

Kolsch tastes like a lager but ferments like an ale. That makes it the closest a homebrewer without a fridge can get to a crisp, clean pale beer.

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Brewing a lager at home without a cellar
Brewing basics

Brewing a lager at home without a cellar

Lager wants 10 °C. Your flat is 30 °C. A second-hand fridge closes that gap.

Read 4 min
Brewing a mango wheat beer at home in mango season
Brewing basics

Brewing a mango wheat beer at home in mango season

Alphonso, Kesar or Banganapalli in a pale wheat beer. Here is how much to use, when to add it and what goes wrong.

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Brewing a rice lager at home with Indian rice
Brewing basics

Brewing a rice lager at home with Indian rice

Rice is what makes many of the world's best selling lagers so light and crisp. Here is how to use the rice in your kitchen to brew one.

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Brewing a robust porter at home on a small stove
Brewing basics

Brewing a robust porter at home on a small stove

Chocolate, coffee and caramel on a single kitchen burner. A robust porter is a forgiving dark beer to brew small.

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Brewing a saison at home when the weather is hot
Brewing basics

Brewing a saison at home when the weather is hot

Most beers suffer in the heat. Saison yeast likes it. Here is how to brew one when your kitchen is at 32 °C.

Read 3 min
Brewing a session beer under 4 percent that still has flavour
Brewing basics

Brewing a session beer under 4 percent that still has flavour

Low alcohol beer often tastes like watered beer. It does not have to. Here is how to put body and flavour back in.

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Brewing a single malt single hop beer to learn your ingredients
Brewing basics

Brewing a single malt single hop beer to learn your ingredients

One malt, one hop, one yeast. It sounds limiting. It is the best ingredient lesson a homebrewer can give themselves.

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Brewing a stout at home
Brewing basics

Brewing a stout at home

Stout is the beer that likes hard water. Good news for anyone brewing on borewell supply.

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Brewing a wheat beer at home
Brewing basics

Brewing a wheat beer at home

Wheat beer is mostly a yeast beer. Get the fermentation temperature right and the rest is easy.

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Brewing an amber ale at home with crystal malt
Brewing basics

Brewing an amber ale at home with crystal malt

Crystal malt makes an amber ale. Too much of it ruins one. Here is how to use it well.

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Brewing an English bitter at home for easy drinking
Brewing basics

Brewing an English bitter at home for easy drinking

Low in alcohol, big on flavour, soft on the palate. English bitter is the most underrated beer a homebrewer can make.

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Brewing on an induction stove in an Indian kitchen
Brewing basics

Brewing on an induction stove in an Indian kitchen

An induction plate can make good beer. It just has limits you need to plan around, mostly about volume and time.

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Brewing safely on a gas burner on your balcony
Brewing basics

Brewing safely on a gas burner on your balcony

A balcony burner gets brewing out of the kitchen. It also puts an LPG cylinder, a big flame and 20 litres of boiling liquid in a small space.

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Brewing with jaggery
Ingredients

Brewing with jaggery

Gur gives beer toffee, molasses and a dry finish. Use too much and you get cider.

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Brewing with millets: ragi, jowar and bajra in beer
Ingredients

Brewing with millets: ragi, jowar and bajra in beer

India grows more kinds of millet than almost anywhere. Here is how to get ragi, jowar and bajra into a beer without a stuck mash.

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Brewing with tea leaves for masala chai and green tea beers
Ingredients

Brewing with tea leaves for masala chai and green tea beers

A good chai beer tastes like your favourite tapri. A bad one tastes like a stewed teabag. The difference is all in the steep.

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Brewing your first beer with a friend: kit, costs and jobs split
Brewing basics

Brewing your first beer with a friend: kit, costs and jobs split

Two people, one pot, half the cost. Brewing with a friend is the easiest way to start, if you agree on a few things first.

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Building a beer aroma kit from your kitchen spice box
Tasting

Building a beer aroma kit from your kitchen spice box

Your masala dabba already holds half the aromas in a hefeweizen. Here is how to turn it into a training kit.

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Building a brewing portfolio from your homebrew recipes
Careers

Building a brewing portfolio from your homebrew recipes

A head brewer will not taste your beer before the interview. A good portfolio is the next best thing.

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Building a cooler box mash tun for all-grain brewing
Brewing basics

Building a cooler box mash tun for all-grain brewing

An ice box, a ball valve and a length of braided hose. That is most of an all-grain brewhouse.

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Building a Burton water profile for a bitter pale ale
Ingredients

Building a Burton water profile for a bitter pale ale

Burton water made English pale ale famous. You can build a version of it from RO water and three salts.

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Cacao nibs in stout and porter: dose, timing and sanitising
Ingredients

Cacao nibs in stout and porter: dose, timing and sanitising

Cacao nibs give a stout real chocolate aroma without sugar. Here is how much to use, when and how to keep them clean.

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Calibrating the thermometer you use on brew day
Brewing basics

Calibrating the thermometer you use on brew day

If your thermometer reads two degrees low, every mash you have done was two degrees hot. Ten minutes and a glass of ice will tell you.

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Can you brew non-alcoholic beer at home and what actually works
Brewing basics

Can you brew non-alcoholic beer at home and what actually works

Boiling the alcohol off a finished beer works, sort of. It also boils off most of what made it worth drinking.

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Choosing bottles and crown caps or swing tops for homebrew in India
Brewing basics

Choosing bottles and crown caps or swing tops for homebrew in India

Not every empty beer bottle is fit for homebrew. A few minutes sorting them saves you a cupboard full of foam.

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Using citrus peel and gondhoraj lime in beer for fresh aroma
Ingredients

Using citrus peel and gondhoraj lime in beer for fresh aroma

Gondhoraj lime smells like nothing else in the market. Here is how to get that aroma into a beer without the bitterness.

Read 3 min
Cleaning and reusing old beer bottles for your homebrew
Brewing basics

Cleaning and reusing old beer bottles for your homebrew

A bottle that looks clean can still be hiding a ring of yeast at the shoulder. Here is the routine that gets it every time.

Read 4 min
Closed transfers at home to keep oxygen out of your beer
Brewing basics

Closed transfers at home to keep oxygen out of your beer

Your hazy IPA turned brown and dull in two weeks. The oxygen got in on transfer day, not in the fridge.

Read 4 min
Correcting refractometer readings once fermentation has started
Brewing science

Correcting refractometer readings once fermentation has started

Your refractometer says the beer is stuck at 1.025. It probably is not. Alcohol is fooling it.

Read 3 min
Designing your first IPA recipe
Brewing basics

Designing your first IPA recipe

Most first IPAs fail on the same three things: too much crystal malt, too little attention to oxygen and hops that were old before they arrived.

Read 4 min
English hops for bitters and porters, from Fuggle to Goldings
Ingredients

English hops for bitters and porters, from Fuggle to Goldings

Earthy, spicy, a little like marmalade and hedgerow. English hops taste nothing like an American IPA. That is the point.

Read 3 min
Entering your first homebrew competition
Brewing basics

Entering your first homebrew competition

You will not win your first one. You will get the most honest feedback your beer has ever had.

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Fermenting through an Indian summer
Brewing science

Fermenting through an Indian summer

At 34 °C outside, your fermenter is running hotter still. Here is how to stop it.

Read 3 min
Ferulic acid rests and the clove character in German wheat beer
Brewing science

Ferulic acid rests and the clove character in German wheat beer

Want more clove in your hefeweizen? Start in the mash, with a short rest most homebrewers skip.

Read 3 min
Flat or gushing homebrew: fixing carbonation
Brewing science

Flat or gushing homebrew: fixing carbonation

Flat beer is disappointing. Gushing beer is a warning. Here is how to tell what went wrong and what to do with the bottles you already have.

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Flaked grains compared: oats, barley, rye and wheat in the mash
Ingredients

Flaked grains compared: oats, barley, rye and wheat in the mash

A handful of flakes can turn a thin pale ale silky or give a stout its creamy head. Here is which flake does what.

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Getting the best from malt extract without dark twangy beer
Brewing basics

Getting the best from malt extract without dark twangy beer

Extract brewing does not have to taste like extract. Most of the twang comes from three fixable habits.

Read 4 min
Grisette: the light farmhouse ale made for hot weather
Styles

Grisette: the light farmhouse ale made for hot weather

A low strength, dry, wheat based cousin of saison. Built for thirsty workers, ideal for an Indian summer.

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Grodziskie: the light smoked wheat beer from Poland
Styles

Grodziskie: the light smoked wheat beer from Poland

Smoky, light, very fizzy and only about 3% alcohol. Grodziskie is one of the oddest and most refreshing beers in Europe.

Read 4 min
Home brewing safety with CO2 cylinders glass and hot wort
Brewing basics

Home brewing safety with CO2 cylinders glass and hot wort

The thing most likely to hurt you in a home brewery is not the beer. It is the 20 litres of boiling liquid you are about to carry.

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Homebrewing through the monsoon when humidity is high
Brewing basics

Homebrewing through the monsoon when humidity is high

The heat breaks, the rain arrives and suddenly your malt smells musty and your caps are rusting. Here is how to brew through it.

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How to research and brew a clone of a beer you love
Brewing basics

How to research and brew a clone of a beer you love

You do not need the brewery's recipe to brew something close to it. You need the label, a calculator and a careful palate.

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How to taste your own homebrew honestly and improve it
Brewing basics

How to taste your own homebrew honestly and improve it

Every brewer thinks their own beer is good. The trick is finding out what it actually tastes like.

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Kettle souring at home
Brewing science

Kettle souring at home

A sour beer in a week, without letting bacteria anywhere near your fermenter.

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Krausen and trub and yeast cake explained for new brewers
Brewing basics

Krausen and trub and yeast cake explained for new brewers

That brown crust on your fermenter and the sludge at the bottom are not signs of failure. They are fermentation telling you how it went.

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Kvass: the bread beer and how to make one in an Indian kitchen
Styles

Kvass: the bread beer and how to make one in an Indian kitchen

Stale bread, water, sugar and a pinch of yeast. Kvass is the easiest fermented drink you will ever make.

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Labelling and dating homebrew bottles so nothing gets lost
Brewing basics

Labelling and dating homebrew bottles so nothing gets lost

Three batches in, every bottle in the cupboard looks the same. Here is how to know what is in each one without opening it.

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Making your first cider at home from packaged apple juice
Brewing basics

Making your first cider at home from packaged apple juice

A carton of apple juice, a packet of yeast and a clean jar. That is a first cider. It also teaches you more about fermentation than you might expect.

Read 3 min
Setting your roller mill gap for a good malt crush
Ingredients

Setting your roller mill gap for a good malt crush

Your mill gap quietly decides your efficiency, your lauter speed and how often your mash gets stuck. Here is how to set it.

Read 3 min
Does malt go stale? Malt freshness and shelf life explained
Ingredients

Does malt go stale? Malt freshness and shelf life explained

Malt does not have a hard expiry date, but it does lose crispness, pick up moisture and go stale. Here is how to tell.

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Milling grain at home and getting the crush right
Brewing basics

Milling grain at home and getting the crush right

Too fine and your mash sets like cement. Too coarse and half your sugar stays locked in the grain.

Read 3 min
Oak chips and spirals for barrel character without a barrel
Ingredients

Oak chips and spirals for barrel character without a barrel

No barrel, no problem. A handful of toasted oak and some patience gives a stout or barleywine real wood character.

Read 4 min
Partial mash brewing as the step between extract and all-grain
Brewing basics

Partial mash brewing as the step between extract and all-grain

A kilo or two of real grain in a kitchen pot makes a noticeable difference to an extract beer. You probably own the kit already.

Read 4 min
Peated malt in beer and why brewers use so little of it
Ingredients

Peated malt in beer and why brewers use so little of it

Peated malt gives Islay whisky its smoke. In beer, a few percent too much tastes like the first-aid cupboard.

Read 4 min
Planning a batch of homebrew for a house party
Brewing basics

Planning a batch of homebrew for a house party

Brewing for a party is a lovely idea that goes wrong when the beer is still fermenting on the day. Work backwards from the date.

Read 3 min
Plastic bucket or glass carboy or stainless fermenter for homebrew
Brewing basics

Plastic bucket or glass carboy or stainless fermenter for homebrew

Every fermenter makes beer. The question is which one you will still be happy with after twenty batches.

Read 3 min
Plato or specific gravity and which scale homebrewers should use
Brewing basics

Plato or specific gravity and which scale homebrewers should use

Your recipe says 1.050, your refractometer says 12.4 and the brewery down the road talks in Plato. They are all saying roughly the same thing.

Read 3 min
Pseudo-lager with kveik: does it pass for the real thing?
Styles

Pseudo-lager with kveik: does it pass for the real thing?

No fridge, no glycol, a 30 °C kitchen. Kveik promises a clean lager anyway. Here is how close it really gets.

Read 3 min
Reading a hop packet: alpha acids, oils and harvest year
Ingredients

Reading a hop packet: alpha acids, oils and harvest year

Every hop packet tells you how bitter it will be and how fresh it is. Most homebrewers read the variety name and stop.

Read 3 min
Recipe kits or your own recipe for the first few brews
Brewing basics

Recipe kits or your own recipe for the first few brews

A recipe kit takes the guesswork out of your first brew. Your own recipe teaches you more. The trick is knowing when to switch.

Read 4 min
Rehydrating dry yeast properly before you pitch it
Ingredients

Rehydrating dry yeast properly before you pitch it

Sprinkling dry yeast on wort works. Rehydrating it first works better. It takes fifteen minutes.

Read 3 min
Removing chlorine and chloramine from city water before brewing
Ingredients

Removing chlorine and chloramine from city water before brewing

City water keeps you safe to drink. Left in brewing water, its chlorine makes beer taste of plastic and antiseptic.

Read 3 min
Sahti: the Finnish farmhouse beer brewed with juniper
Styles

Sahti: the Finnish farmhouse beer brewed with juniper

A strong, cloudy, unboiled beer filtered through juniper branches. Sahti is one of Europe's oldest living beer traditions.

Read 3 min
Small batch brewing: 3 to 5 litre batches
Brewing basics

Small batch brewing: 3 to 5 litre batches

A stock pot, a 5 litre glass jar and a kitchen hob. Small batches are how you learn fast without drinking your mistakes for months.

Read 4 min
Solvent and hot alcohol notes: tasting fusel faults in beer
Tasting

Solvent and hot alcohol notes: tasting fusel faults in beer

Your pale ale burns the back of your throat like cheap rum. That is not strength. It is fusel alcohol. It started in the first three days.

Read 4 min
Starting a homebrew club in your city and keeping it going
Brewing basics

Starting a homebrew club in your city and keeping it going

Most homebrew clubs die in month four. Here is what the ones that last do differently.

Read 4 min
Substituting hops when your recipe variety is out of stock
Brewing basics

Substituting hops when your recipe variety is out of stock

Your supplier has no Cascade. Before you grab whatever is on the shelf, here is how to swap a hop without wrecking the recipe.

Read 4 min
Tasting beer with a cold or blocked nose and what you miss
Tasting

Tasting beer with a cold or blocked nose and what you miss

With a blocked nose a hazy IPA tastes like bitter fizzy water. Here is why it happens and what is still there.

Read 3 min
Brewing with unmalted Indian wheat from the local flour mill
Ingredients

Brewing with unmalted Indian wheat from the local flour mill

That sack of wheat from the local chakki can make a proper witbier, if you mill it right and give it enough malt to work with.

Read 4 min
Upgrading from a starter kit to full all-grain equipment
Brewing basics

Upgrading from a starter kit to full all-grain equipment

You have outgrown the starter kit. Here is what to buy first, what can wait and the upgrade that improves beer most.

Read 4 min
Vanilla in beer: whole beans or extract and how much to use
Ingredients

Vanilla in beer: whole beans or extract and how much to use

One vanilla bean can lift a stout. Four can make it taste of cheap ice cream. Here is how to dose it.

Read 3 min
Gypsum, calcium chloride and other water salts for homebrewers
Ingredients

Gypsum, calcium chloride and other water salts for homebrewers

One gram of gypsum in ten litres. That is how small the adjustments are, which is why a proper scale beats a teaspoon.

Read 3 min
What airlock bubbles tell you and what they do not
Brewing basics

What airlock bubbles tell you and what they do not

No bubbles does not mean no fermentation. Lots of bubbles does not mean it is going well. Here is what the airlock is really saying.

Read 3 min
What homebrewing really costs in India per litre of beer
Brewing basics

What homebrewing really costs in India per litre of beer

Homebrew is cheaper than bar beer, right? Usually. Here is how to cost a batch honestly, including the parts people forget.

Read 3 min
When to add hops for bittering, flavour and aroma
Brewing basics

When to add hops for bittering, flavour and aroma

Same hop, same beer, three completely different results. It all depends on when it goes in.

Read 3 min
Which sanitiser to buy for homebrewing in India and why
Brewing basics

Which sanitiser to buy for homebrewing in India and why

Most infected homebrews are a sanitiser problem. Here is what to buy, how to use it and why the cheap option often costs more.

Read 3 min
Why your first homebrew tastes thin or a little like cider
Brewing basics

Why your first homebrew tastes thin or a little like cider

Your first beer tastes like weak cider. You are in very good company. The causes are almost always the same four.

Read 3 min
Brewing a witbier with Indian coriander and Nagpur orange
Styles

Brewing a witbier with Indian coriander and Nagpur orange

Belgian witbier uses orange peel and coriander. India grows both. Here is how to brew one with what is in your local market.

Read 4 min
Working out how much water you need for a homebrew batch
Brewing basics

Working out how much water you need for a homebrew batch

You wanted 20 litres in the fermenter and got 16. Here is the arithmetic that stops that happening.

Read 3 min
Yeast attenuation figures and what they mean for your beer
Ingredients

Yeast attenuation figures and what they mean for your beer

The pack says 75% to 80%. Your beer stopped at 68%. Here is what attenuation figures mean and why they move.

Read 3 min
Yeast flocculation explained and why it matters for clarity
Ingredients

Yeast flocculation explained and why it matters for clarity

Some yeasts drop like stones and leave beer clear in days. Others hang about for weeks. Flocculation explains why.

Read 3 min
Your first lager versus your first ale and which to brew first
Brewing basics

Your first lager versus your first ale and which to brew first

You want to brew the crisp lager you actually drink. Here is why we usually say ale first, plus the shortcut that gets you close.

Read 3 min
Your first all-grain brew day, hour by hour
Brewing basics

Your first all-grain brew day, hour by hour

Six hours, one big pot and a bag of grain. Here is what happens in each of them.

Read 4 min
The Brewing Fundamentals Study Book with crosswords for ₹1,999
Brewing basics

The Brewing Fundamentals Study Book with crosswords for ₹1,999

The whole 1-month syllabus as study notes, with a crossword for every chapter. Study material only, for ₹1,999.

Read 4 min
In-person brewing courses in Pune, Delhi, Gurugram and Bengaluru
Brewing basics

In-person brewing courses in Pune, Delhi, Gurugram and Bengaluru

One full day in a microbrewery or a month of hands-on mentoring. Now in Pune, Delhi, Gurugram and Bengaluru.

Read 4 min
Learn brewing with Ankur Napa: his lessons on YouTube
Brewing basics

Learn brewing with Ankur Napa: his lessons on YouTube

A four-part brewhouse series, malting explained in Hindi and a live brewing demo. Where to start with Ankur Napa's free lessons.

Read 3 min
Brewing with packaged drinking water in India
Ingredients

Brewing with packaged drinking water in India

The 20 litre jar by your door is one of the best brewing waters in India. It just needs a pinch of help.

Read 4 min
Brewing with Indian spices
Ingredients

Brewing with Indian spices

India's spice cabinet is a genuinely underused brewing ingredient. It is easy to get the dose badly wrong the first time.

Read 3 min
Adding fruit to beer
Ingredients

Adding fruit to beer

Fruit beers fail more often from timing and sanitation mistakes than from a bad fruit choice.

Read 3 min
Brettanomyces explained
Ingredients

Brettanomyces explained

Brett is either a beloved character strain or a contamination nightmare, depending entirely on whether you invited it in.

Read 3 min
Brewing in a small Indian apartment
Brewing basics

Brewing in a small Indian apartment

Heat is the real obstacle to homebrewing in an Indian apartment, not space. Solve fermentation temperature first.

Read 4 min
Dry yeast or liquid yeast?
Ingredients

Dry yeast or liquid yeast?

The old advice that dry yeast means lower quality beer has not been true for years. Here is what the real trade-off is now.

Read 3 min
Keeping a brew log that actually helps
Brewing basics

Keeping a brew log that actually helps

Memory is a poor substitute for a written record when you are trying to work out why one batch was better than the last.

Read 3 min
Ale yeast versus lager yeast
Ingredients

Ale yeast versus lager yeast

One ferments warm and fast, the other cold and slow. That single difference explains most of what separates an ale from a lager.

Read 3 min
Brewing software and calculators worth using
Brewing basics

Brewing software and calculators worth using

Software will not brew good beer for you, but it will stop you making the same arithmetic mistake on every batch.

Read 3 min
How to scale a beer recipe up or down
Brewing basics

How to scale a beer recipe up or down

A recipe that works at 20 litres does not simply multiply by 25 to work at 500. Hop utilisation and pitch rate do not scale in a straight line.

Read 4 min
How to read a beer recipe
Brewing basics

How to read a beer recipe

A recipe sheet looks like a spreadsheet until you know what each column is actually telling the yeast to do.

Read 3 min
Carbonation levels by beer style
Brewing basics

Carbonation levels by beer style

Carbonation is a style decision, not a fixed constant. A wheat beer and a cask ale are meant to feel completely different in the mouth.

Read 3 min
Kegging your homebrew
Brewing basics

Kegging your homebrew

Kegging trades bottling's patience for a bigger upfront setup. Once it is running it saves real time on every batch after.

Read 3 min
Brewing water basics
Ingredients

Brewing water basics

Water is most of what is in the glass. It is never really neutral. Here is what the minerals in it actually do to your beer.

Read 4 min
Bottle conditioning and priming sugar
Brewing basics

Bottle conditioning and priming sugar

Bottle conditioning uses the yeast already in your beer to carbonate it. Get the sugar amount right and it is close to foolproof.

Read 3 min
How long does beer take to ferment?
Brewing basics

How long does beer take to ferment?

There is no single answer to how long fermentation takes, but there are honest ranges and a reliable way to check rather than guess.

Read 3 min
Controlling fermentation temperature at home
Brewing basics

Controlling fermentation temperature at home

Fermentation temperature shapes flavour more than almost any other variable. Most Indian homes run too warm for it by default.

Read 3 min
Pitching yeast properly
Brewing basics

Pitching yeast properly

Pitching yeast looks like the easiest step in brewing. It is also where a surprising number of avoidable off flavours actually start.

Read 3 min
Hop pellets or whole cone?
Ingredients

Hop pellets or whole cone?

Whole cone hops look more romantic on a brewery tour. Pellets are why most breweries actually use them for brewing.

Read 3 min
How to chill wort fast and why it matters
Brewing basics

How to chill wort fast and why it matters

The hour after the boil ends is a genuine risk window. Getting through it fast protects flavour and keeps unwanted microbes out.

Read 3 min
New Zealand and Australian hops
Ingredients

New Zealand and Australian hops

Nelson Sauvin was named for a wine grape because tasters genuinely could not stop comparing it to one.

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What actually happens during the boil
Brewing basics

What actually happens during the boil

An hour at a rolling boil is doing at least four separate jobs simultaneously. Here is what each one is and what goes wrong if you shortcut it.

Read 3 min
A guide to American hops
Ingredients

A guide to American hops

Cascade did to American beer in the 1980s what almost no single ingredient has done before or since: it gave an entire national brewing scene its own accent.

Read 3 min
Mash temperature and what it does to your beer
Brewing basics

Mash temperature and what it does to your beer

Mash temperature is the single biggest recipe decision most new brewers underrate. Here is what each range in the mash actually does.

Read 3 min
Noble hops and the European classics
Ingredients

Noble hops and the European classics

Noble hops built the entire template for European lager. They did it with alpha acid levels most modern hops would consider unusably low.

Read 3 min
Beer colour: SRM and EBC in plain English
Brewing basics

Beer colour: SRM and EBC in plain English

A number on a recipe sheet tells you what colour a beer should be before you have poured a drop. Here is how to read it.

Read 3 min
What IBU really tells you about bitterness
Brewing basics

What IBU really tells you about bitterness

IBU is not a bitterness dial you can read directly off a can. Here is what the number is measuring and what it consistently misses.

Read 3 min
Hop varieties for beginners
Ingredients

Hop varieties for beginners

Every hop does two jobs, bitterness and aroma. Almost none of them do both equally well.

Read 3 min
How to calculate ABV from gravity readings
Brewing basics

How to calculate ABV from gravity readings

One formula and two gravity readings tell you your beer's alcohol content to a useful degree of accuracy.

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Brewing sugars explained
Ingredients

Brewing sugars explained

A kilogram of malt and a kilogram of dextrose can both raise your original gravity by the same amount, but only one of them leaves body behind.

Read 3 min
Original and final gravity explained
Brewing basics

Original and final gravity explained

Original gravity and final gravity are the two numbers that tell you what happened to your beer between brew day and the glass.

Read 3 min
Oats in beer: body, haze and silk
Ingredients

Oats in beer: body, haze and silk

Oats give beer a silky body no other grain quite matches. They also give a gummy, stuck lauter tun if you are not careful about it.

Read 3 min
How to use a hydrometer properly
Brewing basics

How to use a hydrometer properly

A hydrometer looks simple to use and is easy to use badly. Here is the technique that gets you a reading you can trust.

Read 3 min
Cleaning versus sanitising in brewing
Brewing basics

Cleaning versus sanitising in brewing

Cleaning and sanitising get lumped together as one chore. They are chemically different jobs. Doing them out of order wastes both.

Read 3 min
Wheat malt in brewing
Ingredients

Wheat malt in brewing

Wheat malt has no husk of its own, which is exactly why it improves head retention and exactly why it can jam a lauter tun.

Read 3 min
Ten mistakes almost every first homebrew makes
Brewing basics

Ten mistakes almost every first homebrew makes

Nearly every disappointing first batch fails for one of the same ten reasons. Fix these and your beer jumps several notches immediately.

Read 3 min
Roasted malts: chocolate, black and roasted barley
Ingredients

Roasted malts: chocolate, black and roasted barley

Chocolate malt, black patent and roasted barley get their colour from something closer to coffee roasting than to brewing.

Read 3 min
Brew in a bag, the easiest all-grain method
Brewing basics

Brew in a bag, the easiest all-grain method

Brew in a bag turns all-grain brewing into a single-pot method. This is how it works and what actually catches people out.

Read 3 min
Crystal and caramel malts
Ingredients

Crystal and caramel malts

Crystal malt is cooked, not just kilned. That one difference is why it adds sweetness a base malt never could.

Read 3 min
Extract or all-grain: which way to start
Brewing basics

Extract or all-grain: which way to start

Extract and all-grain make the same styles of beer. They differ in where the sugar-making step happens and how much control that hands you.

Read 3 min
Base malts explained
Ingredients

Base malts explained

Base malt is the malt doing the actual work of a mash. Everything else in the grain bill is there to adjust what the base malt already built.

Read 4 min
A homebrewing starter kit for India
Brewing basics

A homebrewing starter kit for India

You do not need a full kitchen brewery to make good beer. Here is the short list that gets you through batch one.

Read 4 min
How barley becomes malt
Ingredients

How barley becomes malt

Malting is farming raw barley into something the mash tun can actually work with, three stages, about a week and one precise moment that decides the whole batch.

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How beer is made, step by step
Brewing basics

How beer is made, step by step

Malt, water, hops and yeast go through five distinct stages before any of it is beer. Here is what happens at each one.

Read 4 min
For professional brewers

Running a brewhouse and chasing consistency.

A cleaning and CIP audit when beer keeps getting infected
Consultancy

A cleaning and CIP audit when beer keeps getting infected

One infected batch is bad luck. Three in a row is a system telling you where it is failing.

Read 4 min
A draught system audit for foamy pours and flat beer at the bar
Consultancy

A draught system audit for foamy pours and flat beer at the bar

The beer was perfect in the bright tank. At the tap it is half foam. The fault lies somewhere in the few metres between.

Read 4 min
A ten minute daily taste panel for a small brewpub team
Tasting

A ten minute daily taste panel for a small brewpub team

Every brewpub has someone who tastes the beer. Very few have a panel. Ten minutes a day changes that.

Read 3 min
A water treatment audit for breweries on borewell or tanker water
Consultancy

A water treatment audit for breweries on borewell or tanker water

Your recipe is the same every week. Your water may not be, especially if it arrives in a tanker.

Read 4 min
Acid washing yeast and when it does more harm than good
Brewing science

Acid washing yeast and when it does more harm than good

Acid washing kills bacteria in a yeast slurry. Done on the wrong slurry, it kills the yeast too.

Read 4 min
Adding a sour or barrel programme without infecting the brewery
Consultancy

Adding a sour or barrel programme without infecting the brewery

A sour programme can be the best thing on your menu. It can also be how Brettanomyces ends up in your lager.

Read 4 min
Show all 247 professional brewers guides
American ale yeast strains compared for a clean, dry IPA
Ingredients

American ale yeast strains compared for a clean, dry IPA

Most American ale strains look the same on paper. In a 1,000 litre IPA they behave very differently.

Read 3 min
Annual licence renewals for Indian breweries and how to plan them
Business

Annual licence renewals for Indian breweries and how to plan them

A licence that lapses for a week can close a brewery for a week. Renewals are boring, which is exactly why they get missed.

Read 3 min
ATP swabs for quick hygiene checks in a small brewery
Brewing science

ATP swabs for quick hygiene checks in a small brewery

Fifteen seconds to know whether a filler head is actually clean. Here is how to use ATP swabs properly.

Read 3 min
Auditing a small brewery's can and bottle packaging line
Consultancy

Auditing a small brewery's can and bottle packaging line

Good beer goes into the filler. What comes out the other side is the beer your customers judge.

Read 4 min
Beer spoilage bacteria that survive hops and how to find them
Brewing science

Beer spoilage bacteria that survive hops and how to find them

Hops protect beer from most bacteria. A few species have learned to shrug them off.

Read 3 min
Beer stone build-up in tanks and how to remove it safely
Brewing science

Beer stone build-up in tanks and how to remove it safely

That grey film inside your bright tank is not harmless. Here is how to remove it without hurting anyone.

Read 3 min
Beta glucan problems with oats and unmalted barley in the mash
Brewing science

Beta glucan problems with oats and unmalted barley in the mash

Oats give silky body. They also give gluey mashes. The cause is beta glucan. It is manageable.

Read 3 min
Biofilms in brewery pipework and how to break them down
Brewing science

Biofilms in brewery pipework and how to break them down

The infection that keeps coming back after every clean is often living in a biofilm. Here is how they work.

Read 3 min
Biotransformation in hazy IPA
Brewing science

Biotransformation in hazy IPA

Dry hopping at high krausen is a hazy IPA ritual. Some of the chemistry behind it is real. Some is folklore.

Read 3 min
Choosing a bittering hop for clean, smooth bitterness in lagers
Ingredients

Choosing a bittering hop for clean, smooth bitterness in lagers

Two lagers at 25 IBU can taste completely different. One is crisp, the other scratches. The bittering hop is often why.

Read 3 min
Setting the right boil evaporation rate
Brewing science

Setting the right boil evaporation rate

Boiling off too much water wastes fuel. Boiling off too little leaves sweetcorn in your lager. The right number sits in between.

Read 3 min
Boiling wort at altitude in a hill station brewpub
Brewing science

Boiling wort at altitude in a hill station brewpub

Up at 2,000 metres your kettle boils at about 93 °C. Your hops and your DMS both notice.

Read 3 min
Brewing a 10 percent beer without the fermentation stalling
Brewing science

Brewing a 10 percent beer without the fermentation stalling

Big beers stall for predictable reasons. Get pitch rate, oxygen and temperature right and they finish.

Read 3 min
Brewing a bone dry brut IPA with amyloglucosidase
Brewing science

Brewing a bone dry brut IPA with amyloglucosidase

Bone dry, pale and fizzy like sparkling wine. The secret is one enzyme, used carefully.

Read 3 min
Running bright beer tanks well
Brewing science

Running bright beer tanks well

The bright tank is the last vessel your beer sees before the package. It is also where good beer most often goes stale.

Read 3 min
Buying specialty malt in small quantities as a brewer in India
Ingredients

Buying specialty malt in small quantities as a brewer in India

You need 3 kg of chocolate malt and the importer sells 25 kg sacks. Here is how brewers get round that without buying stale grain.

Read 4 min
Calibrating and caring for a pH meter in a brewery lab
Brewing science

Calibrating and caring for a pH meter in a brewery lab

A pH meter that drifts gives you confident wrong numbers. Ten minutes a day keeps yours honest.

Read 3 min
Centrifuge or filter: clarifying beer at scale
Brewing science

Centrifuge or filter: clarifying beer at scale

A centrifuge and a filter both make beer clearer. They do it in very different ways and change the beer differently.

Read 3 min
Cheesy and sweaty notes in beer: isovaleric and butyric faults
Tasting

Cheesy and sweaty notes in beer: isovaleric and butyric faults

Old socks or baby sick. Two of the least pleasant faults in brewing, with two very different causes.

Read 3 min
Chilli in beer: picking the pepper and controlling the heat
Ingredients

Chilli in beer: picking the pepper and controlling the heat

Kashmiri for colour, Guntur for heat, bhut jolokia for regret. How to pick the pepper and dose it so the beer stays drinkable.

Read 3 min
Cloudy wort run-off and the lipids it carries into the fermenter
Brewing science

Cloudy wort run-off and the lipids it carries into the fermenter

Cloudy wort looks harmless on brew day. The lipids it carries show up months later as stale beer and flat foam.

Read 4 min
Coming back to brew in India after training overseas
Careers

Coming back to brew in India after training overseas

Your training was solid. Then you meet a borewell, a 40 °C May and a malt delivery that sat in a truck for a week.

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Commissioning a canning line with first runs and seam checks
Consultancy

Commissioning a canning line with first runs and seam checks

The installer leaves on Friday. Whether your first cans are any good depends on what you checked before they went.

Read 3 min
Commissioning glycol and refrigeration before the first brew
Consultancy

Commissioning glycol and refrigeration before the first brew

Your chiller will be tested by the first fermentation whether you test it or not. Better to find out with water.

Read 3 min
Counting yeast cells with a haemocytometer step by step
Brewing science

Counting yeast cells with a haemocytometer step by step

A microscope, a counting chamber and twenty minutes. That is all it takes to stop guessing your pitch rate.

Read 4 min
Diastaticus yeast and the risk of over-carbonated packaged beer
Brewing science

Diastaticus yeast and the risk of over-carbonated packaged beer

Cans that bulge, bottles that gush, beer that tastes thin and dry. Diastaticus is a packaging problem with a yeast cause.

Read 3 min
Dry hop contact time and temperature for the best extraction
Brewing science

Dry hop contact time and temperature for the best extraction

Most hop aroma comes out in the first day. Leave hops in longer and you mostly extract grass.

Read 3 min
Dual purpose hops for a brewpub working on a small hop budget
Ingredients

Dual purpose hops for a brewpub working on a small hop budget

Six hop varieties on the shelf and half of them going stale? A short list of dual purpose hops can cover most of a brewpub tap list.

Read 4 min
English ale yeast strains compared for bitters and stouts
Ingredients

English ale yeast strains compared for bitters and stouts

Some English strains finish sweet and malty, others dry and minerally. Pick the wrong one and your bitter turns into a different beer.

Read 4 min
Finding your own sensory thresholds for common beer faults
Tasting

Finding your own sensory thresholds for common beer faults

You cannot catch a fault you cannot smell. Here is how to find out which ones you miss before a customer finds them for you.

Read 3 min
Fixing a persistent off-flavour with a troubleshooting visit
Consultancy

Fixing a persistent off-flavour with a troubleshooting visit

If the same fault has come back three times, the obvious fix has already failed. Time to look at the whole process.

Read 4 min
Buying food-grade brewing salts and acids in India
Ingredients

Buying food-grade brewing salts and acids in India

That cheap bag of gypsum from the hardware shop is not the same as food-grade calcium sulphate. Here is how to buy the right stuff.

Read 3 min
Free rise fermentation and when to let the temperature climb
Brewing science

Free rise fermentation and when to let the temperature climb

Hold it cool early, let it climb late. The timing of a free rise matters more than the peak temperature.

Read 3 min
From assistant brewer to head brewer: a five year plan
Careers

From assistant brewer to head brewer: a five year plan

Head brewers are not picked for their best beer. They are picked because the brewery runs better when they are in charge.

Read 3 min
German hop varieties beyond the noble four for modern lagers
Ingredients

German hop varieties beyond the noble four for modern lagers

The noble four are not the only German hops worth knowing. Modern German varieties give brewers cleaner bittering and some surprising fruit.

Read 4 min
Glycosides and the hidden aroma locked inside hops
Brewing science

Glycosides and the hidden aroma locked inside hops

Some of the aroma in your hops has no smell at all, until yeast cuts it loose.

Read 3 min
Keeping weevils and moths out of a brewery grain store
Ingredients

Keeping weevils and moths out of a brewery grain store

One infested sack can seed a whole grain store within weeks in Indian heat. Here is how breweries stop it at the door.

Read 4 min
Grassy and vegetal notes from too much dry hop contact
Tasting

Grassy and vegetal notes from too much dry hop contact

Your hazy IPA smells of cut lawn instead of mango. The hops did not change. The contact time did.

Read 3 min
Gushing in bottles and cans and the causes beyond infection
Brewing science

Gushing in bottles and cans and the causes beyond infection

Not every gushing can is infected. Malt, minerals, particles and heat can all do it on their own.

Read 3 min
Hefeweizen or witbier for a brewpub's first wheat beer
Styles

Hefeweizen or witbier for a brewpub's first wheat beer

Both are cloudy, both sell in the heat. One rides on yeast, the other on spice. Pick the one your brewhouse can repeat.

Read 3 min
High gravity brewing and dilution
Brewing science

High gravity brewing and dilution

Brew strong, dilute to strength, sell more beer from the same tanks. The maths is simple. The quality side is not.

Read 3 min
How much beer your hops soak up and how to win some back
Ingredients

How much beer your hops soak up and how to win some back

Every big dry hop leaves a layer of sludge that holds sellable beer. Measure it and you may be surprised what it costs.

Read 3 min
Hop burn in hazy IPA and the polyphenols behind it
Brewing science

Hop burn in hazy IPA and the polyphenols behind it

That scratchy burn at the back of the throat in a fresh hazy IPA is not bitterness. It is hop matter.

Read 3 min
Keeping hops cold from the port to your brewery in Indian heat
Ingredients

Keeping hops cold from the port to your brewery in Indian heat

Hops can travel half the world cold and then lose their aroma in one afternoon at an Indian port. Here is where the cold chain breaks.

Read 3 min
Handling hop dust safely and spotting hop allergies at work
Ingredients

Handling hop dust safely and spotting hop allergies at work

Dry hopping looks harmless. Then someone opens a fermenting tank, leans over the manway and gets a face full of CO2 and hop dust.

Read 3 min
Hop oils: myrcene, linalool and geraniol in the glass
Ingredients

Hop oils: myrcene, linalool and geraniol in the glass

The oil in a hop cone is a tiny fraction of its weight and almost all of its aroma. Here is what is in it and where it goes.

Read 3 min
Hop varieties that work in beers made for Indian food
Ingredients

Hop varieties that work in beers made for Indian food

Heavy bitterness and chilli heat fight each other. The right hops, used gently, make a beer that lifts Indian food instead.

Read 3 min
Hot side aeration and whether small brewers should worry about it
Brewing science

Hot side aeration and whether small brewers should worry about it

Splashing hot wort gets blamed for stale beer. The real culprit in most small breweries is somewhere colder.

Read 4 min
How enzymes are used to make gluten-reduced beer
Brewing science

How enzymes are used to make gluten-reduced beer

One enzyme added at pitching can cut gluten in barley beer below many lab limits. The label question is harder than the brewing.

Read 4 min
How fermenter height and shape change yeast behaviour
Brewing science

How fermenter height and shape change yeast behaviour

The same wort and yeast taste different in a bucket and a tall tank. Geometry is the reason.

Read 4 min
How glycogen and trehalose keep stored yeast alive
Brewing science

How glycogen and trehalose keep stored yeast alive

Stored yeast lives off its own pantry. Run it empty and the next fermentation pays for it.

Read 3 min
How many cans to test from a single canning run
Brewing science

How many cans to test from a single canning run

Testing one can at the start and calling it done is how bad seams reach the market. Here is a sampling plan that fits a small line.

Read 4 min
How many generations to repitch yeast in a busy brewpub
Brewing science

How many generations to repitch yeast in a busy brewpub

Five generations, ten, twenty? The honest answer is: until your yeast tells you to stop. Here is how to listen.

Read 3 min
How much cold break to carry into the fermenter
Brewing science

How much cold break to carry into the fermenter

Crystal clear wort or a cloudy fermenter? Both camps have a point. Here is what cold break actually does.

Read 4 min
How trace iron and copper speed up beer staling
Brewing science

How trace iron and copper speed up beer staling

A few parts per billion of oxygen do the damage. Trace iron and copper tell that oxygen where to strike.

Read 4 min
India pale lager: brewing a hoppy lager for Indian drinkers
Styles

India pale lager: brewing a hoppy lager for Indian drinkers

IPA aroma, lager finish. The India pale lager sells to both camps at the bar, if the cellar can hold it clean.

Read 4 min
Indian barley varieties and whether they make good brewing malt
Ingredients

Indian barley varieties and whether they make good brewing malt

Most beer in India is brewed with Indian barley. The varieties behind it have changed a lot. So has the malt.

Read 4 min
Kokum and tamarind as Indian souring ingredients in beer
Ingredients

Kokum and tamarind as Indian souring ingredients in beer

Kokum turns beer a deep pink with a soft tang. Tamarind brings brown fruit and a sharp bite. Both can sour a beer without bacteria.

Read 3 min
Italian pilsner and the rise of the dry-hopped lager
Styles

Italian pilsner and the rise of the dry-hopped lager

A pale lager with a fresh noble hop nose. Simple to describe, surprisingly easy to get wrong.

Read 3 min
Keeping beer cold from brewery to bar in an Indian summer
Business

Keeping beer cold from brewery to bar in an Indian summer

A beer that left your cold room perfect can taste tired a week later. The damage happens in the handovers.

Read 4 min
Keg washing and filling done properly
Brewing science

Keg washing and filling done properly

Most draught complaints start in a keg that came back from a bar and went out again without a proper clean.

Read 3 min
Kolsch or blonde ale for the light ale on your tap list
Styles

Kolsch or blonde ale for the light ale on your tap list

Both are pale, light and easy. One needs cold time and a careful yeast, the other turns a tank in two weeks.

Read 3 min
Kveik strains compared for brewers working in Indian heat
Ingredients

Kveik strains compared for brewers working in Indian heat

Voss smells of orange peel, Hornindal of pineapple, Lutra of almost nothing. Picking the right kveik matters as much as the temperature.

Read 3 min
Lachancea and other non-traditional yeasts for sour beer
Ingredients

Lachancea and other non-traditional yeasts for sour beer

A yeast that makes lactic acid and alcohol in one tank. Lachancea changed how a lot of breweries think about sour beer.

Read 3 min
Lactic or phosphoric acid for adjusting mash and sparge pH
Ingredients

Lactic or phosphoric acid for adjusting mash and sparge pH

Both acids drop your mash pH. One leaves a trace of flavour behind, the other takes some of your calcium with it.

Read 3 min
Choosing a Lactobacillus culture for quick kettle sours
Ingredients

Choosing a Lactobacillus culture for quick kettle sours

Plantarum or delbrueckii? The culture you choose sets your souring temperature, your speed and how clean the acid tastes.

Read 3 min
Lactose in beer: sweetness, body and the allergen label
Ingredients

Lactose in beer: sweetness, body and the allergen label

Lactose gives a milk stout its creamy sweetness. It also puts a milk allergen in your beer. Your label and menu need to say so.

Read 4 min
Lager yeast strains compared
Ingredients

Lager yeast strains compared

Two lagers on the same wort can taste very different just because of the yeast. Here is how the common strains compare.

Read 3 min
Getting liquid yeast to India alive and checking it on arrival
Ingredients

Getting liquid yeast to India alive and checking it on arrival

Liquid yeast does not like long journeys or Indian heat. A few checks on arrival tell you whether your pack is ready to pitch.

Read 3 min
Low FAN worts from high rice grists and how to correct them
Brewing science

Low FAN worts from high rice grists and how to correct them

Rice gives a crisp, dry lager. Push it too far and the yeast runs out of nitrogen before it runs out of sugar.

Read 4 min
Low oxygen brewing and whether wort oxidises in the mash
Brewing science

Low oxygen brewing and whether wort oxidises in the mash

Some brewers swear that mash oxygen ruins fresh malt flavour. The chemistry says they are partly right.

Read 4 min
Maillard reactions in the kettle and what they add to beer flavour
Brewing science

Maillard reactions in the kettle and what they add to beer flavour

Your wort darkens as it boils. That colour carries flavour. It comes from the same chemistry as toast.

Read 3 min
Reading a malt certificate of analysis
Ingredients

Reading a malt certificate of analysis

Every bag of malt comes with a sheet of numbers. Most brewers file it. The ones who read it see problems coming.

Read 4 min
Maltose-negative yeast strains for low alcohol beer
Brewing science

Maltose-negative yeast strains for low alcohol beer

A yeast that refuses to eat maltose can make a beer with very little alcohol. The hard part is everything that sugar leaves behind.

Read 3 min
Using mango pulp in beer without infection or muddy haze
Ingredients

Using mango pulp in beer without infection or muddy haze

Mango is the most Indian fruit beer there is. Canned pulp makes it practical, if you respect the sugar, the pectin and the preservatives.

Read 4 min
Matching one beer's flavour across two brewpub sites
Consultancy

Matching one beer's flavour across two brewpub sites

Same recipe, same brewer, two sites, two different beers. It happens to almost everyone who opens a second brewpub.

Read 3 min
Measuring carbonation in tank and package
Brewing science

Measuring carbonation in tank and package

Most carbonation arguments in a brewery come from two people measuring the same beer two different ways.

Read 3 min
Meaty and yeasty notes in beer: tasting yeast autolysis
Tasting

Meaty and yeasty notes in beer: tasting yeast autolysis

A brothy, Marmite-like note in your lager is not a new hop. It is dead yeast talking.

Read 3 min
Microbiology plating in a small brewery lab
Brewing science

Microbiology plating in a small brewery lab

You cannot taste an infection until it is already in the keg. A few plates a week can show it to you first.

Read 3 min
Keeping a milkshake IPA balanced rather than cloying
Styles

Keeping a milkshake IPA balanced rather than cloying

Lactose, fruit and vanilla make a milkshake IPA. Too much of any one and you get a pint nobody finishes.

Read 3 min
Palate fatigue and how many beers you can taste before it fails
Tasting

Palate fatigue and how many beers you can taste before it fails

After the eighth IPA, your panel is not tasting beer. It is guessing. Here is how to design sessions around palate fatigue.

Read 3 min
Passivating new stainless steel tanks before first use
Brewing science

Passivating new stainless steel tanks before first use

A new tank is not ready for beer. Free iron from fabrication can rust, pit and give your first batches a metallic edge.

Read 3 min
Petite mutants and genetic drift in repitched brewery yeast
Brewing science

Petite mutants and genetic drift in repitched brewery yeast

Your house yeast is not the strain you bought. Every repitch nudges it a little further from the original.

Read 3 min
Planning mixed fermentation sour beer timelines in tropical heat
Brewing science

Planning mixed fermentation sour beer timelines in tropical heat

Mixed fermentation sours often take a year in a cool cellar. In Indian heat the clock runs faster. So do the risks.

Read 3 min
Polyphenols from husk and hops and how they shape haze and astringency
Brewing science

Polyphenols from husk and hops and how they shape haze and astringency

That drying grip at the back of the tongue and the cloud in a cold glass often share a cause: polyphenols.

Read 3 min
Pressure fermentation and what it does to ester levels
Brewing science

Pressure fermentation and what it does to ester levels

Fermenting under pressure lets you run a lager warm and still get a clean beer. It also changes ales in ways you may not want.

Read 4 min
Purging tanks and hoses with CO2 before a beer transfer
Brewing science

Purging tanks and hoses with CO2 before a beer transfer

Pushing beer into a tank full of air undoes weeks of careful brewing in a few minutes. Purging done right takes less CO2 than you think.

Read 3 min
Reading a fermentation gravity curve
Brewing science

Reading a fermentation gravity curve

Twice-daily gravity readings on a chart tell you more about a tank than any single number. Here is how to read the shape.

Read 4 min
Reduced hop extracts that stop clear bottled beer turning skunky
Brewing science

Reduced hop extracts that stop clear bottled beer turning skunky

Clear glass looks great on a shelf. Ten minutes of sunlight can make the beer inside smell like a skunk. Reduced hop extracts are the fix, if you commit fully.

Read 4 min
Remote brewing support and what can be fixed over video and data
Consultancy

Remote brewing support and what can be fixed over video and data

A surprising amount of brewing trouble can be fixed from a laptop. Some of it cannot. Knowing which is which saves time.

Read 3 min
Restarting a brewery safely after a long licence or seasonal shutdown
Consultancy

Restarting a brewery safely after a long licence or seasonal shutdown

Tanks that sat idle for three months are not clean just because they were clean when you left them.

Read 3 min
Running a cereal cooker for rice adjunct in a small brewhouse
Brewing science

Running a cereal cooker for rice adjunct in a small brewhouse

Rice gives a crisp, dry lager. It also refuses to convert in a normal mash. A cereal cooker is how you make it cooperate.

Read 3 min
Rupee exchange rates and the cost of imported brewing ingredients
Business

Rupee exchange rates and the cost of imported brewing ingredients

Your recipe did not change. Your malt bill did, because the euro moved while the container was at sea.

Read 4 min
Setting up shelf life trials before your first packaged release
Consultancy

Setting up shelf life trials before your first packaged release

The date on your can is a promise. A shelf life trial is how you find out whether you can keep it.

Read 3 min
Silica gel or PVPP for colloidal stability in packaged beer
Brewing science

Silica gel or PVPP for colloidal stability in packaged beer

Your beer leaves the brewery bright and turns hazy on a shop shelf. That is colloidal haze. You get to choose which half of it to remove.

Read 3 min
Sizing a plate heat exchanger for your brewhouse wort chiller
Brewing science

Sizing a plate heat exchanger for your brewhouse wort chiller

A wort chiller that is too small turns a 50 minute knockout into two hours of DMS and stress. Here is the arithmetic to size one properly.

Read 4 min
Sizing an effluent treatment plant for a small Indian brewery
Business

Sizing an effluent treatment plant for a small Indian brewery

Your ETP vendor will happily sell you a plant. Here is how to check it is the right size before you pour the foundation.

Read 4 min
Starch gelatinisation temperatures of rice maize and barley compared
Brewing science

Starch gelatinisation temperatures of rice maize and barley compared

Barley starch lets go in the low 60s °C. Rice and maize hold out for longer. That gap decides how every adjunct brewery is built.

Read 3 min
Storing malt sacks safely through a humid Indian monsoon
Ingredients

Storing malt sacks safely through a humid Indian monsoon

Malt arrives at about 4% moisture. Three months of monsoon air in the wrong store can take it somewhere you do not want to brew from.

Read 3 min
Brewing a stout that still sells in a hot Indian summer
Styles

Brewing a stout that still sells in a hot Indian summer

Stout sales fall off a cliff in April. They do not have to, if the beer is built for the weather.

Read 3 min
Sulphites and other antioxidants in beer and when they help
Brewing science

Sulphites and other antioxidants in beer and when they help

Yeast already makes its own antioxidant. Whether you should add more depends on where your oxygen is coming from.

Read 4 min
Sulphur in lager fermentation
Brewing science

Sulphur in lager fermentation

Rotten egg from the blow-off tube on day three is normal. Rotten egg in the keg is not. Here is the difference.

Read 3 min
Tasting wort and green beer to catch problems early
Tasting

Tasting wort and green beer to catch problems early

By the time a fault reaches the bright tank, it is expensive. Most of them can be tasted days earlier.

Read 4 min
The beer clean glass test and why bubbles stick to dirty glasses
Tasting

The beer clean glass test and why bubbles stick to dirty glasses

Bubbles clinging to the side of a pint are not a sign of lively beer. They are a sign of a dirty glass.

Read 4 min
The many jobs calcium does from the mash tun to the fermenter
Brewing science

The many jobs calcium does from the mash tun to the fermenter

Calcium is in every water report and most recipes treat it as a number to hit. In the brewery it does at least five jobs.

Read 3 min
The science of krausening and when it beats priming sugar
Brewing science

The science of krausening and when it beats priming sugar

German lager brewers carbonated with young beer long before they had priming calculators. The method still earns its place.

Read 3 min
Tracking extract from grain to glass with a brew day mass balance
Brewing science

Tracking extract from grain to glass with a brew day mass balance

Your brewhouse efficiency is one number. A mass balance shows you which step lost the extract.

Read 3 min
Training taproom staff to taste and describe beer to guests
Tasting

Training taproom staff to taste and describe beer to guests

Your brewer made a great beer. Your server called it "smooth". Here is how to close that gap.

Read 3 min
Troubleshooting slow and stuck fermentations in a commercial brewery
Consultancy

Troubleshooting slow and stuck fermentations in a commercial brewery

A tank sitting at 4 °P for three days is costing you a tank slot and maybe a batch. Here is where to look.

Read 3 min
True-to-brand tasting: checking each batch matches the flagship
Tasting

True-to-brand tasting: checking each batch matches the flagship

Your regulars know their beer better than any lab. True-to-brand tasting makes sure you notice drift before they do.

Read 3 min
Using a spectrophotometer for beer colour and bitterness tests
Brewing science

Using a spectrophotometer for beer colour and bitterness tests

Two of the most useful numbers in a brewery lab come from one instrument. Here is how to get them right.

Read 3 min
Using exogenous enzymes in high adjunct brewing in India
Brewing science

Using exogenous enzymes in high adjunct brewing in India

Push rice, maize or raw barley past what your malt can handle and you start buying enzymes. Each one solves a problem and can create another.

Read 3 min
What the pH drop during fermentation tells a brewer
Brewing science

What the pH drop during fermentation tells a brewer

Gravity tells you how much sugar is gone. pH tells you how the yeast felt about it.

Read 3 min
Where myrcene goes between the dry hop and the can
Brewing science

Where myrcene goes between the dry hop and the can

Myrcene is often the biggest single part of hop oil. Very little of it reaches the drinker. Here is where it goes.

Read 3 min
Why fermentations stall and how to restart them safely
Brewing science

Why fermentations stall and how to restart them safely

Gravity has stopped and it is nowhere near target. Before you add anything, work out whether it is stuck at all.

Read 3 min
Why hop utilisation drops in high gravity worts
Brewing science

Why hop utilisation drops in high gravity worts

Double the gravity and you will not get double the bitterness from double the hops. Here is where the iso-alpha acids go.

Read 3 min
Why mash thickness changes fermentability and brewhouse efficiency
Brewing science

Why mash thickness changes fermentability and brewhouse efficiency

Mash thickness gets less attention than mash temperature. It still changes how your enzymes work and how much extract you collect.

Read 3 min
Why some yeast strains flocculate early and others stay in suspension
Brewing science

Why some yeast strains flocculate early and others stay in suspension

Some yeast drops out of the beer like a stone. Some stays hazy for weeks. The difference is in the genes and in the wort.

Read 3 min
Why your IPA loses hop aroma and how an outside review finds it
Consultancy

Why your IPA loses hop aroma and how an outside review finds it

Bright and juicy in the tank, flat and tired in the glass. The aroma went somewhere. It left clues.

Read 3 min
Working out how much cooling a fermenting tank really needs
Brewing science

Working out how much cooling a fermenting tank really needs

Fermentation heat is the number everyone calculates. In an Indian brewery it is often the smallest of the three loads.

Read 3 min
Wort viscosity and why some grists filter so slowly
Brewing science

Wort viscosity and why some grists filter so slowly

Same brewhouse, same crush, but one grist runs off in 90 minutes and another takes four hours. The difference is usually viscosity.

Read 3 min
Yeast autolysis and how long beer can safely sit on the cake
Brewing science

Yeast autolysis and how long beer can safely sit on the cake

Leave beer on yeast long enough and the yeast starts digesting itself. How long is long enough depends on temperature, tank shape and yeast health.

Read 3 min
CO2 in the brewery: buying, using and recovering it
Brewing science

CO2 in the brewery: buying, using and recovering it

Your fermenters make more CO2 than your packaging line needs. Most breweries vent it and then pay for a delivery.

Read 4 min
The free brewing tools Ankur Napa has built for brewers
Brewing science

The free brewing tools Ankur Napa has built for brewers

A malt aroma predictor, a metric brewing calculator in four languages and a map of AI in beer. All free, all built by a brewer.

Read 3 min
Digital hydrometers and fermentation sensors: Plaato, EasyDens, RAPT Pill, Tilt and what is new
Brewing science

Digital hydrometers and fermentation sensors: Plaato, EasyDens, RAPT Pill, Tilt and what is new

Floats, U-tubes and tank probes compared, plus the Plaato devices that stopped working when the cloud went dark.

Read 6 min
Mango, guava and buransh: the fruit beers on Gagan Deep's taps
Styles

Mango, guava and buransh: the fruit beers on Gagan Deep's taps

Green apple, strawberry, mango, guava and Himalayan rhododendron. A North Indian brewpub's fruit list and what it takes to brew it.

Read 3 min
Gagan Deep's seasonal beers: brewing a beer to match the menu
Tasting

Gagan Deep's seasonal beers: brewing a beer to match the menu

A Belgian Dubbel for cricket season, with a menu to match. What a brewpub learns when the brewer and the chef plan together.

Read 3 min
Buying Weyermann malt in India: a guide to OM Brewtech
Ingredients

Buying Weyermann malt in India: a guide to OM Brewtech

Nearly every bag of Weyermann malt in an Indian brewhouse came through one Gurugram company. Here is who they are and how to order well.

Read 5 min
Weyermann Abbey malt: biscuit and honey for Belgian ales
Ingredients

Weyermann Abbey malt: biscuit and honey for Belgian ales

A crunchy, kilned malt that tastes of biscuit and honey and adds a copper-gold shine. Belgian brewers lean on it for good reason.

Read 3 min
Weyermann Acidulated malt: lowering mash pH the natural way
Ingredients

Weyermann Acidulated malt: lowering mash pH the natural way

A pale malt coated in natural lactic acid. It nudges mash pH down without a bottle of acid in the brewhouse.

Read 3 min
Weyermann Barke Munich malt: deep malt flavour from a heritage barley
Ingredients

Weyermann Barke Munich malt: deep malt flavour from a heritage barley

It sits between Munich Type 1 and Type 2 on colour, but the reason to use it is aroma. Think of it as a malt amplifier.

Read 4 min
Weyermann Barke Pilsner malt: a heritage barley in a modern lager
Ingredients

Weyermann Barke Pilsner malt: a heritage barley in a modern lager

Same colour as a standard Pilsner malt, more malt in the glass. Barke is the heritage barley brewers reach for when a pale lager tastes thin.

Read 4 min
Weyermann Barke Vienna malt: heritage barley, kilned for Vienna lager
Ingredients

Weyermann Barke Vienna malt: heritage barley, kilned for Vienna lager

Same colour, same extract as standard Vienna malt. So why does a beer brewed on Barke taste so much more of malt?

Read 4 min
Weyermann Beech Smoked Barley malt: the Bamberg Rauchbier malt
Ingredients

Weyermann Beech Smoked Barley malt: the Bamberg Rauchbier malt

At 5% it adds vanilla and honey. At 60% your beer tastes of smoked ham. Dosing is the whole skill.

Read 3 min
Weyermann Bohemian Pilsner malt: Czech character in the grist
Ingredients

Weyermann Bohemian Pilsner malt: Czech character in the grist

Czech barley, Czech character. If your Czech pale lager tastes German, the base malt may be why.

Read 3 min
Weyermann Brewing Malt Type Cologne: a base malt built for Kolsch
Ingredients

Weyermann Brewing Malt Type Cologne: a base malt built for Kolsch

A base malt designed around one beer from one city. It also makes a very good house lager.

Read 4 min
Weyermann CARAAMBER: amber colour with a bready finish
Ingredients

Weyermann CARAAMBER: amber colour with a bready finish

Red shine, toffee and a bready finish. CARAAMBER is the caramel malt for amber beers that should taste of more than sugar.

Read 3 min
Weyermann CARAAROMA: the darkest caramel for big malt aroma
Ingredients

Weyermann CARAAROMA: the darkest caramel for big malt aroma

Dried fruit, roasted nuts and dark caramel. CARAAROMA is where caramel malt starts to taste of roast.

Read 3 min
Weyermann CARABELGE: caramel for Belgian ales
Ingredients

Weyermann CARABELGE: caramel for Belgian ales

A pale caramel malt with an almond and dried fruit edge. It is the quiet backbone of a lot of good Belgian ale.

Read 4 min
Weyermann CARABOHEMIAN: the caramel malt behind Czech amber lagers
Ingredients

Weyermann CARABOHEMIAN: the caramel malt behind Czech amber lagers

Bread, caramel and toffee from Bohemian barley. The caramel malt to reach for when a Czech amber lager is the goal.

Read 3 min
Weyermann CARAFA Type 1, 2 and 3: roasted malt for dark beers
Ingredients

Weyermann CARAFA Type 1, 2 and 3: roasted malt for dark beers

Three strengths of the same black malt. Pick the wrong one and your porter tastes like burnt toast.

Read 4 min
Weyermann CARAFA SPECIAL: dark colour with less roast bite
Ingredients

Weyermann CARAFA SPECIAL: dark colour with less roast bite

Same black colour as CARAFA, far less bite. This is the malt behind smooth black lagers and Black IPA.

Read 4 min
Weyermann CARAFOAM: a foam and body malt for pale beers
Ingredients

Weyermann CARAFOAM: a foam and body malt for pale beers

A good head starts in the grist and dies at the tap. CARAFOAM handles the first part. Here is the rest.

Read 3 min
Weyermann CARAHELL: light caramel for pale beers
Ingredients

Weyermann CARAHELL: light caramel for pale beers

A whisper of caramel and a fuller middle for helles, wheat beer and pale ale. Where CARAHELL fits and where it does not.

Read 3 min
Weyermann CARAMUNICH Type 1, 2 and 3: amber caramel, three depths
Ingredients

Weyermann CARAMUNICH Type 1, 2 and 3: amber caramel, three depths

Three malts, one name, 60 EBC between the lightest and the darkest. How to choose the right CARAMUNICH for the beer you are brewing.

Read 3 min
Weyermann CARAPILS: body and foam without colour
Ingredients

Weyermann CARAPILS: body and foam without colour

The malt that puts body back into a thin lager without turning it gold. Here is how much to use and why.

Read 4 min
Weyermann CARARED: red colour without roast
Ingredients

Weyermann CARARED: red colour without roast

Red beer without the burnt edge: how far CARARED takes the colour and why Weyermann pairs it with Melanoidin.

Read 3 min
Weyermann CARARYE: caramel malt from rye
Ingredients

Weyermann CARARYE: caramel malt from rye

Caramel rye goes darker and stranger than barley crystal: bread, coffee and dark chocolate with a soft, velvety body.

Read 3 min
Weyermann CARAWHEAT: caramel malt from wheat
Ingredients

Weyermann CARAWHEAT: caramel malt from wheat

Caramel flavour with a bread and pastry accent, built on wheat instead of barley. Ideal when a wheat beer needs more colour and depth.

Read 3 min
Weyermann Chocolate Rye malt: roast with a spicy edge
Ingredients

Weyermann Chocolate Rye malt: roast with a spicy edge

Coffee, nut and nougat from roasted rye. It is lighter than CARAFA and far more interesting than most brewers expect.

Read 3 min
Weyermann Chocolate Wheat malt: dark wheat for dunkels and porters
Ingredients

Weyermann Chocolate Wheat malt: dark wheat for dunkels and porters

Dark chocolate without the harsh roast. Roasted wheat has no husk. That changes everything.

Read 3 min
Weyermann Dark Wheat malt: for Dunkelweizen and Weizenbock
Ingredients

Weyermann Dark Wheat malt: for Dunkelweizen and Weizenbock

A wheat malt kilned to amber that tastes of pastry and toffee. It cannot carry the mash alone, so here is what to pair it with.

Read 3 min
Weyermann Diastatic Barley malt: extra enzymes for adjunct-heavy mashes
Ingredients

Weyermann Diastatic Barley malt: extra enzymes for adjunct-heavy mashes

Built for distillers, useful to brewers. When rice or maize makes up a big share of your grist, this malt brings the enzymes.

Read 3 min
Weyermann Eraclea Pilsner malt: an Italian barley for pale beers
Ingredients

Weyermann Eraclea Pilsner malt: an Italian barley for pale beers

Italian barley from near the Adriatic, malted by Weyermann. It was built for crisp, aromatic lagers, including the dry-hopped Italian Pilsner.

Read 3 min
Weyermann Extra Pale Premium Pilsner malt: for the palest beers
Ingredients

Weyermann Extra Pale Premium Pilsner malt: for the palest beers

When a straw-gold beer has to look paler than straw, this is the base malt. Here is what it costs you and what it gives.

Read 3 min
Weyermann Floor-Malted Bohemian Dark malt: for Czech dark lagers
Ingredients

Weyermann Floor-Malted Bohemian Dark malt: for Czech dark lagers

A floor-malted dark base for Czech dark lager. Toffee, bread crust and enough enzymes to carry itself.

Read 3 min
Weyermann Floor-Malted Bohemian Pilsner malt: the old way of malting
Ingredients

Weyermann Floor-Malted Bohemian Pilsner malt: the old way of malting

Germinated on a malting floor in Bohemia and turned the old way. It brews a lager with more malt than you expect.

Read 3 min
Weyermann Isaria 1924 malt: brewing with a 100-year-old barley
Ingredients

Weyermann Isaria 1924 malt: brewing with a 100-year-old barley

Malt from a barley variety approved for brewing in 1924. It behaves like an old barley too, which is the point and the challenge.

Read 3 min
Weyermann malts: a brewer's guide to every malt in the range
Ingredients

Weyermann malts: a brewer's guide to every malt in the range

Forty-three malts, one maltster, one page to find your way around them. Start here before you place the next import order.

Read 5 min
Weyermann Melanoidin malt: decoction-style depth without the decoction
Ingredients

Weyermann Melanoidin malt: decoction-style depth without the decoction

A few percent of this malt gives a single-infusion lager some of the depth and red glow of a decoction mash.

Read 3 min
Weyermann Munich malt Type 1 and Type 2: choosing the right one
Ingredients

Weyermann Munich malt Type 1 and Type 2: choosing the right one

Two Munich malts, one name. The light one makes Märzen sing; the dark one is the backbone of a Dunkel. Picking wrong costs you a batch.

Read 4 min
Weyermann Oak Smoked Wheat malt: a gentler smoke for Grodziskie and more
Ingredients

Weyermann Oak Smoked Wheat malt: a gentler smoke for Grodziskie and more

Oak smoke is softer and drier than beech. On wheat it makes Grodziskie, a 3% beer with real flavour.

Read 3 min
Weyermann Pale Ale malt: a fuller base for ales
Ingredients

Weyermann Pale Ale malt: a fuller base for ales

A slightly darker, bread-led base for ales of every strength. Here is what changes when you swap it in for Pilsner malt.

Read 3 min
Weyermann Pale Rye malt: spice, body and a lautering challenge
Ingredients

Weyermann Pale Rye malt: spice, body and a lautering challenge

Rye gives a beer a bready, slightly spicy edge and a velvet texture. It also turns a mash into porridge if you treat it like barley.

Read 3 min
Weyermann Pale Wheat malt: the heart of a Hefeweizen
Ingredients

Weyermann Pale Wheat malt: the heart of a Hefeweizen

Up to 80% of the grist, no husk to speak of and a paler colour than most base malts. Here is how to keep it flowing through your lauter tun.

Read 4 min
Weyermann Pilsner malt: the base for clean, pale lagers
Ingredients

Weyermann Pilsner malt: the base for clean, pale lagers

The palest everyday base malt in the range and the one most of your lagers will stand on. Here is what its spec sheet is telling you.

Read 4 min
Weyermann Roasted Barley: the dry roast of a stout
Ingredients

Weyermann Roasted Barley: the dry roast of a stout

The sharp, dry coffee finish of an Irish stout comes from one grain. It is not malt.

Read 3 min
Weyermann SINAMAR and malt extracts: colour and wort from a can
Ingredients

Weyermann SINAMAR and malt extracts: colour and wort from a can

Fourteen grams per hectolitre moves your beer one EBC. Here is the rest of the maths.

Read 4 min
Weyermann Sour Wort: biological acidification in a can
Ingredients

Weyermann Sour Wort: biological acidification in a can

Lactic acid from malt, sold as a liquid with no live bacteria. It adjusts wort pH at the end of the boil, within the purity law.

Read 3 min
Weyermann Special W: dark caramel with a dried-fruit edge
Ingredients

Weyermann Special W: dark caramel with a dried-fruit edge

Raisin, dark caramel and pastry from a single malt. A small dose goes a long way. A big one goes very dark.

Read 3 min
Weyermann Spelt malt: brewing with an ancient wheat
Ingredients

Weyermann Spelt malt: brewing with an ancient wheat

Spelt is an old cousin of bread wheat with a nutty, gentle flavour. Its protein figure is the one number to watch.

Read 3 min
Weyermann Vienna malt: golden colour and a toasty backbone
Ingredients

Weyermann Vienna malt: golden colour and a toasty backbone

Pilsner malt with a slightly longer stay in the kiln. That small change buys you gold colour, more body and a honeyed, nutty edge.

Read 4 min
The 2026 hop harvest: supply, prices and what it means for brewers
Industry update

The 2026 hop harvest: supply, prices and what it means for brewers

A market drowning in surplus hops just had its worst German summer on record. Here is what that means for your next order.

Read 4 min
New brewing yeast strains in 2026 and how brewers use them
Industry update

New brewing yeast strains in 2026 and how brewers use them

Yeast labs are now editing out the faults brewers used to manage by hand. Here is what is on the shelf and what to check before you pitch it.

Read 4 min
New hop products in 2026: oils, liquids and what comes next
Industry update

New hop products in 2026: oils, liquids and what comes next

Hop oils you pour, extracts that flow at room temperature and grape skins that release thiols. Here is when and how brewers dose them.

Read 3 min
New hop varieties brewers are trying in 2026
Industry update

New hop varieties brewers are trying in 2026

Ten new hops in a year. Most were bred for heat and yield as much as flavour. Here is what each one brings to the kettle.

Read 4 min
What is new in non-alcoholic beer technology in 2026
Industry update

What is new in non-alcoholic beer technology in 2026

The kit that strips alcohol has got smaller and the yeast that never makes much has got better. Here is what works at brewpub scale.

Read 4 min
Cutting CIP water and chemicals without cutting corners
Brewing science

Cutting CIP water and chemicals without cutting corners

Most small breweries rinse by the clock. The clock is usually wrong. Here is how to rinse by the result.

Read 4 min
Control charts for brewers: noise or a real problem
Brewing science

Control charts for brewers: noise or a real problem

Your OG came in 0.3 °P low. Before you add malt next time, check whether anything actually changed.

Read 4 min
Forced ageing tests: tasting month three in week one
Brewing science

Forced ageing tests: tasting month three in week one

A week in a warm box will tell you roughly what your beer tastes like after months on a shelf. Here is how to run it with twelve cans.

Read 4 min
Monotanking: fermenting, conditioning and serving from one tank
Brewing science

Monotanking: fermenting, conditioning and serving from one tank

Skip the brite tank and serve straight from the fermenter. It saves a transfer and a clean, but it can cost you a tank for six weeks.

Read 4 min
Regenerative barley and sustainable malt: what a brewer can ask for
Ingredients

Regenerative barley and sustainable malt: what a brewer can ask for

Malt is the biggest thing a brewery buys by weight. Here is what to ask about how it was grown.

Read 3 min
Root cause analysis: stop solving the same brewery problem twice
Brewing science

Root cause analysis: stop solving the same brewery problem twice

Dumping the tank stops bad beer reaching the bar. It does nothing about why it went bad.

Read 5 min
Spunding: carbonating with your own fermentation CO2
Brewing science

Spunding: carbonating with your own fermentation CO2

Your fermenter makes ten times the CO2 your beer needs. Spunding keeps some of it in the tank instead of the drain.

Read 4 min
Standard work: taking an hour out of brew day
Brewing science

Standard work: taking an hour out of brew day

Most brew days lose an hour to waiting for water and hunting for fittings. Here is how to find it.

Read 4 min
Thiolized yeast and biotransformation, explained
Brewing science

Thiolized yeast and biotransformation, explained

Most of the passion fruit in your hops and malt is locked away. Some new yeast strains carry the key.

Read 3 min
Trialling a new hop without risking your flagship
Brewing science

Trialling a new hop without risking your flagship

A new hop smells wonderful in the bag. The question is what it does to 1,000 litres of the beer that pays your rent.

Read 4 min
Yeast nutrition: zinc and FAN do most of the work
Brewing science

Yeast nutrition: zinc and FAN do most of the work

Sluggish ferments and lingering diacetyl often trace back to two numbers. One of them is under a gram per brew.

Read 4 min
Yeast viability and vitality: counting cells properly
Brewing science

Yeast viability and vitality: counting cells properly

A slurry can be 95% alive and still ferment like it is half asleep. Here is how to tell the difference before you pitch.

Read 4 min
Power BI for breweries: the first dashboard worth building
Business

Power BI for breweries: the first dashboard worth building

Most brewery dashboards die in a month. The ones that survive show five numbers the head brewer already argues about. Here is how to build that one in Power BI.

Read 5 min
Tableau for breweries: seeing a brew season in one view
Business

Tableau for breweries: seeing a brew season in one view

Tableau is built for the question a spreadsheet cannot answer: show me every batch of this beer we have ever brewed, on one screen and point at the odd one.

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Beer off flavours and what causes them
Quality

Beer off flavours and what causes them

Butterscotch, cooked sweetcorn, wet cardboard. Each one is a message about something that went wrong upstream.

Read 10 min
Brewing for Indian heat, water and palates
Craft

Brewing for Indian heat, water and palates

A recipe that works in Munich does not automatically work in May in India. The variables that change are worth knowing.

Read 9 min
Glycol cooling systems
Brewing science

Glycol cooling systems

A glycol system that is undersized does not fail loudly. It just quietly lets your lager ferment three degrees warmer than you think it is.

Read 3 min
Keeping beer stable in Indian heat
Brewing science

Keeping beer stable in Indian heat

A beer that would sit happily for four months in a European cellar can be visibly tired in four weeks after a Delhi summer delivery run.

Read 3 min
Draught line cleaning
Tasting

Draught line cleaning

A brewery can do everything right and still serve a bad pint, because the line between the keg and the tap has a memory of its own.

Read 3 min
Measuring dissolved oxygen
Brewing science

Measuring dissolved oxygen

The beer that tastes fine on packaging day and stale six weeks later almost always has an oxygen problem nobody measured.

Read 3 min
A brewery QC lab on a budget
Brewing science

A brewery QC lab on a budget

You do not need a microbiologist on staff to catch most of what goes wrong. You need six pieces of kit and the discipline to use them every batch.

Read 3 min
Kveik yeast for hot climates
Ingredients

Kveik yeast for hot climates

Kveik was bred by farmhouse brewers with no refrigeration at all, which makes it worth a serious look for brewing in Indian heat.

Read 3 min
Running a sensory panel
Tasting

Running a sensory panel

A sensory panel that never changes a brewing decision is a ritual, not a quality tool. Here is how to build one that earns its place on the schedule.

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Cleaning in place for small breweries
Brewing science

Cleaning in place for small breweries

Most infections do not come from a dirty brewery. They come from a clean looking one.

Read 3 min
Harvesting and reusing yeast
Ingredients

Harvesting and reusing yeast

A brewery buying fresh yeast for every single batch is spending money it does not need to spend, if it harvests carefully.

Read 3 min
Bacteria and infection in brewing
Brewing science

Bacteria and infection in brewing

An infection rarely announces itself clearly. It usually shows up first as a flavour you cannot quite explain and a hygiene gap you have not found yet.

Read 3 min
Making a yeast starter
Ingredients

Making a yeast starter

Underpitching is one of the most common, least visible causes of a mediocre beer. A starter is the cheapest fix available.

Read 3 min
The chemistry of stale beer
Brewing science

The chemistry of stale beer

Stale beer is not one flavour, it is several reactions layered on top of each other. Most of them are already underway from the moment beer is packaged.

Read 3 min
Beer shelf life
Brewing science

Beer shelf life

Two identical beers can have very different shelf lives depending on nothing more than how warm they sat in transit.

Read 3 min
Oxygen pickup in packaging
Brewing science

Oxygen pickup in packaging

Most oxidation complaints trace back to the last few minutes before the package is sealed, not to anything that happened during fermentation.

Read 3 min
Brewing with RO water
Ingredients

Brewing with RO water

Reverse osmosis water is close to a blank page. That is exactly why it needs a little work before it goes into the mash.

Read 3 min
Hop creep and how to manage it
Brewing science

Hop creep and how to manage it

Dry hops bring more than aroma to the fermenter. They carry enzymes that can quietly restart fermentation after you thought it was finished.

Read 3 min
Treating borewell water for brewing
Ingredients

Treating borewell water for brewing

Borewell water is the default supply for a lot of Indian breweries. It is rarely close to a workable brewing profile straight from the ground.

Read 3 min
What causes haze in beer
Brewing science

What causes haze in beer

Not all haze is the same problem. Treating a permanent haze like a chill haze wastes time chasing a fix that was never going to work.

Read 3 min
The sulphate to chloride ratio
Ingredients

The sulphate to chloride ratio

One ratio decides whether a beer reads crisp and hoppy or soft and malty, more than almost any other water adjustment.

Read 3 min
The science of beer foam
Brewing science

The science of beer foam

Good foam is not decoration. It is a measurable interaction between malt proteins, hop acids and whatever is or is not left on the glass.

Read 3 min
Water hardness and beer
Ingredients

Water hardness and beer

Hard water gets blamed for a lot of brewing faults it did not cause and credited for balance it does not always give.

Read 4 min
Pasteurisation units explained
Brewing science

Pasteurisation units explained

A pasteurisation unit is not a temperature or a time on its own. It is the combined effect of both. Getting the balance wrong shows up as flat, stale beer.

Read 3 min
Off-flavour spiking kits
Tasting

Off-flavour spiking kits

You cannot train someone to recognise diacetyl by describing butter. You need actual diacetyl, at a known dose, in their glass.

Read 3 min
Beer filtration basics
Brewing science

Beer filtration basics

Filtration buys clarity and shelf stability, but every micron you filter down to also strips a little of the beer's body and character.

Read 3 min
Hop extracts and cryo hops
Ingredients

Hop extracts and cryo hops

Cryo hops and CO2 extracts promise more aroma for less plant matter. They deliver, but not on every beer and not for every reason marketed.

Read 3 min
Clarifying beer with finings
Brewing science

Clarifying beer with finings

Finings work by giving haze particles something to stick to and fall with, rather than by filtering anything out.

Read 3 min
Dry hopping: timing, dose and contact
Ingredients

Dry hopping: timing, dose and contact

Dry hopping is where a lot of hop budget gets wasted. Get the timing and dose wrong and you pay for aroma that never shows up in the glass.

Read 3 min
Running a triangle test
Tasting

Running a triangle test

Three glasses, two the same, one different. It sounds simple. It is one of the most useful tools in a brewery's quality programme.

Read 3 min
Cold crashing
Brewing science

Cold crashing

Dropping the temperature hard for a day or two clears a beer faster than waiting it out at fermentation temperature ever will.

Read 3 min
Hop storage and freshness
Ingredients

Hop storage and freshness

A hop starts losing its alpha acid the moment it is picked. Everything about hop storage is a fight against that clock.

Read 3 min
The BJCP scoresheet explained
Tasting

The BJCP scoresheet explained

Fifty points, five categories, one written comment box. Here is what each part is actually asking a judge to do.

Read 3 min
Lagering explained
Brewing science

Lagering explained

Lagering is not just refrigeration with a German name. It is a slow, cold conditioning step that settles the beer and smooths its flavour.

Read 3 min
How beer judges score a beer
Tasting

How beer judges score a beer

A judge is not just deciding if they like a beer. They are checking it against a written standard.

Read 3 min
The diacetyl rest
Brewing science

The diacetyl rest

Diacetyl is not a mystery fault. It is a normal fermentation byproduct that yeast is meant to clean up before you cold crash it away.

Read 3 min
Esters and fusel alcohols
Brewing science

Esters and fusel alcohols

Banana, pear, solvent, nail polish remover. All four can come out of the same yeast strain depending on how you run the fermentation.

Read 4 min
The phases of yeast growth
Brewing science

The phases of yeast growth

Yeast does not ferment at a constant rate. It grows, peaks, coasts and declines. Each phase leaves its mark on the finished beer.

Read 3 min
Wort aeration and oxygen for yeast
Brewing science

Wort aeration and oxygen for yeast

Oxygen is the one place in brewing where adding it at the wrong moment ruins the beer. Skipping it entirely does too.

Read 3 min
Alpha acids and hop bitterness
Ingredients

Alpha acids and hop bitterness

Alpha acids are not bitter until heat rearranges them. That single chemical fact explains almost every hop timing decision a brewer makes.

Read 3 min
Whirlpool hopping
Brewing science

Whirlpool hopping

Adding hops after the boil, while the wort is still hot, gets you aroma without the harsh bitterness a long boil addition would add.

Read 3 min
Boil chemistry and the hot break
Brewing science

Boil chemistry and the hot break

The boil looks simple from the outside. Underneath it, proteins are coagulating, sulphur compounds are escaping and hop acids are being reshaped.

Read 4 min
Brewhouse efficiency, measured honestly
Brewing science

Brewhouse efficiency, measured honestly

Two breweries can report the same recipe and get different beers, because efficiency is where the recipe meets the real equipment.

Read 3 min
How to prevent and fix a stuck mash
Brewing science

How to prevent and fix a stuck mash

The wort stops moving, the underlet valve is wide open and the clock is running. Here is what to check first.

Read 4 min
Rice and maize adjuncts in Indian brewing
Ingredients

Rice and maize adjuncts in Indian brewing

Rice and maize are not shortcuts in Indian brewing, they are the reason most Indian lagers taste the way they do.

Read 3 min
Lautering and sparging
Brewing science

Lautering and sparging

Lautering is the step most homebrewers rush and the step most likely to quietly cost you efficiency if you do.

Read 3 min
Decoction mashing
Brewing science

Decoction mashing

Decoction mashing solved a problem that modern malt has largely solved on its own, which is why it survives now mostly for flavour rather than necessity.

Read 3 min
Step mashing and when it is worth it
Brewing science

Step mashing and when it is worth it

Most modern homebrew recipes do not need step mashing. Knowing when yours actually does saves a lot of wasted brew day time.

Read 3 min
The enzymes at work in your mash
Brewing science

The enzymes at work in your mash

Mash temperature is not one setting, it is a dial between two enzymes with opposite preferences. That dial decides how dry or how full your beer finishes.

Read 3 min
Mash pH explained
Brewing science

Mash pH explained

Mash pH is the single most consequential number in the entire brewing process and one of the least checked.

Read 3 min
For founders

Planning a brewery or brewpub in India.

A brewery design review before you sign the equipment order
Consultancy

A brewery design review before you sign the equipment order

The equipment quote looks complete. The question is whether the brewery it describes can make the beer you plan to sell, in a room you can actually clean.

Read 4 min
Adding spirits, wine and cocktails to a brewpub bar licence
Business

Adding spirits, wine and cocktails to a brewpub bar licence

Guests keep asking for a gin and tonic. Before you say yes, here is what a full bar really adds to a brewpub's paperwork and payroll.

Read 4 min
Bank loans for a brewery in India and what lenders ask for
Business

Bank loans for a brewery in India and what lenders ask for

Banks do not lend to beer. They lend to a project report, a promoter and a plan to repay. Here is what they look for.

Read 3 min
Budgeting a beer brand launch in India in rupees, line by line
Branding

Budgeting a beer brand launch in India in rupees, line by line

Most beer launch budgets in India miss the same lines: label registration, slow-moving stock and the second print run.

Read 4 min
Beer menu engineering so the best margin beers sell more
Business

Beer menu engineering so the best margin beers sell more

Your best-selling beer may be your worst earner. Menu engineering shows you which beers pay the rent.

Read 3 min
Handling a brand crisis at a brewery, from a bad batch to a viral post
Branding

Handling a brand crisis at a brewery, from a bad batch to a viral post

When a bad batch or a viral post hits, the first hour decides whether it is a bad week or a bad year.

Read 3 min
Show all 161 founders guides
Branding a second brewpub outlet without diluting the first
Branding

Branding a second brewpub outlet without diluting the first

A second outlet can double a brewpub brand or quietly halve it. Most of the difference is decided before the lease is signed.

Read 3 min
Cash flow in a brewery's first year
Business

Cash flow in a brewery's first year

Beer in a tank is money you have already spent and cannot yet collect. Year one is about managing that gap.

Read 3 min
Building a founder personal brand alongside the brewery brand
Branding

Building a founder personal brand alongside the brewery brand

Distributors, investors and drinkers all like to meet the person behind a beer. A founder who shows up online can open doors the brewery logo cannot.

Read 3 min
Co-founder and partner agreements for a brewery
Business

Co-founder and partner agreements for a brewery

Most brewery partnerships do not fail over beer. They fail over money, roles and who gets to decide.

Read 4 min
Brewpub opening hours and staff shifts that make money
Business

Brewpub opening hours and staff shifts that make money

Every hour your doors are open costs money. Some hours earn it back. Your POS already knows which.

Read 3 min
Budgeting for marketing in a brewery's first two years
Business

Budgeting for marketing in a brewery's first two years

Most new breweries either spend the launch money in a month or spend nothing and hope. There is a calmer way to plan it.

Read 4 min
Building a brewery financial model in a spreadsheet tab by tab
Business

Building a brewery financial model in a spreadsheet tab by tab

A good brewery model is ten tabs and one rule: every number lives in one place. Here is the layout we use.

Read 4 min
Building a wine list for an Indian restaurant or brewpub
Wine

Building a wine list for an Indian restaurant or brewpub

A good wine list is short, sells itself and does not leave cases cooking in a storeroom.

Read 3 min
Buying a second-hand brewhouse in India and what to inspect
Business

Buying a second-hand brewhouse in India and what to inspect

A used brewhouse can save a lot of money or hide a very expensive problem under the cladding. Here is what to look at.

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Buying an existing brewpub and the due diligence to do first
Business

Buying an existing brewpub and the due diligence to do first

A running brewpub looks like a shortcut. Whether it is depends on what you find in the licence file, the lease and the excise registers.

Read 3 min
Choosing an accountant and bookkeeping setup for a brewery
Business

Choosing an accountant and bookkeeping setup for a brewery

Brewery books are not restaurant books with beer added. Pick an accountant who knows the difference.

Read 3 min
Hop water, kombucha or alcohol-free beer: picking your first product
Drinks business

Hop water, kombucha or alcohol-free beer: picking your first product

Three alcohol-free drinks, three very different businesses. Pick the one your kit and your team can actually run.

Read 3 min
Company, LLP or partnership as the structure for an Indian brewery
Business

Company, LLP or partnership as the structure for an Indian brewery

The legal structure you pick in month one decides who can invest, who is liable and how hard it is to change later.

Read 4 min
Contract manufacturing for RTDs and seltzers: what to agree first
Drinks business

Contract manufacturing for RTDs and seltzers: what to agree first

The first run with a co-packer sets the rules for every run after it. Agree these points before you sign.

Read 3 min
Selling craft beer gift packs to companies: packaging and brand angles
Branding

Selling craft beer gift packs to companies: packaging and brand angles

Corporate gifting can fill a brewery's festive order book, if the packs reach the buyer's desk before their deadline.

Read 3 min
How customs duty and paperwork work when importing hops to India
Ingredients

How customs duty and paperwork work when importing hops to India

The hops are the easy part. The import code, the food safety clearance and the customs broker are where founders lose weeks.

Read 4 min
Depreciation on brewing equipment and what it means for tax
Business

Depreciation on brewing equipment and what it means for tax

Your brewhouse loses value every year on paper. How that is counted changes your profit, your tax and how a bank reads you.

Read 4 min
Developing house beers around your brewpub kitchen menu
Consultancy

Developing house beers around your brewpub kitchen menu

Your chef and your brewer work twenty metres apart. Their menus should talk to each other.

Read 4 min
Diagnosing a sudden fall in brewpub beer sales with an outside review
Consultancy

Diagnosing a sudden fall in brewpub beer sales with an outside review

Beer sales dropped by a fifth in two months and everyone has a theory. An outside review swaps theories for evidence.

Read 4 min
Excise bonds, bank guarantees and deposits to budget for
Business

Excise bonds, bank guarantees and deposits to budget for

Not every rupee you spend before opening is spent. Some is locked up in guarantees and deposits. Forget it and the cash plan sinks.

Read 3 min
Exit options for brewery founders from sale to buyout
Business

Exit options for brewery founders from sale to buyout

Nobody opens a brewery planning to leave. But how you might leave shapes how you should build it.

Read 4 min
Exporting craft beer from India and the shelf life it needs
Business

Exporting craft beer from India and the shelf life it needs

A beer that tastes great in your taproom has to survive weeks at sea and months on a foreign shelf. That is a different product.

Read 4 min
Filling a brewpub on slow weekday nights from Monday to Thursday
Business

Filling a brewpub on slow weekday nights from Monday to Thursday

Weekends pay the rent. Weekdays decide whether there is anything left over.

Read 4 min
Fire safety NOC and building approvals for a new brewpub
Business

Fire safety NOC and building approvals for a new brewpub

A brewpub mixes a commercial kitchen, a crowded bar and pressurised gas. Fire and building approvals exist for good reasons.

Read 4 min
Forecasting beer volumes for a new brewpub before it opens
Business

Forecasting beer volumes for a new brewpub before it opens

You cannot look up last year's sales for a brewpub that does not exist yet. You can build a forecast you can defend.

Read 3 min
Franchising a brewpub concept and when it actually works
Business

Franchising a brewpub concept and when it actually works

A successful brewpub tempts its owners to multiply it. Franchising looks like the cheap way to do that. It is rarely that simple.

Read 3 min
Getting a second opinion on a brewhouse supplier quote
Consultancy

Getting a second opinion on a brewhouse supplier quote

Two brewhouse quotes, same headline size, very different prices. The difference is in the lines you have not read yet.

Read 3 min
Getting listed in state liquor retail as a craft brewery
Business

Getting listed in state liquor retail as a craft brewery

Getting a can onto a liquor shop shelf in India involves more paperwork than brewing the beer. It also varies state by state.

Read 3 min
Setting up a Google Business Profile that brings diners to a brewpub
Branding

Setting up a Google Business Profile that brings diners to a brewpub

Most people find a brewpub on Google Maps, not Instagram. Make sure what they find makes them book a table.

Read 3 min
Handling online reviews and star ratings for a brewpub, good and bad
Branding

Handling online reviews and star ratings for a brewpub, good and bad

A one-star review is a public conversation. The reply is read by far more people than the review itself.

Read 4 min
Hard seltzer or flavoured beer: which one to launch first in India
Drinks business

Hard seltzer or flavoured beer: which one to launch first in India

Both are bright, fruity and cold. One is brewed from malt, the other from sugar. That difference shapes the whole business.

Read 3 min
Hiring seasonal and casual staff for brewpub peak months
Business

Hiring seasonal and casual staff for brewpub peak months

The busiest weeks of the year are the worst time to discover you are three servers short.

Read 4 min
Hiring your first head brewer
Business

Hiring your first head brewer

Your head brewer decides what every glass tastes like. The hiring process should be at least as careful as choosing the brewhouse.

Read 4 min
Hop contracts or spot buying for a small Indian brewery
Ingredients

Hop contracts or spot buying for a small Indian brewery

Contract too much and you are stuck with hops you cannot use. Contract too little and your flagship IPA runs dry. Here is how to choose.

Read 3 min
Co-branding a house beer with a restaurant or cafe, done properly
Branding

Co-branding a house beer with a restaurant or cafe, done properly

A house beer with a restaurant's name on it looks simple. Who owns the recipe, the name and the unsold kegs is where it gets interesting.

Read 4 min
Which lager style to pick as an Indian brewpub's house beer
Styles

Which lager style to pick as an Indian brewpub's house beer

Your house lager will be the beer most guests order. Choose it for your tanks and your customers, not your own favourite.

Read 4 min
How GST and excise split on a brewpub bill in India
Business

How GST and excise split on a brewpub bill in India

Your brewpub bill shows GST on the nachos and something else on the beer. There is a reason. It matters more to the owner than the guest.

Read 4 min
Imported or Indian-made brewhouse compared on cost and service
Business

Imported or Indian-made brewhouse compared on cost and service

The cheapest quote is rarely the cheapest brewhouse. Service and spares decide the real cost.

Read 4 min
Indian malt or imported malt for a craft brewpub
Ingredients

Indian malt or imported malt for a craft brewpub

Imported pilsner malt looks safe on paper. Indian malt looks cheap. The right answer for most brewpubs is a split. The maths decides where.

Read 4 min
Industrial area or commercial zone for a brewery in India
Business

Industrial area or commercial zone for a brewery in India

A production brewery and a brewpub want very different addresses. Picking the wrong zone can block your licence.

Read 3 min
Ingredient specs to put on every brewery purchase order
Ingredients

Ingredient specs to put on every brewery purchase order

A purchase order that says '25 bags pilsner malt' leaves every quality question open. Here is what to write instead.

Read 4 min
Insuring a brewery in India
Business

Insuring a brewery in India

A chiller trip overnight can cost you a tank of beer. Is that covered? Most founders never ask.

Read 3 min
Keeping a risk register for a small brewery business
Business

Keeping a risk register for a small brewery business

Every brewery owner worries about a dozen things. A risk register turns that worry into a list with owners and dates.

Read 4 min
Keeping recipes and quality steady when your head brewer leaves
Consultancy

Keeping recipes and quality steady when your head brewer leaves

Your head brewer has resigned. The question is whether your recipes leave with them.

Read 4 min
Launching a gin brand in India without owning a distillery
Drinks business

Launching a gin brand in India without owning a distillery

You do not need your own still to start a gin brand. You do need a good partner, a clear agreement and a lot of working capital.

Read 3 min
Leasing brewery equipment versus buying it outright
Business

Leasing brewery equipment versus buying it outright

Paying cash for a brewhouse feels safe. It can also leave you with shiny tanks and no money to run them.

Read 4 min
Leasing space for a brewpub
Business

Leasing space for a brewpub

A good location with the wrong lease can sink a brewpub before the first brew. Here is what to check before you sign.

Read 3 min
Leaving a brewer job to start your own brewery: when it makes sense
Careers

Leaving a brewer job to start your own brewery: when it makes sense

Being a good brewer is the start. Running a brewery is mostly a different job.

Read 4 min
Live music and entertainment licences for a brewpub in India
Business

Live music and entertainment licences for a brewpub in India

The band is booked and the posters are up. Then someone asks whether you have the licence for the speakers.

Read 4 min
Loyalty programmes for brewpubs and what they really return
Business

Loyalty programmes for brewpubs and what they really return

Ten stamps and the eleventh pint is free. Simple to run. Quite easy to lose money on.

Read 4 min
Measuring the return on a brewing consultancy engagement
Consultancy

Measuring the return on a brewing consultancy engagement

If you cannot say what changed after the consultant left, you cannot say whether it was worth paying them.

Read 4 min
Mobile canning services and when a small brewery should use one
Business

Mobile canning services and when a small brewery should use one

A canning line arrives on a truck, fills your beer and leaves by evening. The question is whether it suits your beer and your numbers.

Read 4 min
Monthly payroll for a brewpub team in an Indian city
Business

Monthly payroll for a brewpub team in an Indian city

Salaries are the number you agree in the interview. Payroll is what actually leaves the bank each month.

Read 4 min
Moving from a brewpub to packaged beer and the decisions involved
Business

Moving from a brewpub to packaged beer and the decisions involved

Your beer sells out every weekend. That does not mean it will sell from a warm shelf three states away.

Read 3 min
Negotiating a distributor agreement for craft beer in India
Business

Negotiating a distributor agreement for craft beer in India

The distributor wants exclusivity and ninety days' credit. You want your beer cold and your money back. Both can be negotiated.

Read 3 min
Building a no and low alcohol menu for a bar or brewpub
Drinks business

Building a no and low alcohol menu for a bar or brewpub

A fresh lime soda at the bottom of the menu is not a no and low offer. Here is how to build one guests actually order.

Read 3 min
Opening a second brewpub outlet and what changes in the numbers
Business

Opening a second brewpub outlet and what changes in the numbers

The first outlet works. The second one doubles the rent, not the head brewer.

Read 3 min
Six beer styles for a new brewpub's opening tap list
Styles

Six beer styles for a new brewpub's opening tap list

Six taps on opening night. Each one has a job to do. One of them is buying you time.

Read 3 min
Pint, schooner or half and choosing serve sizes for a taproom
Business

Pint, schooner or half and choosing serve sizes for a taproom

A pint is 568 ml in London, 473 ml in New York and whatever the menu says in Bengaluru.

Read 3 min
Pitching a brewery to angel investors and the numbers they check
Business

Pitching a brewery to angel investors and the numbers they check

Investors love a good beer story. Then they open the spreadsheet and ask how long the money lasts.

Read 4 min
Planning a brewpub's opening month
Business

Planning a brewpub's opening month

The beer has to be ready before the doors open. Working backwards from that one fact shapes the whole month.

Read 3 min
Pollution control board consent for a brewery in India
Business

Pollution control board consent for a brewery in India

The brewhouse is installed and the excise inspector is happy. The pollution control board has not been asked yet.

Read 3 min
POS and inventory software for brewpubs
Business

POS and inventory software for brewpubs

A 50 litre keg holds about 150 glasses of 330 ml. If your till says 120, where did the rest go?

Read 3 min
Power backup for a brewery with generator, solar and grid
Business

Power backup for a brewery with generator, solar and grid

The grid drops at 3 PM on a May afternoon. The glycol chiller stops. Your lager starts warming.

Read 4 min
Pricing an RTD drink in India: cost, excise and margin
Drinks business

Pricing an RTD drink in India: cost, excise and margin

Most RTD founders price from their cost upwards. The shelf price decides first, so start there and work back.

Read 3 min
Pricing beer flights and tasting paddles for profit
Business

Pricing beer flights and tasting paddles for profit

A flight looks generous on the table. Priced carelessly, it is your least profitable sale of the night.

Read 3 min
Pricing private parties and corporate bookings at a brewpub
Business

Pricing private parties and corporate bookings at a brewpub

A corporate group books your whole taproom for Friday night. The question is whether you made money once the bill was paid.

Read 3 min
Private label beer for restaurants and hotels and how the deal works
Business

Private label beer for restaurants and hotels and how the deal works

The hotel wants its own house lager with its name on the tap. Your brewery has spare tank time. Here is how the deal actually works.

Read 3 min
Raising money from friends and family for a brewery, done properly
Business

Raising money from friends and family for a brewery, done properly

Your uncle offers ₹20 lakh over dinner. The hard part is keeping both the money and the uncle.

Read 3 min
Reading a brewery profit and loss statement as a founder
Business

Reading a brewery profit and loss statement as a founder

Your accountant sends a P&L every month. Most founders read the bottom line and close the file.

Read 3 min
Recipe development for a brewpub's launch tap list
Consultancy

Recipe development for a brewpub's launch tap list

Opening night needs five beers ready at once. The recipes have to be planned backwards from that date.

Read 4 min
Rent as a share of revenue and what a brewpub can afford
Business

Rent as a share of revenue and what a brewpub can afford

The location is perfect and the rent is steep. The question is whether the beer can pay for it.

Read 3 min
Retainer, day rate or project fee and how brewing consultants charge
Consultancy

Retainer, day rate or project fee and how brewing consultants charge

A consultant's fee structure tells you a lot about how the work will run. Pick the one that fits the problem.

Read 3 min
Running a happy hour that does not wreck brewpub margins
Business

Running a happy hour that does not wreck brewpub margins

A 30 percent discount needs far more than 30 percent extra sales to pay for itself. Most happy hours are never checked.

Read 3 min
Selling beer across state borders in India and the permits involved
Business

Selling beer across state borders in India and the permits involved

A bar two states away wants your beer. Before you say yes, here is why it is a two-government job.

Read 4 min
Selling beer for corporate offsites and events in India
Business

Selling beer for corporate offsites and events in India

A company wants 80 people at your brewpub on a Friday. Here is how to turn that into good business rather than a long night.

Read 3 min
Selling craft beer to hotels with listings and payment terms
Business

Selling craft beer to hotels with listings and payment terms

A hotel listing looks like a trophy. Without the right terms it can be the most expensive account you have.

Read 4 min
Service charge, tips and staff incentives in an Indian brewpub
Business

Service charge, tips and staff incentives in an Indian brewpub

Service charge used to be a line on every bill. Now it is a question every brewpub owner has to answer properly.

Read 3 min
Setting up a board and advisers for a small brewery company
Business

Setting up a board and advisers for a small brewery company

Most small breweries have a board on paper and nobody around the table. Here is how to make it do some work.

Read 3 min
Solar power for an Indian brewery and how to size the payback
Business

Solar power for an Indian brewery and how to size the payback

Your glycol chiller works hardest when the sun is strongest. That is the case for solar in one sentence.

Read 3 min
Starting a brewery in a tier 2 Indian city and the demand to expect
Business

Starting a brewery in a tier 2 Indian city and the demand to expect

Rent is lower and there is no brewpub in town. Both facts are true. Neither one is a demand forecast.

Read 3 min
Table booking and food delivery apps and what they cost a brewpub
Business

Table booking and food delivery apps and what they cost a brewpub

The app brought in a full table. Then it took its commission, the discount and the payment fee. Here is how to see what was left.

Read 4 min
Takeaway beer and growler rules in India
Business

Takeaway beer and growler rules in India

In one state a brewpub can fill your growler. Across the border it cannot. Here is why and what to check.

Read 4 min
Technical due diligence when taking over a running brewpub
Consultancy

Technical due diligence when taking over a running brewpub

The seller says the brewhouse is in great shape. Due diligence is how you find out what that means.

Read 3 min
Training bar staff to sell craft beer and raise average spend
Business

Training bar staff to sell craft beer and raise average spend

Your server is the last step in the brewing process. If they cannot describe the beer, the guest orders the one they already know.

Read 3 min
Valuing a small brewery before you buy or sell a stake
Business

Valuing a small brewery before you buy or sell a stake

The seller sees years of work. The buyer sees used tanks and a lease. The real value sits somewhere in the paperwork between them.

Read 4 min
Warning signs to watch for when hiring a brewing consultant
Consultancy

Warning signs to watch for when hiring a brewing consultant

Most brewing consultants are honest. A few are not. The warning signs are usually visible before you sign.

Read 3 min
Bridge products: what a new distillery sells while its whisky matures
Whisky

Bridge products: what a new distillery sells while its whisky matures

Your whisky needs years. Your bank loan does not. Bridge products fill the gap.

Read 3 min
What to check before offering beer home delivery in India
Business

What to check before offering beer home delivery in India

Guests keep asking if you deliver. Before you say yes, check whether your licence, your packaging and your delivery partner can.

Read 4 min
Using WhatsApp broadcasts and groups to fill a brewpub midweek
Branding

Using WhatsApp broadcasts and groups to fill a brewpub midweek

Most Indian brewpub regulars check WhatsApp more often than Instagram. Used well, one message on a Tuesday can fill a Wednesday.

Read 3 min
Who owns your beer label artwork? Copyright and freelance designers
Branding

Who owns your beer label artwork? Copyright and freelance designers

You paid the designer. That does not mean you own the label. In many cases, without the right paperwork, they still do.

Read 3 min
Starting a tasting room and wine tourism at a small Indian winery
Wine

Starting a tasting room and wine tourism at a small Indian winery

A tasting room can earn more per bottle than any shop. It can also eat a small winery's time. Plan it properly.

Read 3 min
Working capital in a brewery covering stock, kegs and trade credit
Business

Working capital in a brewery covering stock, kegs and trade credit

A profitable brewery can still run out of cash. Working capital is usually the reason.

Read 4 min
Working out the break-even point for a brewpub in India
Business

Working out the break-even point for a brewpub in India

Every brewpub owner should know one number by heart: how many covers a day pays the rent, the salaries and the loan.

Read 4 min
Writing a brief for a brewery consultant that gets results
Consultancy

Writing a brief for a brewery consultant that gets results

A good brief saves the first two days of any consultancy engagement. A bad one wastes the whole thing.

Read 3 min
Laying out a brewpub: kitchen, brewhouse and bar
Business

Laying out a brewpub: kitchen, brewhouse and bar

Where the fermenters go decides your drains, your power bill and how far a server walks with a tray.

Read 3 min
Ankur Napa on AI for breweries: start with the data you already have
Business

Ankur Napa on AI for breweries: start with the data you already have

AI in a brewpub does not start with a model. It starts with the brew log nobody reads. How Ankur Napa approaches it.

Read 3 min
Built by hand: what Gagan Deep's first brewhouse teaches founders
Business

Built by hand: what Gagan Deep's first brewhouse teaches founders

The Tricity's first brewhouse was put together by a team learning every valve. Gagan Deep was there. What founders can take from it.

Read 4 min
Andhra Pradesh craft beer and microbrewery rules, as of October 2026
Business

Andhra Pradesh craft beer and microbrewery rules, as of October 2026

Andhra Pradesh widened where microbreweries may open in January 2026. Few founders have noticed.

Read 3 min
Energy and CO2 recovery in small breweries: what is new in 2026
Industry update

Energy and CO2 recovery in small breweries: what is new in 2026

Your fermenters vent the CO2 you then buy back in cylinders. Here is what it costs to stop doing that and what else now pays back.

Read 4 min
Buying craft beer kegs in Maharashtra as a bar or restaurant
Business

Buying craft beer kegs in Maharashtra as a bar or restaurant

A keg is not just beer in steel. It is a licence chain, a transport pass and a deposit you want back.

Read 4 min
Chandigarh craft beer and microbrewery rules, as of October 2026
Business

Chandigarh craft beer and microbrewery rules, as of October 2026

Chandigarh taxes a brewpub on its fermenters and lets it sell kegs to other bars. Here are the 2026-27 numbers.

Read 3 min
Craft beer and microbrewery rules by state in India, October 2026
Business

Craft beer and microbrewery rules by state in India, October 2026

Seventeen states, seventeen rulebooks. Here is where a small brewery can sell kegs to other bars and where it cannot.

Read 4 min
How a restaurant, hotel or pizzeria can pour craft beer on tap in Maharashtra without a brewery
Business

How a restaurant, hotel or pizzeria can pour craft beer on tap in Maharashtra without a brewery

You do not need a brewhouse to have craft beer on tap. You need the right licence and a supplier who can legally invoice you a keg.

Read 5 min
Delhi craft beer and microbrewery rules, as of October 2026
Business

Delhi craft beer and microbrewery rules, as of October 2026

Delhi has had a microbrewery licence since 2015. It still cannot send a single keg out of the building.

Read 4 min
Goa craft beer and microbrewery rules, as of October 2026
Business

Goa craft beer and microbrewery rules, as of October 2026

Goa lets a pub brewery sell kegs across the state. The catch is a duty bill paid before the month begins.

Read 4 min
Haryana craft beer and microbrewery rules, as of October 2026
Business

Haryana craft beer and microbrewery rules, as of October 2026

In Haryana a microbrewery pays duty on its tanks, not its sales. Here is what that does to a brewpub's numbers.

Read 4 min
Himachal Pradesh craft beer and microbrewery rules, as of October 2026
Business

Himachal Pradesh craft beer and microbrewery rules, as of October 2026

Himachal lets a hotel microbrewery sell draught to other bars. Here is the licence, the duty and the fine print for 2026-27.

Read 4 min
India beer industry update, October 2026
Industry update

India beer industry update, October 2026

Four states rewrote the rules for beer in eighteen months while cans ran short and glass got dearer. Here is what changed and what it means for a founder.

Read 4 min
Karnataka craft beer and microbrewery rules, as of October 2026
Business

Karnataka craft beer and microbrewery rules, as of October 2026

Bengaluru is known for its brewpubs, yet a brewpub still cannot sell a keg to the bar next door. Here is why.

Read 4 min
Kerala craft beer and microbrewery rules, as of October 2026
Business

Kerala craft beer and microbrewery rules, as of October 2026

Kerala first floated brewpubs in 2005. In October 2026 there is still no licence to open one.

Read 3 min
Madhya Pradesh craft beer and microbrewery rules, as of October 2026
Business

Madhya Pradesh craft beer and microbrewery rules, as of October 2026

Madhya Pradesh widened who can apply for a microbrewery in 2025. Here is who qualifies, what beer pays and what is still unclear.

Read 3 min
Maharashtra beer excise and licences, as of October 2026
Business

Maharashtra beer excise and licences, as of October 2026

The 2025 hike hit spirits and spared beer. Here is what a craft brewer in Maharashtra actually pays per litre today.

Read 4 min
Punjab craft beer and microbrewery rules, as of October 2026
Business

Punjab craft beer and microbrewery rules, as of October 2026

Punjab licenses brewpubs, but the rule we could read keeps their beer inside the building. Here is what that means for a founder.

Read 4 min
Rajasthan craft beer and microbrewery rules, as of October 2026
Business

Rajasthan craft beer and microbrewery rules, as of October 2026

A Rajasthan brewpub can sell kegs to other bars and to its own customers. Commercial beer still goes through RSBCL. Here is how both work.

Read 4 min
Running craft beer taps in Maharashtra, compliantly and well
Business

Running craft beer taps in Maharashtra, compliantly and well

The excise inspector checks your registers. Your customers check your glass. Both notice a dirty line.

Read 3 min
Tamil Nadu craft beer and microbrewery rules, as of October 2026
Business

Tamil Nadu craft beer and microbrewery rules, as of October 2026

Chennai has no brewpubs. That is not an accident. Here is what the law allows and what might change.

Read 3 min
Telangana craft beer and microbrewery rules, as of October 2026
Business

Telangana craft beer and microbrewery rules, as of October 2026

Telangana opened microbreweries to every municipal corporation in 2025. The beer still cannot leave the building.

Read 4 min
Uttar Pradesh craft beer and microbrewery rules, as of October 2026
Business

Uttar Pradesh craft beer and microbrewery rules, as of October 2026

Uttar Pradesh now lets brewpubs sell growlers up to 5 litres. Here is what else the 2026-27 policy changed and what it left alone.

Read 4 min
Uttarakhand craft beer and microbrewery rules, as of October 2026
Business

Uttarakhand craft beer and microbrewery rules, as of October 2026

Uttarakhand's three-year excise rules allow microbrewery growlers up to 5 litres. Here is what else they say and what they leave out.

Read 3 min
West Bengal craft beer and microbrewery rules, as of October 2026
Business

West Bengal craft beer and microbrewery rules, as of October 2026

In West Bengal every packaged beer goes through BEVCO. Here is what that means for a craft brand, a brewpub and a bar.

Read 3 min
Planning a beer recall before you need one
Business

Planning a beer recall before you need one

The day you need a recall plan is the worst day to write one. A small brewery can build it in an afternoon.

Read 4 min
Burnout in brewing: spotting it before you lose a good brewer
Business

Burnout in brewing: spotting it before you lose a good brewer

Your best brewer is still turning up and still making good beer. That may be exactly why you have not noticed.

Read 4 min
Building a safety culture in a small brewery
Business

Building a safety culture in a small brewery

A safety poster has never stopped a brewer climbing into a tank full of CO2. Habits do. Here is how a small team builds them.

Read 4 min
Why a brewery needs a flagship and when to retire one
Business

Why a brewery needs a flagship and when to retire one

Rotating taps get the photos. The flagship pays for them.

Read 3 min
Keg tracking: stop losing kegs and the money inside them
Business

Keg tracking: stop losing kegs and the money inside them

Every keg you cannot find is working capital parked in someone else's cold room. Here is how to get it back.

Read 5 min
A preventive maintenance plan for a small brewery
Business

A preventive maintenance plan for a small brewery

A dusty chiller coil in May can cost more than the chiller service did all year.

Read 4 min
Food at a brewpub: menu design and margins
Business

Food at a brewpub: menu design and margins

Your beer may have the best margin on the bill. The menu decides whether anyone stays for a second pint.

Read 4 min
How craft beer actually grew in India
India

How craft beer actually grew in India

A licence change in one state started it. Everything after that was taprooms, heat and a generation that wanted choice.

Read 8 min
How to start a microbrewery in India
Business

How to start a microbrewery in India

The brewhouse is the easy part. Licensing, cooling and working capital are what decide whether you open.

Read 12 min
Why breweries fail
Business

Why breweries fail

Breweries rarely fail because the beer was bad. They fail because of the business built around the beer.

Read 3 min
Choosing a brewery location
Business

Choosing a brewery location

Rent is the number everyone compares first. It is usually the least important number on this list.

Read 3 min
Funding a brewery
Business

Funding a brewery

Breweries are equipment-heavy and licence-slow, which shapes what kind of money actually wants to fund one.

Read 3 min
Craft beer market trends in India
Business

Craft beer market trends in India

The Indian craft beer market has been shifting for years, mostly quietly, mostly in the same few directions.

Read 3 min
Sustainability in brewing
Business

Sustainability in brewing

Sustainability in a small brewery is mostly about using less of the expensive things twice, not about a certification on the label.

Read 3 min
Brewery waste and spent grain
Business

Brewery waste and spent grain

Spent grain is the easy part. Effluent is the part that actually needs planning.

Read 3 min
Brewery utilities: water, power and steam
Business

Brewery utilities: water, power and steam

A brewery is, underneath everything, a water and power business. Get either wrong and the recipe stops mattering.

Read 3 min
Staffing a small brewery
Business

Staffing a small brewery

A five-barrel brewery does not need ten people. It needs the right four or five, wearing the right combination of hats.

Read 3 min
Kegs or cans: the business case
Business

Kegs or cans: the business case

Kegs and cans are not really rival technologies, they are two different businesses wearing the same beer.

Read 3 min
On-trade versus off-trade
Business

On-trade versus off-trade

Same beer, two completely different businesses. Choosing where to sell it first changes almost everything else about how you run the brewery.

Read 3 min
Beer distribution in India
Business

Beer distribution in India

Distribution, not brewing, is where most small Indian breweries lose money or momentum. Here is the map of how beer actually moves.

Read 3 min
A brewery compliance checklist
Business

A brewery compliance checklist

No single office issues everything a brewery needs. Here is the full spread, grouped so you know who to call for what.

Read 3 min
Buying brewery equipment
Business

Buying brewery equipment

The brewhouse you can afford and the brewhouse you actually need are rarely the same size. Sort that out before you sign a purchase order.

Read 3 min
FSSAI and beer
Business

FSSAI and beer

Two regulators, two licences, two inspectors. FSSAI does not replace your excise licence, it sits alongside it.

Read 3 min
Excise duty on beer in India
Business

Excise duty on beer in India

Beer is taxed by the states, not by Delhi. That single fact explains almost everything strange about pricing it in India.

Read 4 min
Writing a brewery business plan
Business

Writing a brewery business plan

A brewery business plan is not a pitch deck with a beer on the cover. It is the document that forces you to answer the questions that actually sink new breweries.

Read 3 min
Taproom economics
Business

Taproom economics

A taproom looks like the fun part of the business. Run the numbers and it is usually the highest margin part too, if you treat it like a business rather than a bonus room.

Read 3 min
Pricing craft beer
Business

Pricing craft beer

Pricing is not marking up your cost per litre and hoping. It is a decision about who you are selling to and what channel is actually carrying your margin.

Read 4 min
Working out your cost per litre
Business

Working out your cost per litre

Most new breweries price their beer off a gut feeling, then wonder why the margin never shows up. Here is the arithmetic that actually holds.

Read 3 min
Choosing your brewhouse size
Business

Choosing your brewhouse size

A brewhouse too small chokes your growth. A brewhouse too big drains cash every month it sits under used. Both mistakes look identical for the first year.

Read 3 min
What a microbrewery costs in India
Business

What a microbrewery costs in India

Anyone who quotes you a single confident number for opening a microbrewery is skipping the part where it depends entirely on your choices.

Read 3 min
Gypsy brewing explained
Business

Gypsy brewing explained

Some of the most celebrated beers in the world were never brewed by a brewery that put its name on the can. Here is how that works.

Read 3 min
Contract brewing in India
Business

Contract brewing in India

You can put your beer on shelves without owning a single tank. Here is how that arrangement actually works and what you give up.

Read 3 min
Brewpub or microbrewery?
Business

Brewpub or microbrewery?

The two terms get used almost interchangeably, but the licence, the floor plan and the business model behind them are not the same thing.

Read 3 min
Getting a microbrewery licence in India
Business

Getting a microbrewery licence in India

The licence is not one document. It is a stack of approvals from different departments. Every state stacks them differently.

Read 3 min
For brand builders

Naming, packaging and selling beer people remember.

What to write on the back of a beer can and what to leave off
Branding

What to write on the back of a beer can and what to leave off

The front sells the can. The back closes the sale or loses it, usually in about four seconds.

Read 4 min
Checking a beer name across Indian languages before you print the label
Branding

Checking a beer name across Indian languages before you print the label

A name that sounds great in an English brainstorm can mean something awkward in Marathi or Tamil. Find out before the cans are printed.

Read 3 min
Designing beer packs for Indian liquor store shelves and fridges
Branding

Designing beer packs for Indian liquor store shelves and fridges

Your can will spend its life behind a fogged fridge door, two rows back, next to a 650 ml bottle. Design for that.

Read 4 min
Point of sale material for beer in Indian wine shops and supermarkets
Branding

Point of sale material for beer in Indian wine shops and supermarkets

Most shelf talkers sent to Indian liquor stores never leave the box. Here is how to make ones that do.

Read 3 min
How brand extensions and surrogate ads work for Indian beer brands
Branding

How brand extensions and surrogate ads work for Indian beer brands

You have seen beer brand logos on soda bottles and music festivals. That is not a coincidence.

Read 3 min
Branding a beer festival stall so people remember you next week
Branding

Branding a beer festival stall so people remember you next week

A festival visitor tastes twenty beers in an afternoon. By Monday they remember three. Be one of them.

Read 3 min
Show all 76 brand builders guides
Branding a low alcohol or alcohol-free beer next to your core range
Branding

Branding a low alcohol or alcohol-free beer next to your core range

An alcohol-free beer that looks exactly like your IPA will cause trouble. One that looks like a soft drink will not sell.

Read 3 min
What a brewery brand book should contain and who should use it
Branding

What a brewery brand book should contain and who should use it

A brand book that lives in a designer's laptop is a file. One that the bar manager opens is a brand.

Read 3 min
Choosing a colour palette for a brewery that works on cans and taps
Branding

Choosing a colour palette for a brewery that works on cans and taps

A colour that sings on a screen can turn muddy on aluminium. Pick your palette where it will actually live.

Read 4 min
Writing a brewery email newsletter that people actually open
Branding

Writing a brewery email newsletter that people actually open

Instagram decides who sees your posts. An email list is the one audience a brewery actually owns.

Read 4 min
When mascots and illustration styles help a brewery brand
Branding

When mascots and illustration styles help a brewery brand

A good mascot makes a shopper find your beer again. A bad one makes them wonder who the beer is for.

Read 3 min
Picking typefaces for a brewery identity that stay legible on a shelf
Branding

Picking typefaces for a brewery identity that stay legible on a shelf

If a shopper cannot read the beer's name from a metre away, the most beautiful lettering in the world has failed.

Read 3 min
Building a beer club and community
Branding

Building a beer club and community

Regulars do not happen by accident. The breweries with a loyal crowd built it on purpose, one small ritual at a time.

Read 4 min
Coasters, table tents and printed collateral that earn their cost
Branding

Coasters, table tents and printed collateral that earn their cost

Every printed piece in a brewpub costs money. Some pay it back on the same night. Most are binned by Tuesday.

Read 3 min
Collaboration brews: why breweries brew together
Branding

Collaboration brews: why breweries brew together

Two breweries, one brew day and a beer neither would have made alone. Here is why rivals do it.

Read 3 min
Designing a whisky label and bottle that reads as premium
Whisky

Designing a whisky label and bottle that reads as premium

A drinker picks up the bottle before they taste the whisky. Weight, paper, cork and type all speak first.

Read 4 min
Designing a wine label that stands out on Indian store shelves
Wine

Designing a wine label that stands out on Indian store shelves

Most Indian wine is bought from across a counter. Your label has about two seconds and two metres to work.

Read 3 min
Entering beer awards as a brand
Branding

Entering beer awards as a brand

A medal can open doors for a young brewery. Entering the wrong category can waste the entry fee and the beer.

Read 3 min
Filming your brewing process for social media without boring viewers
Branding

Filming your brewing process for social media without boring viewers

Mashing in is magic to a brewer and a static shot of porridge to everyone else. Here is how to film it so it is neither.

Read 3 min
Health claims on functional and alcohol-free drinks in India
Drinks business

Health claims on functional and alcohol-free drinks in India

Gut friendly, immunity, detox. Each of those words on a label is a claim. Claims need more than good intentions.

Read 4 min
Making honest sustainability claims on beer packaging and menus
Branding

Making honest sustainability claims on beer packaging and menus

"Eco-friendly beer" means nothing. "Brewed with 30% less water than last year, measured monthly" means something, if it is true.

Read 3 min
How to taste and judge non-alcoholic beer fairly
Tasting

How to taste and judge non-alcoholic beer fairly

Judging a 0.5% beer against a full strength IPA is like judging a sprinter on a marathon. Here is how to taste it fairly.

Read 3 min
Marketing craft beer to women without pink labels or tired cliches
Branding

Marketing craft beer to women without pink labels or tired cliches

Women do not need a special beer with a flower on it. They need the same respect, information and good service as any other customer.

Read 3 min
Measuring brand awareness for a small brewery without a research agency
Branding

Measuring brand awareness for a small brewery without a research agency

You do not need a research agency to know whether people have heard of you. You need a clipboard, a free search tool and some discipline.

Read 3 min
Premium cues in beer packaging and when they backfire
Branding

Premium cues in beer packaging and when they backfire

Gold foil does not make a beer premium. Sometimes it makes it look like the cheapest strong beer in the fridge.

Read 4 min
Using Kannada, Marathi or Hindi in beer branding without forcing it
Branding

Using Kannada, Marathi or Hindi in beer branding without forcing it

A Kannada word on a can can say "we are from here" better than any tagline. Used carelessly, it says "we googled this".

Read 4 min
A month of short video content for a brewpub on a small budget
Branding

A month of short video content for a brewpub on a small budget

Steam rising from the mash tun at 7 am is better content than any stock clip. Most brewpubs film nothing of it.

Read 3 min
Sponsoring gigs, quizzes and sports nights as a small brewery
Branding

Sponsoring gigs, quizzes and sports nights as a small brewery

A banner at a gig nobody remembers is money gone. A quiz round named after your stout that people talk about next week is marketing.

Read 3 min
Designing tap handles and tap badges that stand out on a busy bar
Branding

Designing tap handles and tap badges that stand out on a busy bar

Your tap handle is a billboard about 60 cm from the drinker's face. Most breweries waste it.

Read 3 min
Designing a taproom menu board people can read from the queue
Branding

Designing a taproom menu board people can read from the queue

If people have to reach the bar before they can read the board, your queue moves at the speed of the slowest decision.

Read 3 min
Testing a new beer label with real drinkers before you print it
Branding

Testing a new beer label with real drinkers before you print it

Founders and designers are the worst judges of their own label. Ten real drinkers and a fridge shelf will tell you more.

Read 3 min
What a brewery website needs
Branding

What a brewery website needs

Most people visit a brewery website for one of four things. Make those four easy and the rest can wait.

Read 3 min
Why strong lager sells so well on Indian beer shelves
Styles

Why strong lager sells so well on Indian beer shelves

Walk into any Indian liquor shop and the strong beers own the fridge. That is not an accident.

Read 3 min
Writing a press release for a new beer or brewery opening
Branding

Writing a press release for a new beer or brewery opening

Journalists get dozens of releases a day. The ones they use answer who, what, where and when in the first two lines.

Read 3 min
Writing tasting notes that sell
Branding

Writing tasting notes that sell

"Notes of tropical fruit" sells nothing. Here is how to write a line that makes someone order the beer.

Read 3 min
BarrelBack: the beer that refused to be forgotten
Branding

BarrelBack: the beer that refused to be forgotten

No cape. No secret identity. Just a brilliant brew, a loyal following and unfinished business with the world.

Read 6 min
Beer drinker personas: who your brewery is really for
Branding

Beer drinker personas: who your brewery is really for

Three well drawn drinkers will guide your rebrand better than a slide that says "25 to 40, urban, aspirational".

Read 3 min
Branded house or house of brands: naming what your brewery makes next
Branding

Branded house or house of brands: naming what your brewery makes next

Your brewery wants to launch a hard seltzer. Does it carry your name or its own? Two questions settle it.

Read 4 min
The brewery brand audit: what your drinkers already remember
Branding

The brewery brand audit: what your drinkers already remember

Before you pay a designer to change your brand, find out which parts of it your drinkers already carry in their heads.

Read 4 min
Finding your brewery's brand essence in one line
Branding

Finding your brewery's brand essence in one line

Two to five words your whole team can repeat. Getting there takes about ten conversations and a ruthless edit.

Read 4 min
Brand personality and touch points: where drinkers meet your brewery
Branding

Brand personality and touch points: where drinkers meet your brewery

Tap handles, coasters, a WhatsApp reply. Drinkers meet your brand in at least 20 places. Do they all sound like you?

Read 3 min
Shaping your brewery's brand voice, from menu boards to Instagram
Branding

Shaping your brewery's brand voice, from menu boards to Instagram

Your beer has a recipe sheet. Your words probably do not. Here is a one-page fix.

Read 5 min
You brew beer. So what? Brand and positioning for a new brewery
Branding

You brew beer. So what? Brand and positioning for a new brewery

Great beer is the entry ticket. It is no longer the reason anyone picks yours off a 12-tap board.

Read 4 min
Branding a new brewery: a step-by-step guide from story to identity
Branding

Branding a new brewery: a step-by-step guide from story to identity

Most new breweries start with the logo. Here is the order that saves you paying for it twice.

Read 4 min
Your team is your brand: building brewery culture through branding
Branding

Your team is your brand: building brewery culture through branding

Guests forget your logo. They remember who poured their beer and how.

Read 4 min
Mission, vision and values a brewery team will actually use
Branding

Mission, vision and values a brewery team will actually use

Most brewery values could hang in any office. Here is how to write ones that settle an argument in the brewhouse.

Read 3 min
Someone already took your brewery name: trademarks in India
Branding

Someone already took your brewery name: trademarks in India

The name you have loved since your first homebrew is probably taken. Here is how to find one you can keep.

Read 4 min
Mapping your competition: a positioning matrix for breweries
Branding

Mapping your competition: a positioning matrix for breweries

Draw your market on two axes and you will see where you stand, who is crowding you and which empty corner deserves a closer look.

Read 3 min
Rebranding a brewery: the seven stages, from pain points to launch day
Branding

Rebranding a brewery: the seven stages, from pain points to launch day

A rebrand is seven jobs in a fixed order. Skip one and the designer ends up guessing on your behalf.

Read 5 min
Who to involve in a brewery rebrand and what to budget
Branding

Who to involve in a brewery rebrand and what to budget

A rebrand with twelve decision makers ends with a logo nobody hates and nobody loves. Start with four to six people and a number in rupees.

Read 4 min
Hiring and briefing a design firm for your brewery
Branding

Hiring and briefing a design firm for your brewery

A good design partner makes the first year easier. A poor one can eat it. Here is how to pick and brief the right one.

Read 5 min
What makes a great brewery name
Branding

What makes a great brewery name

The name goes on every can, sign and invoice for years. Test it before you print it.

Read 4 min
Building a modular identity system for your brewery's beers
Branding

Building a modular identity system for your brewery's beers

Eighteen labels in year one, each designed from scratch? There is a cheaper way that also looks better in the fridge.

Read 4 min
Rebrand or refresh? How to tell what your brewery actually needs
Branding

Rebrand or refresh? How to tell what your brewery actually needs

Plenty of breweries that ask for a new logo really need a cleaner can and a website that loads on a phone. Here is how to tell which camp you are in.

Read 4 min
Rolling out a brewery rebrand: timeline, launch and who to tell first
Branding

Rolling out a brewery rebrand: timeline, launch and who to tell first

The new logo is approved. Now the hard part: getting it onto cans, taps and phones without chaos.

Read 4 min
Setting goals for a brewery rebrand you can actually measure
Branding

Setting goals for a brewery rebrand you can actually measure

"Look more premium" is not a goal. "Get the new 500 ml can into 40 more shops within 12 months" is. Here is how to write the second kind.

Read 4 min
Taproom design that sells beer
Branding

Taproom design that sells beer

Guests decide what to order in the first minute. Most of that minute is shaped by where the taps, the menu and the light are.

Read 3 min
Festive season marketing for breweries
Branding

Festive season marketing for breweries

The festive months are the busiest of the year for most taprooms. The planning starts long before the first diya is lit.

Read 4 min
Bringing back a retired beer: nostalgia as a sales tool
Branding

Bringing back a retired beer: nostalgia as a sales tool

Regulars remember the beer you stopped making. That memory is worth more than most launch budgets.

Read 3 min
Photographing beer for Instagram
Branding

Photographing beer for Instagram

A flat brown pint on a dark table sells nothing. Five minutes of light and timing fixes most of it.

Read 4 min
What younger drinkers want from craft beer
Branding

What younger drinkers want from craft beer

Drinkers in their twenties are not rejecting craft beer. They are drinking it differently. Many brands have not noticed.

Read 4 min
Working with beer creators
Branding

Working with beer creators

Sending free beer to whoever has the most followers is not a strategy. It rarely produces content worth the cost of the beer itself.

Read 3 min
What beer packaging costs
Branding

What beer packaging costs

Packaging is often the second biggest line item after ingredients. Most new breweries underestimate it badly until the first invoice arrives.

Read 3 min
Seasonal and limited releases
Branding

Seasonal and limited releases

A limited release that never actually sells out, or one that appears every other month regardless of season, stops meaning anything special fairly quickly.

Read 3 min
Positioning a beer brand
Branding

Positioning a beer brand

A beer brand that tries to appeal to everyone usually ends up meaning nothing to anyone in particular. That is the actual risk, not being niche.

Read 3 min
Brewery merchandise
Branding

Brewery merchandise

Most brewery merchandise racks are full of stock nobody wanted, ordered in the wrong sizes, in colours that do not match the brand, then forgotten within a month.

Read 3 min
Taproom events that bring people back
Branding

Taproom events that bring people back

A quiz night once is an event. A quiz night every second Thursday is a reason to keep coming back. That difference is the whole point.

Read 3 min
Launching a new beer
Branding

Launching a new beer

Most beer launches fail quietly, not because the beer was wrong, but because nobody outside the brewery knew it existed on the day that mattered.

Read 3 min
Social media for breweries
Branding

Social media for breweries

Most brewery social media accounts post the same can photo with a different filter. Here is what to post instead and why.

Read 3 min
Alcohol advertising rules in India
Branding

Alcohol advertising rules in India

You cannot run a beer television advert in most of India. Here is what that actually restricts and what it leaves open.

Read 3 min
Storytelling for beer brands
Branding

Storytelling for beer brands

Every brewery says it is passionate about beer. That is not a story, it is a category description.

Read 3 min
Designing a beer can
Branding

Designing a beer can

A can is not a flat rectangle that happens to curve. Designing it like one is the most common mistake on the shelf.

Read 3 min
Cans versus bottles
Branding

Cans versus bottles

Cans and bottles do not just carry beer differently, they say something different about the brand carrying them.

Read 3 min
Beer label rules in India
Branding

Beer label rules in India

A beautiful label that fails state label approval is a beautiful label you cannot legally sell.

Read 3 min
Beer label design that works
Branding

Beer label design that works

A label has about two seconds to do its job. Most of that time gets wasted on decoration instead of information.

Read 3 min
Naming a beer brand
Branding

Naming a beer brand

A great beer name that nobody can trademark, pronounce or legally print is not actually a great beer name yet.

Read 3 min
For career changers

Turning a love of beer into a job.

A career as a brewery maintenance engineer
Careers

A career as a brewery maintenance engineer

When the glycol chiller trips at 2 am with five tanks of lager fermenting, the brewer calls one person. That person is the maintenance engineer.

Read 3 min
A career in beer marketing and brand management
Careers

A career in beer marketing and brand management

In most industries, brand managers can buy a TV advert. In Indian beer, they mostly cannot. That changes the whole job.

Read 3 min
A LinkedIn profile that gets brewers noticed by recruiters
Careers

A LinkedIn profile that gets brewers noticed by recruiters

Recruiters search LinkedIn for words like brewer, fermentation and packaging. If those words are not on your profile, you do not exist to them.

Read 3 min
Becoming a beer trainer or educator in India
Careers

Becoming a beer trainer or educator in India

Most beer trainers do not start as trainers. They start as the person in the bar who explains beer better than anyone else.

Read 3 min
Becoming a whisky brand ambassador in India: skills and first steps
Whisky

Becoming a whisky brand ambassador in India: skills and first steps

Hosting tastings sounds like the dream job. The real work is product knowledge, trade relationships and a lot of travel.

Read 3 min
Becoming a wine sommelier in India: training and first jobs
Wine

Becoming a wine sommelier in India: training and first jobs

Sommeliers are made on the restaurant floor as much as in the classroom. Here is the honest route in.

Read 4 min
Show all 51 career changers guides
Big brewery or craft brewery: where to start your brewing career
Careers

Big brewery or craft brewery: where to start your brewing career

At a large brewery you might spend a year learning one section properly. At a brewpub you might do every job in your first week.

Read 3 min
A brewer's CV and interview: what gets you hired
Careers

A brewer's CV and interview: what gets you hired

Head brewers read CVs fast and ask practical questions. Here is how to be ready for both.

Read 3 min
Brewery or distillery: comparing the two career paths
Careers

Brewery or distillery: comparing the two career paths

Both start with fermentation. After that the two jobs pull apart in pace, scale and the kind of person they suit.

Read 3 min
Brewing careers for microbiology and food technology graduates
Careers

Brewing careers for microbiology and food technology graduates

Your degree already covers half of what a brewery lab needs. The other half is learning what beer does to microbes.

Read 3 min
Working for a brewing equipment supplier as a sales engineer
Careers

Working for a brewing equipment supplier as a sales engineer

You get to see the inside of more breweries in a year than most brewers do in a decade. The catch is that you have to understand all of them.

Read 4 min
Brewmaster, head brewer or production manager: the titles explained
Careers

Brewmaster, head brewer or production manager: the titles explained

The same job can carry three titles in three breweries. Here is what each one usually means.

Read 3 min
Cellar and packaging jobs: where most brewers start
Careers

Cellar and packaging jobs: where most brewers start

The brewhouse gets the photos. The cellar and the packaging line are where most brewers actually learn the job.

Read 3 min
Data and analytics jobs in breweries and drinks companies
Careers

Data and analytics jobs in breweries and drinks companies

Drinks companies have plenty of data and not enough people who understand both the numbers and the beer.

Read 3 min
From bartender to beer professional: routes that actually work
Careers

From bartender to beer professional: routes that actually work

You already know how to read a guest and pour a pint. That is a better start in beer than most people get.

Read 4 min
From hotel management to taproom manager: the career path
Careers

From hotel management to taproom manager: the career path

You trained to run a floor, a kitchen and a team. A taproom needs all of that, plus someone who understands the beer.

Read 4 min
Jobs in an Indian winery, from cellar hand to winemaker
Careers

Jobs in an Indian winery, from cellar hand to winemaker

Harvest in Nashik runs while most of the world's vineyards are resting. Here is who does what in an Indian winery.

Read 3 min
Learning to brew professionally while keeping your day job
Careers

Learning to brew professionally while keeping your day job

Quitting first and learning later is the expensive way round. There is a slower route that works.

Read 3 min
Moving from engineering into brewing and what skills carry over
Careers

Moving from engineering into brewing and what skills carry over

A brewery is a food plant full of pumps, heat exchangers and control loops. Engineers often feel at home faster than they expect.

Read 4 min
Negotiating your first brewer salary and joining terms
Careers

Negotiating your first brewer salary and joining terms

The salary figure is only part of the offer. The joining terms decide how the job feels six months in.

Read 3 min
Preparing for the IBD General Certificate in Brewing
Careers

Preparing for the IBD General Certificate in Brewing

The General Certificate is the first rung of the IBD ladder. It rewards steady study more than brewing experience.

Read 3 min
Shift work, heavy lifting and heat: the physical side of brewing jobs
Careers

Shift work, heavy lifting and heat: the physical side of brewing jobs

Brewing looks calm on Instagram. On a May afternoon next to a boiling kettle it feels very different.

Read 3 min
Studying brewing abroad or in India
Careers

Studying brewing abroad or in India

A brewing degree in Germany or Scotland, a science degree at home or a short course first. Each one suits a different person.

Read 3 min
Supply chain and procurement jobs in drinks companies
Careers

Supply chain and procurement jobs in drinks companies

Beer, whisky and wine all depend on farm crops, glass, cans and trucks arriving on time. Someone has to plan all of it.

Read 3 min
Switching to brewing in your thirties or forties from another career
Careers

Switching to brewing in your thirties or forties from another career

Plenty of brewers started late. The ones who made it planned the move instead of jumping.

Read 3 min
The trial shift: what a brewery tests on your first day
Careers

The trial shift: what a brewery tests on your first day

Nobody expects you to design a recipe on your trial shift. They are watching how you hold a hose.

Read 3 min
What a head brewer actually does all week, beyond brewing
Careers

What a head brewer actually does all week, beyond brewing

Brew day is one day. The other six are spreadsheets, tank juggling, tasting panels and a pump that will not prime.

Read 4 min
Women in Indian brewing: getting in and getting on
Careers

Women in Indian brewing: getting in and getting on

Brewing in India has deep roots in women's hands. Here is practical advice for women building a career in it today.

Read 3 min
Working as a brewer abroad: visas, markets and qualifications
Careers

Working as a brewer abroad: visas, markets and qualifications

Plenty of Indian brewers want a stint in Germany, Australia or the UK. The ones who get there plan the qualification and the visa together.

Read 3 min
Working as a sensory panellist or sensory scientist
Careers

Working as a sensory panellist or sensory scientist

Some people are paid to taste. Most of the job is turning a taste into data someone can act on.

Read 3 min
Working at a malt house or hop supplier instead of a brewery
Careers

Working at a malt house or hop supplier instead of a brewery

Every brewery depends on malt and hops. The people who make and sell them have careers of their own, often with steadier hours.

Read 3 min
Working in an Indian distillery
Careers

Working in an Indian distillery

A distillery is a brewery with a still on the end. Most of the jobs and most of the skills overlap more than people expect.

Read 3 min
Writing about beer for a living
Careers

Writing about beer for a living

Very few people are paid only to write about beer. Plenty are paid to write about it some of the time.

Read 3 min
WSET wine qualifications compared, level by level
Wine

WSET wine qualifications compared, level by level

Level 1 or Level 2? Is the Diploma worth it? Here is what each WSET wine level asks of you and what it gives back.

Read 3 min
A career in brewery quality control
Careers

A career in brewery quality control

Every tank, can and keg passes through someone's hands before it is released. That someone has an interesting job.

Read 3 min
Asking better questions: Ankur Napa's AI guide for brewers is published by MBAA
Careers

Asking better questions: Ankur Napa's AI guide for brewers is published by MBAA

Our own instructor, in the MBAA Technical Quarterly. What the Master Brewers Association is, what his peer-reviewed article says and where to read it.

Read 4 min
Last-minute WSET Level 1 Beer training: enrol now
Careers

Last-minute WSET Level 1 Beer training: enrol now

Six hours of guided learning, one closed-book exam. If yours is close, there is still time to get ready in a room with a tutor.

Read 4 min
Meet Ankur Napa, the Master Brewer who moved into data and AI
Careers

Meet Ankur Napa, the Master Brewer who moved into data and AI

Nine years in brewery R&D, then a second career in data and AI. Meet the instructor who teaches both sides of the brewhouse.

Read 3 min
Meet Gagan Deep, the brewmaster behind Hops n Grains
Careers

Meet Gagan Deep, the brewmaster behind Hops n Grains

Every pour at the Tricity's oldest microbrewery starts on his brew deck. Meet Gagan Deep, brewmaster at Hops n Grains.

Read 3 min
Getting a brewery internship in India
Careers

Getting a brewery internship in India

Most brewery internships in India are never advertised. Here is how people actually get them.

Read 4 min
How to become a brewer in India
Careers

How to become a brewer in India

It is a production job with a science base and an early alarm. Here is the honest route in.

Read 9 min
A career in brewery sales
Careers

A career in brewery sales

You do not need to know how to brew to sell beer well. You need to understand the product, the accounts and the numbers behind both. That is a learnable set of skills.

Read 3 min
From homebrewer to professional brewer
Careers

From homebrewer to professional brewer

Homebrewing teaches you real fermentation science, but a five gallon batch and a five hundred litre one behave differently in ways that surprise a lot of confident homebrewers.

Read 3 min
A career as a beer sommelier
Careers

A career as a beer sommelier

A beer sommelier is not a brewer with a fancier title. It is a distinct skill built on tasting, describing and pairing beer accurately. It opens doors a brewing job does not.

Read 3 min
What an assistant brewer really does
Careers

What an assistant brewer really does

The job listing says fermentation and quality control. The actual day is a lot of lifting, cleaning and paying close attention to numbers most customers never see.

Read 3 min
The jobs inside a brewery
Careers

The jobs inside a brewery

A brewery is not just a head brewer and some kegs. It is a small factory, a lab and a hospitality venue. Each of those needs different people doing different work.

Read 3 min
Brewing degree or short course?
Careers

Brewing degree or short course?

Ask ten brewers whether you need a degree and you will get ten different answers, mostly based on how they got in themselves. Here is what actually changes between the two paths.

Read 3 min
Becoming a BJCP beer judge
Careers

Becoming a BJCP beer judge

A BJCP judge is not just someone with an opinion about beer. It is someone trained to score a specific beer against a specific style, consistently, under time pressure.

Read 4 min
WSET Level 1 Award in Beer
Careers

WSET Level 1 Award in Beer

WSET is best known for wine, but its beer qualification brings the same structured, systematic tasting approach to a category that badly needed one.

Read 3 min
The Cicerone certification
Careers

The Cicerone certification

Cicerone is often called the sommelier certification for beer, but it is really built for the floor: serving, storing and selling beer properly.

Read 3 min
Brewing certifications, compared
Careers

Brewing certifications, compared

Cicerone, WSET and BJCP get lumped together constantly, but they test different skills for different reasons. Mixing them up wastes time and money.

Read 3 min
For drinks producers

Running a brewery, cidery, distillery or winery and want it to do better.

Hitting the right carbonation level in seltzers, RTDs and sodas
Drinks business

Hitting the right carbonation level in seltzers, RTDs and sodas

A seltzer at 2.2 volumes tastes flat. At 3.8 it gushes. How to hit the number and hold it to the shelf.

Read 3 min
Cellar hygiene in a small winery: stopping spoilage before it starts
Wine

Cellar hygiene in a small winery: stopping spoilage before it starts

Most wine spoilage starts in a hose, a valve or a barrel nobody cleaned properly.

Read 3 min
Choosing hops for hop water and getting aroma without alcohol
Ingredients

Choosing hops for hop water and getting aroma without alcohol

Hop water is the easiest non-alcoholic drink a brewery can make. Getting it to smell great in week six is the hard part.

Read 4 min
Coconut in beer: toasted flakes, coconut water and the oil problem
Ingredients

Coconut in beer: toasted flakes, coconut water and the oil problem

Toasted coconut smells wonderful in a stout. Its oil quietly flattens the foam. Here is how producers get the flavour without the problems.

Read 3 min
Cork, screw cap or synthetic closure: how each one affects wine
Wine

Cork, screw cap or synthetic closure: how each one affects wine

The closure decides how much oxygen reaches your wine for every month it sits in the bottle.

Read 3 min
Costing a recipe before you brew it
Consultancy

Costing a recipe before you brew it

A recipe that sells out can still lose money. Cost it on paper first and you will know before the malt is milled.

Read 3 min
Show all 63 drinks producers guides
Cutting power and water use in a brewpub
Consultancy

Cutting power and water use in a brewpub

The glycol chiller on a sunny rooftop and the hose left running in the cellar. Two of the most expensive habits in a brewpub.

Read 4 min
Designing a whisky warehouse for heat, humidity and evaporation losses
Whisky

Designing a whisky warehouse for heat, humidity and evaporation losses

In Indian heat the warehouse matures your whisky faster and takes a bigger share of it. Design decides how much.

Read 4 min
Growing wine grapes in a tropical climate with double pruning
Wine

Growing wine grapes in a tropical climate with double pruning

Indian vineyards prune twice a year so the grapes ripen in the dry winter instead of the monsoon.

Read 3 min
Rose, hibiscus and other flowers in beer without a soapy finish
Ingredients

Rose, hibiscus and other flowers in beer without a soapy finish

A little rose tastes like a garden. A little too much tastes like a bar of soap. Here is how brewers stay on the right side of that line.

Read 4 min
Fruit wines in India: jamun, mango, pineapple and the rules
Wine

Fruit wines in India: jamun, mango, pineapple and the rules

India grows more interesting fruit than grapes. Turning it into stable, clean wine takes more work than crushing it.

Read 3 min
Indian botanicals for craft gin and how they behave in the still
Drinks business

Indian botanicals for craft gin and how they behave in the still

Gondhoraj peel, tulsi and Malabar pepper can make a gin taste of India. They can also make it cloudy, bitter or flat.

Read 3 min
Using Indian six-row barley for malt whisky: what distillers face
Whisky

Using Indian six-row barley for malt whisky: what distillers face

More husk, more protein, smaller grains. Indian six-row barley can make fine malt whisky if you plan for it.

Read 3 min
Keeping kombucha under the alcohol limit for a soft drink label
Drinks business

Keeping kombucha under the alcohol limit for a soft drink label

Your kombucha left the brewery at 0.3%. By the time it sat in a warm shop it was over 1%. Here is how to stop that.

Read 3 min
Making a spiced rum: building the recipe and the brand together
Drinks business

Making a spiced rum: building the recipe and the brand together

Vanilla, cinnamon and orange peel are easy to buy. A spiced rum that tastes the same every batch is not.

Read 3 min
Malolactic fermentation in wine and what it does to flavour
Wine

Malolactic fermentation in wine and what it does to flavour

A second fermentation that changes acidity, texture and aroma. Whether you want it is a style decision.

Read 3 min
Oak barrels, chips or staves in winemaking and what each costs
Wine

Oak barrels, chips or staves in winemaking and what each costs

Oak flavour can come from a 225 litre barrel or a bag of chips. The wine and the cost per litre are very different.

Read 3 min
Pot stills versus column stills and the whisky each one makes
Whisky

Pot stills versus column stills and the whisky each one makes

One copper pot, run batch by batch. One tall column, running all day. They make very different whisky.

Read 4 min
Preparing a brewery for an excise or safety inspection
Consultancy

Preparing a brewery for an excise or safety inspection

An inspector at the door should be a routine morning, not a crisis. It comes down to records that match the tanks.

Read 3 min
Red wine maceration: getting colour and tannin out of the skins
Wine

Red wine maceration: getting colour and tannin out of the skins

Every red wine's colour and tannin come from the skins. How you work the cap decides how much you get.

Read 3 min
Reducing whisky to bottling strength: water quality, haze and timing
Whisky

Reducing whisky to bottling strength: water quality, haze and timing

Adding water to whisky sounds simple. Get the water, the speed or the timing wrong and you bottle haze.

Read 3 min
Shelf life and stability problems in ready to drink cocktails
Drinks business

Shelf life and stability problems in ready to drink cocktails

Your RTD tasted perfect on launch day. Three months in a warm shop later, the lime tastes like turpentine.

Read 3 min
Setting up a yeast management programme
Consultancy

Setting up a yeast management programme

Your yeast makes the beer. If nobody is managing it, every batch is a gamble on how it feels that week.

Read 3 min
Small casks for faster whisky ageing: do they really work
Whisky

Small casks for faster whisky ageing: do they really work

A small cask gives colour and oak fast. It does not give everything a big cask gives slowly.

Read 4 min
Sourcing oak casks for a craft distillery in India
Whisky

Sourcing oak casks for a craft distillery in India

Your casks will shape most of your whisky's flavour. Buying them is a supply chain job with a five year horizon.

Read 3 min
Off-notes in whisky: sulphur, feints and how distillers trace them
Whisky

Off-notes in whisky: sulphur, feints and how distillers trace them

Struck match, cabbage, wet cardboard, sweaty socks. Each off-note points to a step in the distillery.

Read 4 min
Training a new assistant brewer in 30 days
Consultancy

Training a new assistant brewer in 30 days

Hand a new hire a hose and hope: you will be cleaning up mistakes for months. Thirty structured days fixes most of it.

Read 3 min
Whisky wash fermentation: yeast choice, time and flavour
Whisky

Whisky wash fermentation: yeast choice, time and flavour

No boil, no hops, two to four days. The washback is where much of a whisky's fruit is born.

Read 3 min
Writing brewhouse SOPs that people follow
Consultancy

Writing brewhouse SOPs that people follow

Most brewery SOPs live in a binder in the office. The ones that work are taped to the wall next to the valve.

Read 3 min
Reducing beer loss at the bar and taproom
Consultancy

Reducing beer loss at the bar and taproom

You brewed it, chilled it and paid the duty on it. Then a share of it went down the drip tray.

Read 3 min
Planning a brewpub's year around Indian seasons
Consultancy

Planning a brewpub's year around Indian seasons

Summer thirst, monsoon lull, festive rush. The brewpubs that cope plan their tanks months before the crowd arrives.

Read 3 min
Alcopops and hard seltzers: brewing a clean neutral base
Consultancy

Alcopops and hard seltzers: brewing a clean neutral base

Sugar water is hostile to yeast and carbon takes everything. Here is the process a brewery needs for a clean neutral base.

Read 5 min
Beverage technology for brewers: what else your brewhouse can make
Consultancy

Beverage technology for brewers: what else your brewhouse can make

Your brewhouse can make more than beer. Here is how to pick the first new drink and test it without betting the brewery.

Read 4 min
Flavoured beers, shandies and radlers: production for brewers
Consultancy

Flavoured beers, shandies and radlers: production for brewers

Lemonade in beer is sugar in beer. Here is how to blend a radler that does not referment in an Indian summer.

Read 4 min
Kombucha and water kefir at commercial scale
Consultancy

Kombucha and water kefir at commercial scale

Kombucha keeps fermenting after you bottle it. Here is how to hold pH, alcohol and shelf life where they should be.

Read 5 min
Low-alcohol beverages and mixed drinks: production for brewers
Consultancy

Low-alcohol beverages and mixed drinks: production for brewers

A 1.5% beer and a 4.8% lager sit in the same FSSAI class. Getting the strength right every batch is the hard part.

Read 4 min
Making soft drinks and alcohol-free drinks in a brewery
Consultancy

Making soft drinks and alcohol-free drinks in a brewery

Your brite tanks, filler and CIP already do half the work. The syrup room, the FSSAI limits and the stability plan are the other half.

Read 6 min
Consultant or full-time head brewer?
Consultancy

Consultant or full-time head brewer?

Nobody can run a 10 hl brewhouse by phone. The real choice is who stands on the floor and who stands behind them.

Read 3 min
Where AI helps a small brewery and where it does not
Consultancy

Where AI helps a small brewery and where it does not

AI cannot taste your beer. It can tell you how much lager to brew next month, if your sales data is in order.

Read 3 min
Scaling a pilot recipe to a production brewhouse
Consultancy

Scaling a pilot recipe to a production brewhouse

Multiply the pilot recipe by twenty and you get a different beer. Here is how to scale it properly.

Read 3 min
Writing a contract brewing quality agreement
Consultancy

Writing a contract brewing quality agreement

Both sides want the same beer until a batch comes out different. Write down who decides before that happens.

Read 3 min
Low and no alcohol drinks: production routes compared
Consultancy

Low and no alcohol drinks: production routes compared

There are only a few ways to take alcohol out of a drink. Each one leaves a different fingerprint on the flavour.

Read 3 min
New product development for drinks, from brief to launch
Consultancy

New product development for drinks, from brief to launch

Most new drinks fail before launch, on the label or in the warm warehouse. A short process catches that early.

Read 3 min
Fortified wine: how port-style and sherry-style wines are made
Consultancy

Fortified wine: how port-style and sherry-style wines are made

Port and sherry are both wine plus spirit. The difference is when the spirit goes in. That changes everything.

Read 4 min
Planning a small winery in India
Consultancy

Planning a small winery in India

One harvest a year, grapes ripening in the heat and a licence that differs by state. Plan for all of it before you buy a press.

Read 4 min
Getting new make spirit right before it goes into cask
Consultancy

Getting new make spirit right before it goes into cask

A cask cannot fix a bad spirit. It can only make it older.

Read 4 min
Planning a craft distillery in India
Consultancy

Planning a craft distillery in India

A distillery is a brewery with a still, a bonded warehouse and a cash flow problem. Plan for all three.

Read 4 min
Launching a hard seltzer: base, filtration and flavour
Consultancy

Launching a hard seltzer: base, filtration and flavour

Hard seltzer looks like the easiest drink to make. A clear, neutral base is harder than it looks.

Read 4 min
Starting a cider line in India
Consultancy

Starting a cider line in India

Your brewhouse can make cider. The hard parts are the fruit, the sweetness and the licence.

Read 4 min
Building a quality system in a small brewery
Consultancy

Building a quality system in a small brewery

You do not need a lab or a quality manager. You need a one-page spec per beer and checks your team actually does.

Read 3 min
Turning around a struggling brewpub
Consultancy

Turning around a struggling brewpub

Do not start with the menu or the decor. Start by finding out which kind of trouble you are in.

Read 3 min
The weekly numbers every brewpub owner should see
Consultancy

The weekly numbers every brewpub owner should see

Monthly accounts tell you what went wrong six weeks ago. A one-page weekly sheet tells you while you can still act.

Read 3 min
Planning your tap list with sales data
Consultancy

Planning your tap list with sales data

The beer everyone wants runs dry on Saturday while a tank of the one nobody orders goes stale. Your sales data can fix that.

Read 3 min
Finding the beer you are losing: a brewery loss audit
Consultancy

Finding the beer you are losing: a brewery loss audit

Every brewery loses beer between kettle and till. The question is how much, where and whether anyone has measured it.

Read 3 min
What a brewery health check covers
Consultancy

What a brewery health check covers

Sales are flat or the IPA tastes different every batch. A health check finds out why before anyone changes a recipe.

Read 4 min
When to hire a consultant brewmaster and what to expect
Consultancy

When to hire a consultant brewmaster and what to expect

Too early and there is nothing to fix. Too late and the regulars have gone. Here are the moments that matter.

Read 3 min
A daily excise routine for brewpubs
Consultancy

A daily excise routine for brewpubs

Reconcile daily and a gap is a ten-minute question. Reconcile monthly and it is a week of detective work.

Read 3 min
Why your beer tastes different every batch
Consultancy

Why your beer tastes different every batch

Same recipe, different beer. The cause is almost always in a short list. Your batch records can find it.

Read 3 min
Sourcing malt and hops for an Indian brewery
Consultancy

Sourcing malt and hops for an Indian brewery

Most craft malt and every hop arrives by sea through a hot port. Here is how to make sure it is still worth brewing with.

Read 3 min
Brewing a clean German lager in an Indian brewpub
Consultancy

Brewing a clean German lager in an Indian brewpub

Pale malt, noble hops and nowhere to hide. Here is how to make a German lager behave in Indian heat.

Read 3 min
Raising brewhouse yield without changing the beer
Consultancy

Raising brewhouse yield without changing the beer

Every kilo of malt you fail to extract is money already spent. Here is where small brewhouses lose it.

Read 4 min
The first 100 days of a new brewpub
Consultancy

The first 100 days of a new brewpub

The habits you build in the first three months are the ones you keep. Here is the order to build them in.

Read 3 min
Commissioning a new brewhouse: what to check before the first brew
Consultancy

Commissioning a new brewhouse: what to check before the first brew

The fabricator says it is finished. Here is what to prove before a single kilo of malt goes in.

Read 4 min
For corporate teams

Working in a beer, wine or spirits company and want to know the product.

ABV, Plato and original gravity explained for analysts
Beer for teams

ABV, Plato and original gravity explained for analysts

Your dashboard says 12.5 °P, 1.050 and 5.0%. They describe the same beer at different moments. Here is how they fit together.

Read 3 min
Barley and malt for procurement teams
Beer for teams

Barley and malt for procurement teams

Two malts at the same price per tonne can produce very different amounts of beer. Here is why.

Read 4 min
Beer AI use cases a GCC data team can deliver first
Beer for teams

Beer AI use cases a GCC data team can deliver first

Most brewery AI projects stall because the first one was too ambitious. Start with a problem the brewers already argue about.

Read 3 min
Beer freshness and FIFO for supply chain and warehouse teams
Beer for teams

Beer freshness and FIFO for supply chain and warehouse teams

Beer is not whisky. It gets worse with age. An Indian summer warehouse ages it fast.

Read 3 min
Beer labelling rules in India for legal and regulatory teams
Beer for teams

Beer labelling rules in India for legal and regulatory teams

A beer label in India answers to three sets of rules at once. Miss one and the beer does not leave the brewery.

Read 4 min
Beer SKUs and master data: pack, size and brand hierarchies
Beer for teams

Beer SKUs and master data: pack, size and brand hierarchies

One beer, three pack sizes, twelve states. Suddenly you have dozens of SKUs and a reporting problem.

Read 3 min
Show all 82 corporate teams guides
Brewery capex for finance teams: tanks, lines and payback
Beer for teams

Brewery capex for finance teams: tanks, lines and payback

A capex request for four new fermenters is really a claim about demand, cycle time and lager. Here is how to test it.

Read 3 min
Brewery sensor and SCADA data for data engineering teams
Beer for teams

Brewery sensor and SCADA data for data engineering teams

A fermenter temperature tag looks simple until you learn the setpoint changed on purpose and the probe was swapped on Tuesday.

Read 3 min
Cans, bottles, crowns and labels: packaging for procurement teams
Beer for teams

Cans, bottles, crowns and labels: packaging for procurement teams

A cheaper crown that lets oxygen in will cost far more in stale beer than it saves on the invoice.

Read 3 min
ERP, MES and LIMS in a brewery: a systems map for IT teams
Beer for teams

ERP, MES and LIMS in a brewery: a systems map for IT teams

Ask three people in a brewery where the batch record lives and you may get three answers. Here is the map.

Read 4 min
Gin, vodka and rum for new joiners
Drinks business

Gin, vodka and rum for new joiners

Vodka is the blank page, gin writes on it and rum starts from sugarcane. Here is the rest.

Read 4 min
Gross and net sales in beer and how excise distorts the P&L
Beer for teams

Gross and net sales in beer and how excise distorts the P&L

Revenue up twenty percent, profit flat. In beer, the first suspect is excise.

Read 3 min
Handling beer consumer complaints and what quality teams check
Beer for teams

Handling beer consumer complaints and what quality teams check

A complaint about a flat beer from one bar in Pune might be a bad keg, a dirty line or a batch problem. The quality team's job is to find out which.

Read 3 min
Hectolitres, cases and units: the volume measures beer companies use
Beer for teams

Hectolitres, cases and units: the volume measures beer companies use

Sales says cases, the brewery says hectolitres, finance says units and the global team says barrels. They are all describing the same beer.

Read 3 min
Hops for procurement teams: contracts, spot buys and crop years
Beer for teams

Hops for procurement teams: contracts, spot buys and crop years

Hops are a farm crop with a single harvest a year, bought from the other side of the world. That shapes every contract.

Read 3 min
How a batch of beer is released for sale
Beer for teams

How a batch of beer is released for sale

The beer is brewed, packed and stacked in the warehouse. So why can nobody ship it yet?

Read 4 min
How a new beer goes from idea to shelf, for cross-functional teams
Beer for teams

How a new beer goes from idea to shelf, for cross-functional teams

Brewing the beer is often the quickest part. Label approvals, packaging and costings take longer than most marketing plans allow.

Read 3 min
How beer MRP is set state by state, for commercial teams
Beer for teams

How beer MRP is set state by state, for commercial teams

The same can of beer costs very different amounts across a state border. The brewery's price is only one part of that.

Read 3 min
How sparkling wine gets its bubbles
Wine

How sparkling wine gets its bubbles

There is roughly six atmospheres of pressure in a bottle of Champagne. Here is how it gets there.

Read 4 min
Moving beer in Indian summer: trucks, depots and heat damage
Beer for teams

Moving beer in Indian summer: trucks, depots and heat damage

A truck parked in the May sun is an oven on wheels. What that does to the beer inside. Why it shows up in complaints months later.

Read 4 min
Pack mix in beer sales: draught, bottle and can for analysts
Beer for teams

Pack mix in beer sales: draught, bottle and can for analysts

Your revenue went up and volume went down. Before anyone celebrates or panics, check the pack mix.

Read 3 min
Peat and smoke in whisky
Whisky

Peat and smoke in whisky

That smoky, medicinal whisky everyone either loves or hates? The smoke went in before the barley was even brewed.

Read 3 min
Premiumisation in beer explained for strategy and marketing teams
Beer for teams

Premiumisation in beer explained for strategy and marketing teams

Everyone in the strategy deck says premiumisation. Fewer can say what it looks like in the brewhouse or the sales data.

Read 3 min
Reading a beer specification sheet when you are not a brewer
Beer for teams

Reading a beer specification sheet when you are not a brewer

ABV, °P, EBC, IBU, ppb. The spec sheet looks like a lab report. Each line is really a promise to the drinker.

Read 3 min
Reading beer market share and retail audit data for insights teams
Beer for teams

Reading beer market share and retail audit data for insights teams

Your share went up two points. Did you sell more beer, or did the panel change? How to tell.

Read 3 min
Returnable glass bottles in Indian beer and why they matter to cost
Beer for teams

Returnable glass bottles in Indian beer and why they matter to cost

That 650 ml bottle in your hand has probably been filled before. Possibly many times. Here is why that matters to the cost sheet.

Read 4 min
Route to market in Indian beer: state corporations, depots and retail
Beer for teams

Route to market in Indian beer: state corporations, depots and retail

In most industries you sell to a distributor. In Indian beer, the first customer is often the state.

Read 3 min
Scope 3 emissions in beer for sustainability reporting teams
Beer for teams

Scope 3 emissions in beer for sustainability reporting teams

Most of a brewer's carbon footprint never passes through the brewery gate. It sits in barley fields, glass furnaces and shop fridges.

Read 3 min
Strong beer and mild beer in India: why the split matters to teams
Beer for teams

Strong beer and mild beer in India: why the split matters to teams

In most countries beer is beer. In India, the line at about 5% ABV splits the market in two.

Read 3 min
Sweetness, acidity and tannin in wine
Wine

Sweetness, acidity and tannin in wine

Most arguments about whether a wine is good are really arguments about three things you can measure.

Read 4 min
Trade spend and promotions in beer, for sales and finance teams
Beer for teams

Trade spend and promotions in beer, for sales and finance teams

Trade spend is often a brewer's biggest commercial cost after excise. It is also the one with the weakest evidence behind it.

Read 3 min
Valuing beer inventory from work in progress to finished goods
Beer for teams

Valuing beer inventory from work in progress to finished goods

A tank full of fermenting beer is worth something. Exactly how much is a question finance and brewing often answer differently.

Read 4 min
What HR teams should know when hiring for brewery roles
Beer for teams

What HR teams should know when hiring for brewery roles

A brewer's CV can look thin on paper and be brilliant on the floor. Here is how HR can tell the difference.

Read 3 min
Where beer is lost between brewhouse and bottle, for finance teams
Beer for teams

Where beer is lost between brewhouse and bottle, for finance teams

The brewhouse made 100 hectolitres. The warehouse received less. Where did the rest go?

Read 3 min
Whisky age statements explained
Whisky

Whisky age statements explained

A 12 year old whisky can contain spirit far older than 12. It can never contain anything younger.

Read 4 min
Why lager ties up tank time and working capital, for finance teams
Beer for teams

Why lager ties up tank time and working capital, for finance teams

An ale can be ready in two weeks. A proper lager can take four to six or more. Finance pays for every one of those days.

Read 3 min
Your first brewery visit as a corporate employee: what to look for
Beer for teams

Your first brewery visit as a corporate employee: what to look for

You have read about beer in spreadsheets for months. Now you are standing in a brewhouse. Here is how to make the visit count.

Read 3 min
Beer seasonality explained for demand planners
Beer for teams

Beer seasonality explained for demand planners

Summer sells the beer. January decides whether you have any to sell.

Read 4 min
Excise basics for finance teams in beer, wine and spirits
Drinks business

Excise basics for finance teams in beer, wine and spirits

In a drinks company, excise can be a bigger number than the cost of the liquid. Here is how it moves through your books.

Read 3 min
Water, energy and packaging across beer, wine and spirits
Drinks business

Water, energy and packaging across beer, wine and spirits

A litre of beer uses several litres of water. Most of it never goes into the beer. Here is where it goes instead.

Read 3 min
Onboarding new joiners in a drinks company
Drinks business

Onboarding new joiners in a drinks company

Laptop, ID card, policy videos. Then a new joiner sits down to forecast a product they have never seen made.

Read 3 min
Why beverage GCC teams need product training
Drinks business

Why beverage GCC teams need product training

Your GCC team can build a flawless report on a product nobody in the room has seen being made. That is the problem.

Read 3 min
Where data and AI help breweries, wineries and distilleries
Drinks business

Where data and AI help breweries, wineries and distilleries

The useful AI projects in a drinks company start with a tank, a cask or a vineyard. The failed ones start with a model.

Read 3 min
Running responsible tastings at work
Drinks business

Running responsible tastings at work

A good workplace tasting teaches the portfolio. Nobody should leave it any different from how they arrived, apart from better informed.

Read 3 min
Alcohol regulation in India, for corporate teams
Drinks business

Alcohol regulation in India, for corporate teams

Why can a beer sell in one state and not the next? Because in India each state writes its own rules for alcohol.

Read 3 min
Beer, wine and whisky compared, for people joining the drinks business
Drinks business

Beer, wine and whisky compared, for people joining the drinks business

Beer takes weeks, wine waits for one harvest a year and whisky sits in a cask for years. That difference runs your whole planning calendar.

Read 4 min
Common wine faults, for quality and supply teams
Wine

Common wine faults, for quality and supply teams

Musty, vinegary, cooked or flat. Each fault points to a different place in the chain and to a different fix.

Read 3 min
Old World and New World wine
Wine

Old World and New World wine

Two labels, same grape, very different wines. The split between Old World and New World explains why.

Read 3 min
Pairing wine with Indian food
Wine

Pairing wine with Indian food

Chilli and a big tannic red make each other worse. Here is what works instead and why.

Read 3 min
Wine storage and the cold chain in Indian heat
Wine

Wine storage and the cold chain in Indian heat

A wine can leave the winery in perfect shape and arrive cooked. Most of the damage happens in transit and on the shelf.

Read 3 min
Winery KPIs: yield per tonne, losses and cellar stock
Wine

Winery KPIs: yield per tonne, losses and cellar stock

Your dashboard says litres per tonne fell by 4 percent. Here is what that might mean in the cellar.

Read 3 min
Reading a wine label
Wine

Reading a wine label

A wine label packs a lot into a small space. Once you know the code, most of it is easy to read.

Read 3 min
Tasting wine without the jargon
Wine

Tasting wine without the jargon

You do not need to smell wet slate or forest floor. You need a method, a spit cup and an honest sentence.

Read 3 min
Harvest and vintage: why wine planning runs on one crop a year
Wine

Harvest and vintage: why wine planning runs on one crop a year

In beer, a planner who gets the forecast wrong brews again next month. In wine, the answer arrives next year.

Read 3 min
India's wine regions: Nashik, Nandi Hills and beyond
Wine

India's wine regions: Nashik, Nandi Hills and beyond

India grows wine grapes in the tropics, which should not work. Here is how growers make it work.

Read 3 min
Grape varieties every new joiner should know
Wine

Grape varieties every new joiner should know

Nine grapes cover most of what you will see on a wine list or a sales report. Here is what each one tastes like.

Read 3 min
Red, white, rosé and sparkling: how each wine is made
Wine

Red, white, rosé and sparkling: how each wine is made

Same grapes, four very different wines. The difference is mostly about skins, time and bubbles.

Read 3 min
How wine is made, from vineyard to bottle
Wine

How wine is made, from vineyard to bottle

Beer can be brewed any week of the year. Wine gets one go. It starts in a field.

Read 4 min
How whisky blenders keep a brand consistent
Whisky

How whisky blenders keep a brand consistent

No two casks taste the same. A whisky brand has to taste the same every year. The blender sits in between.

Read 3 min
Molasses spirit versus grain spirit in India
Whisky

Molasses spirit versus grain spirit in India

Most Indian whisky starts as neutral spirit from molasses or grain. The choice shapes taste, export rules and the cost line.

Read 3 min
Distillery KPIs: yield, litres of pure alcohol and losses
Whisky

Distillery KPIs: yield, litres of pure alcohol and losses

Why does a distillery report litres of pure alcohol instead of litres? Because the bulk volume keeps changing while the alcohol mostly does not.

Read 3 min
Tasting whisky properly, for teams new to spirits
Whisky

Tasting whisky properly, for teams new to spirits

Whisky tasting is mostly smelling. Done properly, nobody needs to swallow a drop.

Read 3 min
Whisky label terms: age statements, single cask and cask strength
Whisky

Whisky label terms: age statements, single cask and cask strength

A 12 year old can contain whisky much older than twelve. A small batch can be large. Here is how to read the label.

Read 3 min
The Indian whisky business for new joiners
Whisky

The Indian whisky business for new joiners

In India one whisky brand is really thirty separate businesses, one per state. Here is why.

Read 3 min
Whisky inventory: planning stock you cannot sell for years
Whisky

Whisky inventory: planning stock you cannot sell for years

The 12 year old you sell in 2038 has to be filled this year. Whisky planning starts from that uncomfortable fact.

Read 3 min
The angels' share: why whisky ages faster in India
Whisky

The angels' share: why whisky ages faster in India

Every cask loses spirit to the air each year. In India it loses a lot more and matures faster for the same reason.

Read 3 min
Whisky maturation: what the cask actually does
Whisky

Whisky maturation: what the cask actually does

New make spirit goes into the cask clear and fiery. Years later it comes out amber and calm. Here is what the wood did.

Read 3 min
Scotch, bourbon, Irish, Japanese and Indian whisky
Whisky

Scotch, bourbon, Irish, Japanese and Indian whisky

Each country's whisky is defined less by taste than by a rulebook. Learn the rules and the flavours start to make sense.

Read 3 min
Malt, grain and blended whisky explained
Whisky

Malt, grain and blended whisky explained

Single malt does not mean one cask. Grain whisky is not neutral spirit. Most whisky is a blend of the two.

Read 3 min
How whisky is made, from grain to cask
Whisky

How whisky is made, from grain to cask

The first half of making whisky looks a lot like brewing beer. The second half takes years.

Read 4 min
Forecasting beer demand around Indian seasons
Beer for teams

Forecasting beer demand around Indian seasons

The forecast was fine. Then it was 42 °C for ten days, a state revised prices and there was a dry day. Here is how to model that.

Read 3 min
Lager, ale and the styles big brewers sell
Beer for teams

Lager, ale and the styles big brewers sell

If your brief says "crisp, refreshing lager", it helps to know what makes a lager crisp. A style primer for marketers.

Read 3 min
A beer glossary for new joiners in drinks companies
Beer for teams

A beer glossary for new joiners in drinks companies

Wort, Plato, CCT, bright beer, depletions. The words you will hear in your first week, explained once.

Read 3 min
Shipments versus depletions: reading beer sales data
Beer for teams

Shipments versus depletions: reading beer sales data

Shipments went up. Depletions went down. Both numbers are right. Here is why.

Read 3 min
How beer companies build a brand portfolio
Beer for teams

How beer companies build a brand portfolio

Mainstream, strong, premium, wheat, alcohol free. Every brand in a beer portfolio has a job to do.

Read 3 min
Packaging line efficiency and OEE in a brewery
Beer for teams

Packaging line efficiency and OEE in a brewery

The packaging line is where breweries lose most of their hours. OEE is how they count them.

Read 3 min
Beer quality data: what the lab measures and why
Beer for teams

Beer quality data: what the lab measures and why

Your quality table has forty columns. About eight of them decide whether the beer ships. Here they are.

Read 3 min
Beer cost of goods, line by line, for finance teams
Beer for teams

Beer cost of goods, line by line, for finance teams

The bottle often costs more than the beer inside it. Here is how a beer cost sheet really breaks down.

Read 3 min
Beer production planning for supply chain teams
Beer for teams

Beer production planning for supply chain teams

Your plan says brew 400 hectolitres more. The fermenters say otherwise. Here is how brewery planning really works.

Read 3 min
The beer supply chain, from barley field to bar
Beer for teams

The beer supply chain, from barley field to bar

A bottle of lager has passed through a farm, a maltings, a brewery and a state depot. Here is the route.

Read 3 min
Brewhouse KPIs every beverage analyst should know
Beer for teams

Brewhouse KPIs every beverage analyst should know

Extract yield, beer loss, hl/hl water. What the numbers in your brewery dashboard are actually measuring.

Read 3 min
The beer business explained for GCC teams
Beer for teams

The beer business explained for GCC teams

You build the dashboards for a beer company. Here is what actually happens behind every row.

Read 4 min

Reading is a start. Brewing is better.

Every guide here is a slice of what we teach properly, with mentors, tastings and real brewhouse time.

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